IDW Media Holdings announced plans to launch a kids, family, and young adult division as part of its IDW Entertainment and IDW Publishing units. The division will operate under the direction of Jeff Brustrom, who has been named its v-p, and will focus primarily on animation. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
With the content marketing and native advertising scene getting increasingly crowded with tech players such as Outbrain, Sharethrough and Nativo, just to name a few, OneSpot thinks it's found an edge on those competitors. The Austin, Texas-based marketing vendor, which has big clients such... Continue reading at AdWeek
[ AdWeek | 2014-11-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#larger trend
#provide advertisers
InStyle magazine has hired Wall Street Journal executive Nina Lawrence to serve as its publisher. She succeeds Karin Tracy, InStyle's publisher since May 2013.A Time Inc. staffer said the company chose Ms. Lawrence due to her "impressive" digital background.News of the shakeup came Tuesday... Continue reading at Advertising Age
[ Advertising Age | 2014-11-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#business opportunities
#executive vp
#tuesday morning
Amazon’s purchase of the .book generic top-level domain (TLD) has prompted speculation about how the e-tailer plans to use it. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-14 00:00:00 UTC ]
More news stories like this |
Moritz Loew, VP-sales and marketing at Time Inc. and a key architect of Time.com's ambitious redesign this year, is leaving the company, Ad Age has learned. His last day is Friday.A veteran of the digital media world, Mr. Loew led U.S. ad sales for Time magazine in both print and digital. Jed... Continue reading at Advertising Age
[ Advertising Age | 2014-11-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#group publisher
#ad sales
#digital sales
Amazon.com has won a private auction for the right to run the .book domain name, according to Domain Name Wire. The e-commerce giant beat off competition from eight other companies who applied for the domain name, including Google and Bowker, according to the report. Continue reading at The Bookseller
[ The Bookseller | 2014-11-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#including google
#private auction
#book domain
Wired magazine has tapped a male-female duo famous on Instagram for their alluring photography to anchor an ad campaign for apparel and accessories brand Victorinox. The ads are appearing on Instagram, in Wired and on Wired's website."We use to create content that would live in our magazine,"... Continue reading at Advertising Age
[ Advertising Age | 2014-11-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#social channels
#conde nast
#strategic initiatives
#ad campaign
#create content
Thomas Piketty's Capital in the Twenty-First Century has triumphed at the Financial Times and McKinsey Business Book of the Year Awards. Piketty's book, a nearly 700-page exploration of economic processes that concentrate wealth and build inequalities, was chosen as the winner of the £30,000... Continue reading at The Bookseller
[ The Bookseller | 2014-11-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#six-strong shortlist
#year awards
#thomas piketty
At some point, we've all said no to an offer of help before realizing that some help would actually be rather useful. It's a situation that German news publisher Axel Springer has found itself in after spending months lobbying Google to stop indexing... Continue reading at Engadget
[ Engadget | 2014-11-07 00:00:00 UTC ]
More news stories like this |
Crown Publishing has announced a significant reorganization of its Christian publishing operations that will begin with the impending retirement of Steve Cobb, president and publisher of WaterBrook Multnomah. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-11-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#crown publishing
What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age
[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital publishing
#rapid growth
#traditional media
Sandro Ferri and Sandra Ozzola Ferri, the husband-and-wife team behind Edizioni E/O, a leading publisher of Italian fiction since 1979, are also the founders of Europa Editions. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#europa editions
#leading publisher
#husband-and-wife team
#family affair
Stephen Lacy was named chairman of the board of directors for the MPA—The Association of Magazine Media on Wednesday. Lacy, chairman and CEO of Meredith Corp., takes over for Michael Clinton, president and director of marketing and publishing for Hearst Magazines, who'd served Continue reading at Folio Magazine
[ Folio Magazine | 2014-10-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#hearst magazines
#michael clinton
#magazine media
#meredith corp
#named chairman
John Wiley is making a selection of content from the nine 2014 Nobel laureates they have published free to access until the end of the year. Continue reading at The Bookseller
[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#john wiley
As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday
[ Digiday | 2014-10-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#designed specifically
#creating content
#social platforms
#content directly
Can the “family dinner” be revived? In a new cookbook, Corky, Lori, Dana, and Tracy Pollan (mother and sisters to Michael Pollan) set out to find an answer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#bringing back
Floris Books has acquired two separate children’s titles from author Cathy MacPhail and her son David MacPhail. Senior commissioning editor Eleanor Collins approached Cathy early in 2013 for a Scottish young teen novel while, independently, David submitted an outline for a series of Viking... Continue reading at The Bookseller
[ The Bookseller | 2014-10-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#floris books
The decision to develop a brand new content management system (CMS) wasn't hard for SAY Media chief technology officer Dave Lerman and his team. Unhappy that existing platforms limited design and ad options, the online publisher decided to delve into a four-year project, dropping upward of $50... Continue reading at AdWeek
[ AdWeek | 2014-10-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital magazine
#promote content
Graphic novelist Dave Gibbons is to become the UK’s first comics laureate. Gibbons was appointed at the launch of new charity Comics Literacy Awareness (CLAw) at the Lakes International Comic Art Festival on Friday 17th October, by graphic novelist Scott McCloud. The title of comics laureate... Continue reading at The Bookseller
[ The Bookseller | 2014-10-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#school visits
Advertising Age today named Simon Dumenco its editorial director in charge of all editorial strategy and operations for its brands, including Ad Age, Creativity and Internet Week.Mr. Dumenco, a longtime Ad Age columnist and editor at large, takes on the role as Associate Publisher Abbey Klaassen... Continue reading at Advertising Age
[ Advertising Age | 2014-10-20 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#work closely
#internet week
#editorial strategy
He replaces Jennifer Crewe, who was promoted to president and director of the Press in June. Schwartz was previously senior editor for sociology and cognitive science at Princeton University Press. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-16 00:00:00 UTC ]
More news stories like this |