Yahoo Improves Local Lead-Gen Services

As city, regional and specialty titles continue to fight for local business listings and ad dollars, massive web corporations are scaling their ground-level efforts and getting into the mix. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2013-06-18 00:00:00 UTC ]
News tagged with: #ad dollars

Other Publishing stories related to: 'Yahoo Improves Local Lead-Gen Services'


Yahoo Improves Local Lead-Gen Services

As city, regional and specialty titles continue to fight for local business listings and ad dollars, massive web corporations are scaling their ground-level efforts and getting into the mix. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad dollars


Where is Lead Gen Leading Publishers? Part II

The Truth in Publishing: An insider's series on the challenges facing today's publisher. The post Where is Lead Gen Leading Publishers? Part II appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #part ii


Where is Lead Gen Leading Publishers? Part One

The Truth in Publishing: An insider's series on the challenges facing today's publisher. The post Where is Lead Gen Leading Publishers? Part One appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-09 00:00:00 UTC ]
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Gen Z and millennials have an unlikely love affair with their local libraries

Though they’re sometimes characterized as attention-addled homebodies, younger people see a real value in libraries − one that goes beyond books. Continue reading at The Conversation

[ The Conversation | 2024-01-12 13:28:57 UTC ]
More news stories like this | News stories tagged with: #local libraries #love affair #libraries


The Morning After: Locast's local TV streaming service loses legal protections

Locast, a company that claimed to improve access to local TV stations for people who can’t get the signal via traditional means, has been dealt a blow by a New York Court. It lost a courtroom battle with CBS, ABC, NBC and Fox, which said the company was violating copyright. Deadline reports the... Continue reading at Engadget

[ Engadget | 2021-09-02 11:15:37 UTC ]
More news stories like this | News stories tagged with: #rocky start #big news #anthology


Locast loses legal protections that keep its local TV streaming service alive

A company purporting to improve access to local TV stations for people who can’t access the signal via traditional means has been dealt a blow by a New York Court. Locast has lost the courtroom skirmish started by CBS, ABC, NBC and Fox, which said that the company was violating their copyright.... Continue reading at Engadget

[ Engadget | 2021-09-01 10:42:15 UTC ]
More news stories like this | News stories tagged with: #tv providers #local news #global pandemic #copyright law


Google’s plan to improve local news will start in Youngstown, Ohio

Today, Google announced that Youngstown, Ohio, will be the first city in its Compass Experiment, a joint venture with newspaper publishing company McClatchy to revive local news. The announcement couldn't be more timely, as Youngstown's long standing... Continue reading at Engadget

[ Engadget | 2019-07-18 17:49:00 UTC ]
More news stories like this | News stories tagged with: #google announced #joint venture #newspaper publishing


Yahoo, Gannett Expand Local Ad Tie-In

Embattled media companies Yahoo and Gannett are getting even cozier. Facing revenue declines, the Internet giant and the country’s biggest newspaper publisher are hoping they can boost their bottom lines with an expanded local advertising partnership. The companies initially launched a tie-in... Continue reading at AdWeek

[ AdWeek | 2011-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice president #sales strategy #digital advertising #posting gains #year increase


‘This is not your grandfather’s Patch’: Lookout Local wants to be the modern local news of Santa Cruz

Launching a digital media company looking to take over the role of local newspapers is a tricky undertaking, even without calculating a looming recession. The post ‘This is not your grandfather’s Patch’: Lookout Local wants to be the modern local news of Santa Cruz appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-08-17 04:01:53 UTC ]
More news stories like this | News stories tagged with: #santa cruz #local newspapers #digital media


3 Spicy New Romances with Black Leads

A trio of new contemporary romance offerings from Black authors beckon readers to settings as far-flung as small-town West Virginia and Panama City. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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Mirchandani Leads Simon & Schuster UK’s Summit Books

Revived in the States earlier this year, Simon & Schuster's imprint Summit Books is being introduced in the UK, Australia, and New Zealand. The post Mirchandani Leads Simon & Schuster UK’s Summit Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-04-17 22:51:28 UTC ]
More news stories like this | News stories tagged with: #simon schuster #schuster


'PW' Taps Cevin Bryerman to Lead New Venture, PW Content Studio; Joe Murray Promoted to Publisher

Launched earlier this year, PW Content Studio is devoted to creating new experiences and offerings for the professional publishing community, including custom content and events. Murray has been with 'Publishers Weekly' for 25 years, most recently serving as v-p of sales and associate publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher #launched earlier


TLA 2024 Preview: Leading the Way in the Lone Start State

Under the conference theme “Stories Inspire. Opportunities Await,” Texas Library Association leaders say the 2024 annual conference, set for April 13-16 in San Antonio, is expected to draw more than 5,000 attendees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-03-29 04:00:00 UTC ]
More news stories like this | News stories tagged with: #san antonio #library association


After hiring new local executive, Australian startup plans to nearly triple Denver team

An Australian startup that recently hired a new North American president plans to grow its U.S. headquarters in Denver. The startup is a digital platform that helps privately owned businesses determine their valuation. It also helps create a roadmap for a successful exit, which could include a... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2024-02-28 13:09:19 UTC ]
More news stories like this | News stories tagged with: #digital platform #younger generation #privately owned


PRH to Reinvent Its U.K. Grantham Book Services Warehouse as European Hub for PRH US

Penguin Random House UK was planning to close its Grantham Book Services warehouse as it shuts down its third-party distribution business. But the facility will now be converted into a hub for PRH US to service is U.K. and European retailers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin random house


Books Inc.'s Hannah Walcher Named to Lead CALIBA

The California Independent Booksellers Alliance has named Hannah Walcher its new executive director. Walcher succeeds CALIBA co-executive directors Kristin Rasmussen and Ann Seaton. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #ann seaton


Alessandra Bastagli Tapped to Lead One Signal

Bastagli will leave Astra House for One Signal on February 26, filling the role vacated by Julia Cheiffetz in January. Nicholas Ciani, previously a senior editor acquiring books across three imprints, has been promoted to executive editor at One Signal. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #julia cheiffetz


Hachette’s David Shelley Names Sally Kim to Lead Little, Brown

David Shelley, in naming Sally Kim as publisher of Hachette division Little, Brown, says he has admired her work 'from across the Atlantic'. The post Hachette’s David Shelley Names Sally Kim to Lead Little, Brown appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-13 23:13:31 UTC ]
More news stories like this | News stories tagged with: #david shelley #hachette


Breaking Traditions: Gen Z and Millennial Women Transform Super Bowl

Women have always watched the Super Bowl, with Nielsen reporting that in 2018, women made up nearly half of Super Bowl viewers--surpassing the combined female viewership of the Oscars, Grammys and Emmys. Brands, marketers and the NFL have begun to embrace female... Continue reading at AdWeek

[ AdWeek | 2024-02-08 21:53:41 UTC ]
More news stories like this | News stories tagged with: #super bowl #nielsen