How The Economist is getting more reach for VR content

Virtual reality doesn’t have the big audience numbers to attract all types of brand advertisers. Publishers like The Economist are making sure their VR content is available on more platforms. While YouTube 360 and Facebook 360 are easy access for brands to get their content up, there are problems of discovery. Plus, it lowers the bar of quality at which the content can be viewed. The post How The Economist is getting more reach for VR content appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-12-21 00:00:00 UTC ]
News tagged with: #vr content #brand advertisers #easy access

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Germany’s Bookwire and Denmark’s Saga Egmont: Spanish-Language Content

Distributor Bookwire and digital publisher Saga Egmont partner to make thousands of Spanish-language ebooks and audiobooks available. The post Germany’s Bookwire and Denmark’s Saga Egmont: Spanish-Language Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-01-28 18:48:43 UTC ]
More news stories like this | News stories tagged with: #post germany #saga egmont #spanish-language content #ebooks #egmont #digital publisher

New Nonprofit to Advocate for Digital Content in Libraries

Among the group's priorities will be to advocate for “less restrictive" e-book licenses and new digital licenses that would allow libraries to "own" digital works with the same associated rights as print materials. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-01-27 05:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book licenses #print materials #libraries #e-book #digital content

Freight resumes after France and UK reach agreement on travel ban

Freight services are resuming again between the UK and France today (23rd December) after the two governments reached agreement on lifting a travel ban. Continue reading at The Bookseller

[ The Bookseller | 2020-12-23 02:20:11 UTC ]
More news stories like this | News stories tagged with: #travel ban

Use the 'great power' of comms to reach more readers, industry PRs advise

The publishing industry should trust and listen to its communications teams to see greater change and audience growth, PR professionals said at The Bookseller's FutureBook conference on Tuesday (17th November). Continue reading at The Bookseller

[ The Bookseller | 2020-11-18 06:55:46 UTC ]
More news stories like this | News stories tagged with: #audience growth #futurebook conference #publishing industry

‘Reestablishing our journalistic value’: Publishers make more of their exclusive subscriber content

As much as 10% of the content that some news publishers produce is now available only to paying readers. The post ‘Reestablishing our journalistic value’: Publishers make more of their exclusive subscriber content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:17 UTC ]
More news stories like this | News stories tagged with: #paying readers #publishers make

Six roles at risk as Reach publishing team takes over Mirror Books

All six roles at Mirror Books have been placed at risk of redundancy as the imprint is taken over by the Reach publishing team. Continue reading at The Bookseller

[ The Bookseller | 2020-11-10 04:48:24 UTC ]
More news stories like this | News stories tagged with: #mirror books

Reach aims to document more inclusive history with free picture archive Memory Lane

Tool contains publisher’s image libraries while encouraging public to upload their own photographs. Continue reading at Media Week

[ Media Week | 2020-11-04 14:41:51 UTC ]
More news stories like this | News stories tagged with: #libraries

Bloomsbury bags 'urgent' non-fiction title from economist Blakeley

Bloombury is to publish the first major work by 27-year-old economist Grace Blakeley, after winning a 10-way auction. Continue reading at The Bookseller

[ The Bookseller | 2020-10-27 18:38:16 UTC ]
More news stories like this | News stories tagged with: #major work #non-fiction title

Frankfurt finale sees 200,000 access the virtual fair's professional content

Frankfurt Book Fair director Jürgen Boos has said he envisions a hybrid digital/physical model at the 2021 edition of the world's biggest trade fair. Continue reading at The Bookseller

[ The Bookseller | 2020-10-18 15:36:03 UTC ]
More news stories like this | News stories tagged with: #virtual fair #professional content #frankfurt book fair

Celaya on the boom in audio content in Spanish-speaking markets

Javier Celaya is the founder and c.e.o. of Dosdoce.com, a member of the executive board of the Digital Economy Association of Spain, as well as head of institutional relations at the Spanish Digital Publishing Association (Aselid). He talks to Tom Tivnan. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 01:37:55 UTC ]
More news stories like this | News stories tagged with: #audio content #tom tivnan #digital publishing

‘Brazilian Publishers’ Brings Creativity and Content to Frankfurt

Book export organization Brazilian Publishers has a full lineup of online events during the Frankfurter Buchmesse week, as well as a catalogue of titles with rights available. (Sponsored) The post ‘Brazilian Publishers’ Brings Creativity and Content to Frankfurt appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-12 02:30:18 UTC ]
More news stories like this | News stories tagged with: #frankfurt appeared #brazilian publishers #online events #frankfurter buchmesse

Weltempfang 2020: Issue-Driven Content Scheduled for Frankfurter Buchmesse

Programming for this year's Weltempfang in the digital Frankfurt has Europe and its connections as the main focus. The post Weltempfang 2020: Issue-Driven Content Scheduled for Frankfurter Buchmesse appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-02 17:47:39 UTC ]
More news stories like this | News stories tagged with: #main focus #frankfurter buchmesse

IDW Names Brustrom to Head New Family Content Division

IDW Media Holdings announced plans to launch a kids, family, and young adult division as part of its IDW Entertainment and IDW Publishing units. The division will operate under the direction of Jeff Brustrom, who has been named its v-p, and will focus primarily on animation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #idw entertainment #focus primarily

Famous in Italy, Rodari Reaches U.S. Shores With ‘Telephone Tales’

The children’s book writer never caught on in America, partly because of his Communist Party ties, but the English-language release of his masterpiece could change that. Continue reading at The New York Times

[ The New York Times | 2020-09-05 09:00:16 UTC ]
More news stories like this | News stories tagged with: #telephone tales #book writer #english-language release #children’s book

The Pheromonophone Lets You Reach Out and Smell Someone

The prankish device is the subject of a new audiobook that pokes serious fun at Silicon Valley’s culture of disruption. We spoke with its inventor. Continue reading at Wired

[ Wired | 2020-08-31 12:00:00 UTC ]
More news stories like this | News stories tagged with: #silicon valley #audiobook

Think Young: Christian Fiction Imprints Reach for Under-40 Readers

Publishers, trade groups, and booksellers of inspirational fiction discover millennials 'are not unicorns.’ Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #christian fiction

B&NE Reaches Cooperation Agreement with Outerbridge

Barnes & Noble Education reached an agreement with the investment firm that avoids the possibility of Outerbridge running an alternative slate of directors at the upcoming annual meeting. The deal comes as B&NE looks to accelerate its digital products and services for college students. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-07-21 04:00:00 UTC ]
More news stories like this | News stories tagged with: #investment firm #digital products #college students

Trade challenged to reach out beyond white, middle-class 'Susans'

Long-held assumptions held by the trade about writers of colour must be challenged and a concerted effort made to reach new and diverse audiences, the industry heard tuning into a webinar launching the Rethinking ‘Diversity’ in Publishing report. Continue reading at The Bookseller

[ The Bookseller | 2020-06-23 18:37:47 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #rethinking diversity

Economist Amartya Sen Wins 2020 German Trade Peace Prize

For seeing society's wealth as reflecting 'the opportunities for development available to all individuals,' the German book trade's Peace Prize goes to Amartya Sen. The post Economist Amartya Sen Wins 2020 German Trade Peace Prize appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-06-17 13:51:51 UTC ]
More news stories like this | News stories tagged with: #peace prize #german book