In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-11-17 05:01:32 UTC ]
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Bloomsbury has launched a platform to make it easier to purchase books from its popular categories. The move comes as the publisher reveals a shift in consumer reading choices throughout 2020 and 2021's lockdown periods. Continue reading at The Bookseller
[ The Bookseller | 2021-03-05 05:15:37 UTC ]
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Penguin Random House Audio has launched Ahab, a global online casting platform for voiceover actors in any business. The platform was originally developed as an internal tool for PRH's audiobook producers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-03-04 05:00:00 UTC ]
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Users of connected TV's most popular platform are about to see a major advertising upgrade. Roku and Nielsen are shaking up the connected TV advertising landscape with a landmark deal and strategic alliance: Roku is acquiring Nielsen's advanced video advertising (AVA) business, including the... Continue reading at AdWeek
[ AdWeek | 2021-03-01 21:30:00 UTC ]
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A retelling of “The Great Gatsby,” a healer fighting for her freedom and more: Here are 13 upcoming Y.A. titles you won’t want to miss this spring. Continue reading at The New York Times
[ The New York Times | 2021-02-25 23:34:23 UTC ]
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After a five-year stint, Marc Whitten — the man in charge of Fire TV, the Kindle and more — has stepped down as Amazon's VP of entertainment devices and services. News of Whitten's departure was spotted yesterday by consultant Matthew Ball o... Continue reading at Engadget
[ Engadget | 2021-02-25 17:27:36 UTC ]
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Hilary Strong has been named as c.e.o. of the Europe division of literary rights organisation International Literary Properties, adding to her existing role as UK c.e.o. Continue reading at The Bookseller
[ The Bookseller | 2021-02-23 17:31:15 UTC ]
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Tommee Tippee, the feeding and accessories brand for babies and new parents, has launched a new global campaign that aims to "demystify the complex realities of feeding." Created by agency Manifest, the campaign comprises a hero film and a digital content series. Titled "Spill the Milk," the... Continue reading at AdWeek
[ AdWeek | 2021-02-23 00:46:05 UTC ]
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Author, agent see positives in the Own Voice Award for the program honoring the best in Christian fiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-22 05:00:00 UTC ]
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A live action TV series based on Konnie Huq's Cookie stories is to be produced, following a deal secured by Zodiak Kids Studios. Continue reading at The Bookseller
[ The Bookseller | 2021-02-19 04:24:20 UTC ]
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Actors Alison Oliver, Sasha Lane, Jemima Kirke and Joe Alwyn are to star in the TV adaptation of Sally Rooney's novel, Conversations with Friends (Faber.) Continue reading at The Bookseller
[ The Bookseller | 2021-02-17 23:11:49 UTC ]
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Big offline channels are forecast to outpace digital media this year, with the exception of print. Continue reading at Media Week
[ Media Week | 2021-02-17 09:42:23 UTC ]
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'A streamlined modern interface' is promised in the coming rebuild of the Web-based international book ordering system. The post Coming in March: A New Platform for the Pubeasy Ordering System appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-02-17 05:12:44 UTC ]
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Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday
[ Digiday | 2021-02-17 02:00:00 UTC ]
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“Ticking Clock,” a new memoir by Ira Rosen, a former producer for the show, recounts the newsmagazine’s pathbreaking journalism and its culture of harassment and abuse. Continue reading at The New York Times
[ The New York Times | 2021-02-16 10:00:05 UTC ]
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Richard Armitage, Sheila Atim and Joseph Fiennes are starring in five new audiobook adaptations of stories from 2000 AD, including Judge Dredd and Halo Jones. Continue reading at The Bookseller
[ The Bookseller | 2021-02-14 17:22:53 UTC ]
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Welbeck Publishing Group has acquired an epic historical fiction series by Dr Hilary Jones, the general practitioner and media doctor. Continue reading at The Bookseller
[ The Bookseller | 2021-02-12 01:43:04 UTC ]
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Over the past 20 years, industry shifts have funneled more novelists into TV rooms than ever. It's salutary in many ways — beginning with health insurance. Continue reading at Los Angeles Times
[ Los Angeles Times | 2021-02-11 15:00:05 UTC ]
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I first heard about the monkey king from my mom. When I was a kid, my mother used to tell me Chinese folktales before bedtime. My mother is an immigrant. She was born in mainland China and eventually made her way to the United States for graduate school. She told me those stories so that […] Continue reading at Literrary Hub
[ Literrary Hub | 2021-02-11 09:48:32 UTC ]
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Claire Danes has been cast as the lead role in the screen adaptation of The Essex Serpent by Sarah Perry (Serpent's Tail). Continue reading at The Bookseller
[ The Bookseller | 2021-02-10 23:44:25 UTC ]
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TV rights for historian Anne Sebba’s biography of Ethel Rosenberg, the only woman in the US to be executed for a crime other than murder, have been snapped up by Miramax Films. Continue reading at The Bookseller
[ The Bookseller | 2021-02-10 12:16:20 UTC ]
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#tv rights