Apple drives changes in behaviour like nobody else. What might the key announcements from the event mean for the ad industry?Like many Apple events before it, September’s event didn’t introduce any new technologies or products, but that’s not to say what was announced isn’t worth investigating.Unlike other innovative companies, Apple doesn’t tend to lead the market, but it drives changes in behaviour like nobody else – that’s why what Apple does is vital for marketers to understand. Related: What lies behind the boom in mobile adblocking? Related: Do Facebook, Twitter and Google offer news publishers salvation? Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2015-09-22 00:00:00 UTC ]
News tagged with:
#apple doesn
#ipad pro
#ad industry
#worth investigating
#innovative companies
#mobile adblocking
The Atlantic takes Magazine of the Year, New York wins four, and David Granger gets a standing ovation. The post Ellie Award Winners Honored in 50th Anniversary Event appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#standing ovation
The latest report from the Association of American Publishers has revealed adult book revenues in the US shot up 2.9% for the first three quarters of 2015 - and up more than 7% in September - while children's and YA takings for the period dipped slightly. Continue reading at The Bookseller
[ The Bookseller | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#adult books
#bright spot
#latest report
#american publishers
The Nielsen Consumer Confidence Index combined with Bookscan data offers a snapshot of what's happening in global book publishing markets. The post Confidence Rising (Mostly): Nielsen’s Whirlwind Overview of World Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#world markets
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended January 24, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
Romance fiction publisher Mills & Boon is entering the adult colouring book market with a new book,The Art of Romance. Continue reading at The Bookseller
[ The Bookseller | 2016-01-29 00:00:00 UTC ]
More news stories like this |
We're going to hear a lot about comparable metrics this year -- finally. As emerging media platforms continue to dominate the headlines -- creating the perception that ad tech is where all the audience is -- smart advertisers will insist on a lens through which the avalanche of charts, claims,... Continue reading at Advertising Age
[ Advertising Age | 2016-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad tech
#sharp rise
#digital devices
If Amazon’s business practices continue unchecked the result could be a “nuclear winter” for book publishing, said Smashwords founder Mark Coker during a Jan. 27 event called Amazon’s Book Monopoly—A Threat to Freedom of Expression? Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book publishing
Describing 2015 as the second best year in its history, Diamond Book Distributors reports consumer interest in graphic novels continues to grow driven by demand for such popular series as Saga, Walking Dead, My Little Pony and the first two volumes of March. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#popular series
#walking dead
Retail therapy meets art therapy.Whether you call them lighthearted anxiety-relieving tools or regressive escapes from reality, coloring books for adults have become a full-fledged craze (and lucrative market for print publishers).Read Full Story Continue reading at Fast Company
[ Fast Company | 2016-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#coloring book
#coloring books
#lucrative market
#print publishers
This week I asked Sarah Sleath about he dual role as both production and editorial assistant and publicity and marketing assistant at both Swales and Willis and Impress Books. Continue reading at The Bookseller
[ The Bookseller | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing assistant
#dual role
The recent New Delhi World Book Fair highlights the challenges and opportunities in India's massive book market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing market
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended January 17, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
Campaign group Authors United is set to hold an event to discuss Amazon’s “enormous market power” and the "misuse" of that power, in Washington DC next week. The event, to be held on Wednesday 27th January at the New American Foundation, is entitled Amazon's Book Monopoly: A Threat to Freedom... Continue reading at The Bookseller
[ The Bookseller | 2016-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#free flow
In a reply brief filed on January 15, Apple attorneys reiterated its argument that the Supreme Court should review their ebook price-fixing case. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#supreme court
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended January 10, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
In a December ruling, Judge Denise tossed a case filed by three defunct ebook retailers that claimed that the 2010 conspiracy among Apple and five publishers to fix ebook prices forced them out of business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#case filed
Ahead of The Markets: Global Publishing Summit in 2016, we want to hear from you: which publishing markets are you most excited to explore this year? The post Survey: Which Publishing Markets Do You Want to Explore in 2016? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#post survey
#publishing markets
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended January 3, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-01-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#bestselling ibooks
Intellogo Founder and CEO Neil Balthaser examines the challenge of discoverability and provides a solution for the flood of content on self-publishing platforms. The post Curation, Discovery, and Marketability: Intellogo Provides Tools for Self-Publishing Platforms appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-01-07 00:00:00 UTC ]
More news stories like this |
For the second time in four days, China halted stock trading Thursday after the benchmark Shanghai composite index plunged more than 7%. The drop-off once again triggered new measures adopted by the government to help check large declines in the market. Join the conversation on Facebook >>... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-01-07 00:00:00 UTC ]
More news stories like this |