As the digital media and advertising industries come to grips with the rise of ad blocking, so is one of the industry's more prominent organizing bodies.A month before Apple revealed in June that later this year it would enable ad blocking on its mobile Safari browser, the Interactive Advertising Bureau broached the topic during its board meetings in May."We started taking a look at the remainder of 2015, and the ad-blocking conversation got ratcheted up based on what we were hearing from publishers and their data and the rise of [ad-blocking] incident rates they were seeing," said Scott Cunningham, a senior VP at the IAB and general manager of the trade organization's Technology Lab. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-09-04 00:00:00 UTC ]
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Tracey Rose Peyton is the guest. She is the author of the debut novel Night Wherever We Go, available from Ecco Books. Subscribe and download the episode, wherever you get your podcasts! From the episode: Brad Listi: This book really brought into focus for me the awful risks and costs of... Continue reading at Literrary Hub
[ Literrary Hub | 2023-03-03 09:53:42 UTC ]
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The founders of this Houston digital media company focus on an underserved market. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2023-02-27 20:46:59 UTC ]
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Let’s once again put that cost in perspective and take a look at what $7 million can afford a buyer elsewhere elsewhere in the media landscape. Continue reading at Digiday
[ Digiday | 2023-02-10 05:01:00 UTC ]
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NBCUniversal is launching Peacock Ad Manager to all advertisers in 2023 in an effort to court small businesses and performance marketers, the publisher announced today at One23, its ad-tech-focused showcase for advertisers. "We're really democratizing access to television for performance... Continue reading at AdWeek
[ AdWeek | 2023-02-08 20:00:00 UTC ]
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Tinuiti's analysis of fourth-quarter activity shows most corners of the digital media landscape saw less than stellar financial results. Continue reading at Digiday
[ Digiday | 2023-02-02 05:01:00 UTC ]
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Citing 'harms to content publishers and creators,' the Authors Guild throws its support behind the antitrust lawsuit of Google. The post The US Authors Guild Applauds the Google Lawsuit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-01-27 07:35:16 UTC ]
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The U.S. Department of Justice and eight states, including California, filed suit against Google in a Virginia federal court on Tuesday, claiming that the company illegally used its market powers to dominate Internet advertising. In a court filing originally reported on by CNN, the DOJ... Continue reading at PC World
[ PC World | 2023-01-24 19:39:28 UTC ]
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Library educator R. David Lankes reflects on the community-centered, empowering, progressive libraries he visited on a recent trip to Korea. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-12 05:00:00 UTC ]
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Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek
[ AdWeek | 2023-01-04 12:00:00 UTC ]
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News Corp co-chair pushes to extends defamation lawsuit against the independent media companyFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastLachlan Murdoch is seeking to draw Private Media chairman Eric Beecher... Continue reading at The Guardian
[ The Guardian | 2022-12-22 01:17:18 UTC ]
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Censorship attempts and book bans are at an all time high, but even a handful of people in a book club can make a difference. Here's how. Continue reading at Book Riot
[ Book Riot | 2022-12-15 11:35:00 UTC ]
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Microsoft's Xbox Game Pass Ultimate Perks now include freebies from an erstwhile rival. The company now offers Ultimate subscribers three-month free trials of Apple Music and Apple TV+ to newcomers for either media service. You can stream tunes in the background while you're playing Halo... Continue reading at Engadget
[ Engadget | 2022-11-16 16:50:43 UTC ]
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And other questions asked in ‘Algorithmic Reality,’ a new graphic novel by WeTransfer’s cofounder, Damian Bradfield. You’re in a shoe store, trying on a pair of Nikes. The vendor is going on about how great the shoes are, but you’re not convinced, so you walk out empty handed. Sometime later,... Continue reading at Fast Company
[ Fast Company | 2022-11-15 05:00:00 UTC ]
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With a wave of book bans and educational gag orders still surging across the country, an online panel this week explored how the bans are targeting and impacting the LGBTQ community—and how concerned communities can push back. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-26 04:00:00 UTC ]
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The 28th issue of Kayak—a literary magazine edited and published by George Hitchcock out of Santa Cruz, California—appeared in 1972. The issue includes mostly poetry, as well as a few book reviews, a work of verse fiction, collages, illustrations lifted from old books and manuals, and an acerbic... Continue reading at Literrary Hub
[ Literrary Hub | 2022-10-19 08:57:28 UTC ]
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Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget
[ Engadget | 2022-10-13 17:45:26 UTC ]
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The "Severance" author returns with a collection of stories that are uncanny and haunting. Continue reading at The Washington Post
[ The Washington Post | 2022-09-14 14:00:57 UTC ]
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Since the early 2010s, libraries and publishers have clashed over the terms and costs of e-book licenses, which grant libraries permission to loan digital books. Librarians and their legislative allies are pushing publishers of electronic books to lower their prices and relax licensing terms, an... Continue reading at Fast Company
[ Fast Company | 2022-09-06 11:15:37 UTC ]
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A new anthology of the beloved British series actually manages to collect the work that makes it great. Continue reading at Wired
[ Wired | 2022-09-02 11:00:00 UTC ]
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As another court date in the Internet Archive lawsuit approaches this week, the International Publishers Association has led an amicus brief. The post IPA: ‘Global Significance’ in the Internet Archive Lawsuit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-08-31 22:11:23 UTC ]
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