#land rover

Publishing news tagged with #land rover


At Times, L'Oréal Is Getting 90% Video Ad View Rates

L'Oréal has evidently found a video advertising vendor in Mediabong it's very high on. Mediabong—which is announcing a $5 million Series B round of funding today—said it achieved a 90 percent "video-through rate" for L'Oréal in a recent five-week ad campaign across various publishers.... Continue reading at 'AdWeek'

[ AdWeek | 2015-05-13 00:00:00 UTC ]
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Land Rover commissions novelist William Boyd’s latest

In a rare move for the publishing world, Land Rover has sponsored "An Ice Cream War" novelist William Boyd's new short fiction and turned it in into a gorgeous interactive campaign. The post Land Rover commissions novelist William Boyd’s latest appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rare move #publishing world #land rover #short fiction


Sharethrough Launches Own Take on Sponsored Stories

Companies like InPowered and Disqus have rolled out ad platforms for brands to promote articles and other more media-ish content with paid placements on publishers’ sites, and now Sharethrough is upping its stake in the game. Last September, the San Francisco-based ad startup launched Sponsored... Continue reading at 'AdWeek'

[ AdWeek | 2013-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales team #long tail #land rover #latest model #traditional banners #american express #gaining traction #regular users