‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-11-17 05:01:32 UTC ]
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How this year’s lousy Super Bowl ratings measure up to past games

Nielsen put out a list of the Super Bowl’s TV audience going back to 1967. You were not alone in not watching Super Bowl LV last Sunday. The uneven matchup, in which the Tampa Bay Buccaneers trounced the Kansas City Chiefs, was among the least-watched Super Bowls in recent memory, even as more... Continue reading at Fast Company

[ Fast Company | 2021-02-09 13:39:34 UTC ]
More news stories like this | News stories tagged with: #past games #super bowl #tv audience #recent memory #streaming platforms #nielsen


Pubeasy Grows in 2020, Updated Platform Coming in March

MVB U.S.'s Pubeasy added 882 client bookstores in 2020, bringing its total client list to nearly 4,000. A modernized platform will debut in March. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-09 05:00:00 UTC ]
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What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media


Fairfax federal health IT company to add nearly 300 jobs

Fairfax’s Kreative Technologies LLC, an information technology firm focused on the federal heath care market, is adding nearly 300 jobs as part of a $1.5 million expansion announced Tuesday by the governor’s office. According to the announcement, Kreative will grow its workforce from 67 to... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-02-02 23:33:02 UTC ]
More news stories like this | News stories tagged with: #company expects #fairfax


The magic question: can a Harry Potter TV show work?

News of a Harry Potter show in early development at HBO Max begs the question: what can justify another extension to an already stretched universe?When I saw the news, reported by the Hollywood Reporter, that HBO Max was in talks to develop live-action Harry Potter television series, all details... Continue reading at The Guardian

[ The Guardian | 2021-01-25 21:19:03 UTC ]
More news stories like this | News stories tagged with: #sixth installment #transphobic views #jk rowling #harry potter


Reputation Reparo! A Harry Potter TV series is in early development at HBO Max.

The Hollywood Reporter announced this morning that a new Harry Potter series is in early development at HBO Max. Though HBO Max and Warner Bros. said in a statement that “there are no Harry Potter series in development at the studio or on the streaming platform,” multiple sources have confirmed... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-25 18:25:26 UTC ]
More news stories like this | News stories tagged with: #early development #hbo max #warner bros #streaming platform #multiple sources #harry potter


Wattpad has been sold to Naver, Korea’s leading internet platform, for $600 million.

Some news for self-published writers: this week, Publishers Weekly reported that Naver, Korea’s leading internet platform, is acquiring Wattpad for over $600 million in cash and stock. For those who aren’t among the 90 million people that used Wattpad in 2020, or who don’t have any fanfiction... Continue reading at Literrary Hub

[ Literrary Hub | 2021-01-22 18:51:40 UTC ]
More news stories like this | News stories tagged with: #$600 million #self-published writers #publishers weekly


‘Not just the Zoom happy hour’: Why publishers are adding benefits to lift employee peace of mind

Digital publishers have invested in providing employees with more virtual wellness services and career development programs in order to ease staffer stress levels. The post ‘Not just the Zoom happy hour’: Why publishers are adding benefits to lift employee peace of mind appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-01-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #mind appeared #digital publishers


Barbara Taylor Bradford novels slated for TV

Eight of Barbara Taylor Bradford's novels are to be made into TV dramas after the author secured a major deal with independent film company The Forge.  Continue reading at The Bookseller

[ The Bookseller | 2021-01-19 19:48:57 UTC ]
More news stories like this | News stories tagged with: #major deal


Sheikh Zayed Book Award Adds Five Languages to Its Site

Newly accessible in five more languages than before, the Sheikh Zayed Book Award site now offers its information in seven languages. The post Sheikh Zayed Book Award Adds Five Languages to Its Site appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-19 19:24:20 UTC ]
More news stories like this | News stories tagged with: #zayed book


Digital media company launches flagship site iPondr to 'foster a more connected society'

Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
More news stories like this | News stories tagged with: #breaking news #digital media


Adweek Expands Coverage Areas in Commerce, Performance Marketing and Convergent TV

Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas... Continue reading at AdWeek

[ AdWeek | 2020-12-29 12:00:28 UTC ]
More news stories like this | News stories tagged with: #performance marketing #digital media


AT&T acquires Canada's You.i TV to bolster efforts to get HBO Max into more markets

AT&T’s WarnerMedia has brought on a startup to help it get HBO Max into more places. The entertainment arm of the Dallas company has acquired Canada-based You.i TV, a provider of cross-platform development tools for television and media companies, according to a statement.  Terms were not... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-23 22:03:09 UTC ]
More news stories like this | News stories tagged with: #hbo max #entertainment arm #media companies #$35 million #time warner


The Polish Book Institute’s New Video: ‘To Lure Attention’ to Available Rights

Filmmaker Grzegorz Jankowski's new video for the Polish Book Institute introduces New Books from Poland to international book publishers. (Sponsored) The post The Polish Book Institute’s New Video: ‘To Lure Attention’ to Available Rights appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-16 12:20:13 UTC ]
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Natasha Trethewey’s Memorial Drive is being adapted for TV.

Former U.S. Poet Laureate Natasha Trethewey’s Memorial Drive—a harrowing memoir of a daughter reckoning with the brutal murder of her mother at the hands of her stepfather—has been optioned by Sony Pictures Television for development as a drama series. Recently heralded by the Washington Post... Continue reading at Literrary Hub

[ Literrary Hub | 2020-12-02 20:31:46 UTC ]
More news stories like this | News stories tagged with: #natasha trethewey #memorial drive #harrowing memoir #brutal murder #drama series #literary hub #memoir


Publishers are not obliged to give bigots like Jordan Peterson a platform | Nathan Robinson

Nobody has a human right to a lucrative book contract without regard for whether their opinions are sound or valuableJordan Peterson, the Canadian psychology professor and lobster-loving life coach who came to public attention after refusing to use the preferred pronouns of transgender people,... Continue reading at The Guardian

[ The Guardian | 2020-12-02 13:56:38 UTC ]
More news stories like this | News stories tagged with: #book coming #transgender people #ban books #publisher announced #penguin random house


Star names feature on multi-format storytelling platform Alexander

A multi-format storytelling platform, featuring the work of authors including Colum McCann and Chigozie Obioma, and audio performers including Helena Bonham-Carter and David Tennant, has launched this week. Continue reading at The Bookseller

[ The Bookseller | 2020-11-26 20:07:03 UTC ]
More news stories like this | News stories tagged with: #chigozie obioma #david tennant


Amazon adds X-Ray features to its music service

Amazon is bringing over a popular feature from Kindle and Prime Video to its Music service. The company announced today the Music X-Ray experience is now available for tens of millions of songs in its catalog. According to the company, this will “off... Continue reading at Engadget

[ Engadget | 2020-11-20 16:45:39 UTC ]
More news stories like this | News stories tagged with: #music service #prime video #kindle


Nielsen details lockdown impact on audio consumption at FutureBook

Lockdown was a key factor driving new consumers to try audiobooks in 2020 and helped increase listening among longer term listeners, according to hot-off-the-press data from Nielsen. Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 01:26:41 UTC ]
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