Introducing Our New eBook Collection: Advertising Age Essentials

Advertising Age's new eBook collection is informative, practical and easy to read. These guides, available on Amazon's Kindle, expertly cover current marketing topics and are designed to be a resource for marketers at every level, in any business.In "Winning with Facebook Advertising," readers will learn how to develop a successful Facebook marketing strategy, how to set goals and media metrics to determine positive ROI, and how to target the right audience and grow your fan base.Top creative directors also explain the strategies behind their award-winning Facebook campaigns. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-10-03 00:00:00 UTC ]
News tagged with: #ebook collection #advertising age #facebook advertising #media metrics #fan base

Other Publishing stories related to: 'Introducing Our New eBook Collection: Advertising Age Essentials'


A collection that captures baseball’s heroes, and their human stories

Columns by Ira Berkow go beyond the statistics to describe the essence of the game and those who have played it. Continue reading at The Washington Post

[ The Washington Post | 2022-07-15 12:00:28 UTC ]
More news stories like this |


In ‘The Great Man Theory’ a middle-aged man can’t shift out of neutral

Teddy Wayne's novel is a character study of a protagonist stuck in a rut of self-regard. Continue reading at The Washington Post

[ The Washington Post | 2022-07-12 14:30:05 UTC ]
More news stories like this | News stories tagged with: #teddy wayne #character study


Japanese creator of hit manga series Yu-Gi-Oh! dies aged 60

Kazuki Takahashi found in snorkelling gear floating in the sea off coast of Okinawa, reports sayA Japanese artist who created the hit manga comic series Yu-Gi-Oh!, which spawned a worldwide media franchise including a trading card game, has been found dead in the sea, according to media... Continue reading at The Guardian

[ The Guardian | 2022-07-07 09:37:41 UTC ]
More news stories like this | News stories tagged with: #found dead #media reports #manga


15 of the Best Coming-of-Age Manga

The best coming of age manga capture this time in our lives in all its beauty and emotion and drama with earnest stories and illustrations. Continue reading at Book Riot

[ Book Riot | 2022-06-30 10:38:00 UTC ]
More news stories like this | News stories tagged with: #manga


12 Amazing Queer Short Story Collections to Read Right Now

These queer short story collections span a wide range of genres form contemporary and historical fiction to sci-fi and fabulism. Continue reading at Book Riot

[ Book Riot | 2022-06-28 10:33:00 UTC ]
More news stories like this | News stories tagged with: #wide range #historical fiction


Scotland’s Highland Book Prize Goes to Jen Hadfield’s ‘The Stone Age’

'Our neurodiversity is a gift,' as Pan Mac/Picador's commentary about Jen Hadfield's 'The Stone Age' positions her 'visionary panpsychism.' The post Scotland’s Highland Book Prize Goes to Jen Hadfield’s ‘The Stone Age’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-06-22 18:57:49 UTC ]
More news stories like this | News stories tagged with: #post scotland #jen hadfield #book prize


10 Essential Works of Fabulist Fiction

Kathryn Harlan, author of the new story collection 'Fruiting Bodies,' picks 10 books that represent fabulism at its best. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-06-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #story collection


YA Fantasy eBooks On Sale for $3-4 This Week

Here are some of the most popular YA fantasy novels you can grab now for under $5! Continue reading at Book Riot

[ Book Riot | 2022-06-08 14:20:51 UTC ]
More news stories like this | News stories tagged with: #ebooks


LGBTQ YA eBooks On Sale for $2-3 for Pride!

More than 20 popular LGBTQ YA ebooks are on sale for under $5 on Amazon right now. Grab these deals while they last! Continue reading at Book Riot

[ Book Riot | 2022-06-07 15:52:23 UTC ]
More news stories like this | News stories tagged with: #ebooks


Hit the Road with these Bookish Road Trip Essentials

Pack those books, queue up an audiobook or two, and make your summer road trip decidedly more bookish with these fun pieces!- Courtney Rodgers Continue reading at Book Riot

[ Book Riot | 2022-05-30 10:31:00 UTC ]
More news stories like this | News stories tagged with: #audiobook


Book Riot’s YA Ebook Deals of the Day: May 28, 2022

The best YA book deals of the day, sponsored by the audiobook of Just Your Local Bisexual Disaster. `the audiobook of Just Your Local Bisexual... Continue reading at Book Riot

[ Book Riot | 2022-05-28 10:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #ya book


Writing for Readers of All Ages: Spotlight on Emunah La-Paz

With a romance series, a memoir, and a picture book, the versatile author leverages social media to grow her fan base and interact with readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #picture book #fan base


Adapting to Changes in Pay-per-Click Advertising

In this panel—scheduled for May 24, 3–4 p.m. ET, and moderated by Carlyn Robertson, marketing lead at BookBub—book marketing experts will discuss what’s changed in the world of digital advertising in the past year. Topics of discussion include how marketers can adapt as major ad platforms and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-05-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #panel—scheduled #digital advertising


Book Riot’s YA Ebook Deals of the Day: May 14, 2022

The best YA book deals of the day, sponsored by the audiobook of Every Bird a Prince by Jenn Reese.`the audiobook of Every Bird a Prince by Jenn... Continue reading at Book Riot

[ Book Riot | 2022-05-14 10:30:00 UTC ]
More news stories like this | News stories tagged with: #audiobook #ya book


The Essential Sophie Gilbert Reading List

A staff writer at The Atlantic since 2016, Gilbert is a finalist for the 2022 Pulitzer Prize in Criticism. Continue reading at The Atlantic

[ The Atlantic | 2022-05-10 13:16:13 UTC ]
More news stories like this | News stories tagged with: #staff writer #pulitzer prize


We Are in a Golden Age of Historical Fiction for People of Color

“The historian will tell you what happened. The novelist will tell you what it felt like.” I’ve always found these words by E.L. Doctorow a compelling argument for the unique power of fiction to enliven the past. Yet when thinking about the lives of people of color in America, you can’t count on... Continue reading at Literrary Hub

[ Literrary Hub | 2022-04-29 08:49:53 UTC ]
More news stories like this | News stories tagged with: #golden age #historical fiction


Tennessee Bill Gives State Veto Power Over School Library Collections

The bill, if signed, would vest members of the state’s textbook commission with the final decision on whether a challenged book can remain available in public school libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-04-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #final decision


Fern syrup, stewed eel and native currant jam: this 1843 recipe collection may be Australia's earliest cookbook

A chance encounter in the National Library of Australia’s digital archive holds clues about an 1843 cookbook published in Parramatta. Continue reading at The Conversation

[ The Conversation | 2022-04-26 19:56:33 UTC ]
More news stories like this | News stories tagged with: #national library #cookbook


Roku opens up more advertising data for marketing mix modeling to better compete with traditional TV

Roku has struck deals with four marketing tech providers — Analytic Partners, Ipsos MMA, IRI and Nielsen — to provide data breaking down creative types, dayparts and ZIP code-level impressions. The post Roku opens up more advertising data for marketing mix modeling to better compete with... Continue reading at Digiday

[ Digiday | 2022-04-25 04:01:00 UTC ]
More news stories like this | News stories tagged with: #traditional tv #struck deals #creative types #nielsen


Place History: How an L.A. bookshop became the house bar of a literary golden age

L.A. transplant Stanley Rose's short-lived 1930s bookstore and boozy backroom became a literary haven for Chandler, Fante, Faulkner, West and many more. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-04-14 13:00:44 UTC ]
More news stories like this | News stories tagged with: #place history #literary haven #bookstore #bookshop