Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at 'Advertising Age'
[ Advertising Age | 2023-06-26 09:45:00 UTC ]
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#ad spending
#internet companies
#recession looms
#digital media
Penguin UK chief executive Tom Weldon has been appointed chief executive of Penguin Random House... Continue reading at The Bookseller
[ The Bookseller | 2013-07-01 00:00:00 UTC ]
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A new Pew report takes a look at how 16-29 year olds view print books and libraries versus ebooks and digital offerings. Print is still the favorite among younger Americans. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-28 00:00:00 UTC ]
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#digital offerings
British-based publishers topped the world’s global publishing rankings in 2012, making up... Continue reading at The Bookseller
[ The Bookseller | 2013-06-20 00:00:00 UTC ]
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#uk leads
#global publishing
As city, regional and specialty titles continue to fight for local business listings and ad dollars, massive web corporations are scaling their ground-level efforts and getting into the mix. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-18 00:00:00 UTC ]
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#ad dollars
Comic book icon's super scent includes ginger, basil and violetEver wonder what comic book icon Stan Lee smells like? Continue reading at Baltimore Sun
[ Baltimore Sun | 2013-06-14 00:00:00 UTC ]
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For all the good native advertising does for brands, a big roadblock the digital ad form faces is its ability to scale, said AOL CEO Tim Armstrong at a breakfast event this morning in New York. "I think it's beneficial, overall, for brands. I think there's a danger, though, that native... Continue reading at AdWeek
[ AdWeek | 2013-06-13 00:00:00 UTC ]
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#publishing community
#long run
#online services
#user experience
A new survey in Japan shows that Amazon's Kindle is leading the market for ebook sales, with Apple (launched in March) second, followed by Kinokuniya's Kinoppy, Sony's Reader Store and Kobo. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-06-13 00:00:00 UTC ]
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#ebook sales
Reader's Digest Association has long maintained a strong display ad presence, but the group is now turning its focus to video sales. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-12 00:00:00 UTC ]
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Random House and National Geographic Society have announced a multi-year extension of their sales and distribution partnership. They have partnered since 2005. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-06-11 00:00:00 UTC ]
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#distribution partnership
#random house
#multi-year extension
Lauded for its digital content recently, National Geographic is taking steps to sync that award-winning multimedia content across all channels. Continue reading at Folio Magazine
[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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#national geographic
#taking steps
The literary community has long believed that Agee's work 'Let Us Now Praise Famous Men' was rejected by Fortune magazine for its cryptic narrative, but a newly discovered typescript indicates that may not be the case. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-06-05 00:00:00 UTC ]
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#literary community
#long believed
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Macmillan US is to launch a new, stand-alone division specialising in non-fiction, with Macmillan... Continue reading at The Bookseller
[ The Bookseller | 2013-05-29 00:00:00 UTC ]
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Hearst Magazines is the latest publisher to join the native ad gold rush, with new products that will let advertisers run their messages into editorial real estate and, if desired, incorporate edit-produced content. The five new units, now being ro ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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#hearst magazines
#latest publisher
When The Huffington Post’s weekly iPad magazine Huffington transitioned from a pay model to free last August, advertising was intended to sustain the tablet-native title, as consumers had resisted paying for it. Almost a year postlaunch, it looks like advertisers are rejecting it, too. A... Continue reading at AdWeek
[ AdWeek | 2013-05-27 00:00:00 UTC ]
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Jeffrey Yamaguchi, Director of Digital Marketing at Abrams Books, talks about what today's book marketers need in their toolbox to execute successful advertising campaigns. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-15 00:00:00 UTC ]
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#digital marketing
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#book marketers
Simon & Schuster is the latest publisher in the UK to introduce a refined agency model for e-... Continue reading at The Bookseller
[ The Bookseller | 2013-04-29 00:00:00 UTC ]
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#simon schuster
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The Association of Online Publishers has launched a new initiative with 16 leading media owners, to demonstrate the value of premium mobile advertising, with a view to standardising formats. Continue reading at Media Week
[ Media Week | 2013-04-26 00:00:00 UTC ]
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#online publishers
Amina Alaoui Hachimi from the Moroccan publishing house Yanbow Al Kitab believes the internet is a viable gateway to entice North African children to read. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-26 00:00:00 UTC ]
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#lead children
In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
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#ebook market
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The longlist for the sixth Desmond Elliott Prize, which honours the best in debut fiction, is unveiled, with seven of the 10 novels by women. Continue reading at BBC News
[ BBC News | 2013-04-25 00:00:00 UTC ]
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#debut fiction