Plenty of publishers are fretting about the time, posts and resources they are pouring into Facebook, especially Facebook video. But Fatherly, a millennial dad-focused website that's piled up more than 300 million video views this year, has had great success using its viral hits to convert visitors into email subscribers, and even win on SEO topics once dominated by entrenched competitors. The post Inside Fatherly’s very grown-up viral video strategy appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-08-16 00:00:00 UTC ]
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Google is revamping Google News with a new design that will incorporate elements of the Newsstand app and YouTube, according to people familiar with the plans.The search giant is expected to unveil the new digital media destination next week at its developer conference, and it has been talking... Continue reading at Advertising Age
[ Advertising Age | 2018-05-04 00:00:00 UTC ]
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Facebook plans to try out pre-roll ads -- that is, commercials that play before videos -- in more parts of its service. This comes after it's spent months testing the format in limited places, like the Watch section. In a blog post published today, t... Continue reading at Engadget
[ Engadget | 2018-04-21 00:00:00 UTC ]
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Malala Yousafzai’s dad, Ziauddin Yousafzai, has signed a book deal with Penguin Random House UK imprint WH Allen. Continue reading at The Bookseller
[ The Bookseller | 2018-04-10 00:00:00 UTC ]
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Now that Facebook has been outed as keeping videos you've recorded but never published, the social media has promised to actually delete them. Last week, the sister of a New York Magazine writer found old videos that should have been cleaned off the... Continue reading at Engadget
[ Engadget | 2018-04-02 00:00:00 UTC ]
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Mark Zuckerberg's terrible, horrible, no-good, very bad 2018 keeps getting worse. As people have begun downloading their Facebook data, they've found something unsettling: videos they recorded, but never published on the site. Recently, a Select/All... Continue reading at Engadget
[ Engadget | 2018-03-29 00:00:00 UTC ]
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The Beijing International Book Fair (BIBF) announcement yesterday (26th March), that it is to launch a dedicated children’s stream to run alongside its main event, has underscored China’s burgeoning power in the international sector. Continue reading at The Bookseller
[ The Bookseller | 2018-03-27 00:00:00 UTC ]
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Subscribe to us on iTunes, check us out on Spotify and hear us on Stitcher, Google Play and iHeartRadio too. This is our RSS feed. Tell a friend!March Madness is well underway and if you're a sports fan of a certain age, chances are you're tracking your decimated bracket along with Bleacher... Continue reading at Advertising Age
[ Advertising Age | 2018-03-22 00:00:00 UTC ]
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If you’re a die-hard fan of a Facebook video creator, the social network may soon give you a way to pay for exclusive content and award you with a digital badge to declare your fandom. Those are some of the new ideas Facebook is introducing in the coming months to test ways to build up its... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-03-19 00:00:00 UTC ]
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For centuries, lexicographers have attempted to capture the entire English language. Technology might soon turn this dream into reality – but will it spell the end for dictionaries?• Read the text version hereSubscribe via Acast, Apple Podcasts Audioboom, Soundcloud, Mixcloud & Sticher. Join... Continue reading at The Guardian
[ The Guardian | 2018-03-16 00:00:00 UTC ]
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Facebook has only hinted at its upcoming news video section in Watch, but some more tangible details are starting to trickle out. Axios sources have claimed a daily news service should launch in the summer, with about 10 publishers (both conventiona... Continue reading at Engadget
[ Engadget | 2018-03-13 00:00:00 UTC ]
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Digiday surveys of publisher executives found that nearly all are planning on producing more video in the coming year, but less than they initially expected. The post European publishers’ pivot to video continues, albeit less aggressively appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-03-08 00:00:00 UTC ]
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In some cases, interactions dropped by more than 50 percent month over month. The post Viral publishers see sharp engagement drops on Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-03-02 00:00:00 UTC ]
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“Whether content does well on Facebook is in the lap of the gods. The algorithm is much more complex. Twitter has a consistency that Facebook doesn't.” The post ‘A big resurgence’: Publishers get a boost from Twitter video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-02-28 00:00:00 UTC ]
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You will not read many author interviews or book reviews on this blog unless a book is something special. Jonathan Abrams’ “All the Pieces Matter: The Inside Story of The Wire” is something special. Abrams, a senior writer who who covers the NBA for Bleacher Report, is a superb sports reporter.... Continue reading at Baltimore Sun
[ Baltimore Sun | 2018-02-19 00:00:00 UTC ]
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In this Special Report, Folio: sought to identify where publishers and digital leaders are investing time, money and people as they look to grow their businesses in 2018 and beyond. The post Winning Revenue-Generating Strategies for A New Era appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-02-13 00:00:00 UTC ]
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Coronet is publishing a book on family life by Simon Hooper, a dad who Instagrams as "Father of Daughters" to 756,000 followers. Continue reading at The Bookseller
[ The Bookseller | 2018-01-30 00:00:00 UTC ]
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Video has emerged as the undeniable future of programmatic advertising. Find out online publisher and Quantcast Top 30 site Ranker is utilizing video header bidding to get ahead — and stay ahead — of their competitors. Sponsored by AppNexus. The post How video header bidding is opening doors for... Continue reading at Digiday
[ Digiday | 2018-01-23 00:00:00 UTC ]
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Fatherly COO Michael Wertheim discussed the fallout from Facebook’s latest algorithm changes for publishers, diversification of traffic sources and more. The post ‘Reach does not equal revenue’: A Digiday+ Slack town hall with Fatherly COO Michael Wertheim appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-19 00:00:00 UTC ]
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Digiday Research talked with publishers to understand their strategies for monetizing content of Facebook. The post Digiday Research: Are publishers making money from Facebook video? appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-01-18 00:00:00 UTC ]
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After President Trump reportedly referred to certain countries as "shitholes" in a meeting with lawmakers late last week, a handful of indie bookstores seized on the commander-in-chief's purple language as a way to make a defiant political statement while promoting books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-01-16 00:00:00 UTC ]
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