Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth investigating.Unlike other innovative companies, Apple doesn’t tend to lead the market, but it drives changes in behaviour like nobody else – that’s why what Apple does is vital for marketers to understand. Related: What lies behind the boom in mobile adblocking? Related: Do Facebook, Twitter and Google offer news publishers salvation? Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-09-22 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended May 22, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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The thriving digital audiobook market is adding to small and medium-sized publishers' bottom lines. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-27 00:00:00 UTC ]
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Almost a year after Facebook rolled out its Canvas ad unit at Cannes, the social network is releasing data about the mobile product, which allows for entire campaigns to be built inside of it. Ford, Target, Nike, Samsung, Little Caesars, Apple, Procter & Gamble and L'Oreal are among the... Continue reading at AdWeek
[ AdWeek | 2016-05-26 00:00:00 UTC ]
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Tribune Publishing, infused with a $70.5 million investment from billionaire Patrick Soon-Shiong, rejected Gannett's latest takeover offer, escalating the battle between the newspaper publishers.Gannett's revised proposal is "clearly inadequate" to control the owner of the Los Angeles Times and... Continue reading at Advertising Age
[ Advertising Age | 2016-05-24 00:00:00 UTC ]
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CBBC is putting on a two-day event in Birmingham this July to celebrate "awesome" authors in partnership with BBC Learning, Birmingham City Council and the Library of Birmingham. Continue reading at The Bookseller
[ The Bookseller | 2016-05-24 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended May 15, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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The publisher has just released a branded cookbook from Plated, the meal-kit company. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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From some of the material presented at BookExpo America, looks at the US market courtesy of Nielsen Book and Kempton Mooney: So far, it's a great year for Dr. Seuss. Again. The post Glimpses of the US Market: Charts from Nielsen’s Kempton Mooney appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-05-20 00:00:00 UTC ]
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Foyles will host a line-up of events this summer featuring authors Joe Hill, Nina Stibbe, Nick Hornby and the president of TED, Chris Anderson. Continue reading at The Bookseller
[ The Bookseller | 2016-05-19 00:00:00 UTC ]
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Children’s authors will be front and center on the Uptown Stage today, when back-to-back kids’ programming takes place. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended May 8, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
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It’s been more than 21 years since Fauzia Burke opened her own online book marketing consulting business, FSB Associates, after working at both Henry Holt and Wiley in-house. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
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Opportunities and challenges in Poland's publishing market are under discussion this week at BookExpo America, in the wake of a decision against fixed pricing there. The post At BEA: Poland’s Publishing Industry Is the Market Focus in Chicago appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-05-12 00:00:00 UTC ]
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Building relationships in one's local community is key to creating productive and profitable events, a panel of four veteran booksellers told an audience of 50 at BEA on Wednesday. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday
[ Digiday | 2016-05-11 00:00:00 UTC ]
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BEA's' Director of International Affairs Rüdiger Wishenbart's new Global Ebook Report cites continental Europe's ebooks "stalling even earlier" than in US, UK. The post As BEA Opens: A New Global Ebook Report on a Mercurial World Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-05-11 00:00:00 UTC ]
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This Saturday, the 39th annual TD Canadian Children's Book Week kicks with 29 authors, illustrators, and storytellers participating in more than 400 book-related events across the country. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-05-05 00:00:00 UTC ]
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Swedish audiobook business BookBeat, part of Bonnier Books, could launch in the UK ahead of Storytel, Sweden's largest audiobook business. Continue reading at The Bookseller
[ The Bookseller | 2016-05-03 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended April 24, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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Traditionally, the American market for Spanish-language books has been dominated by big publishers from Latin America and Spain. But now there’s a new wave of independents making a splash. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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