Publishers need social video to stay relevant on younger-skewing platforms like Snapchat and Instagram. But churning out multiple (good) 15-second videos a day is no simple task. Learn how top digital publishers are taming the social media mess using creative collaboration tools. Sponsored content by Hightail. The post How MTVNews, Refinery29, Elite Daily and Thrillist move at the speed of social video appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-10-25 00:00:00 UTC ]
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A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-07-11 04:01:02 UTC ]
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Walker has signed former editor Jonathan Stroud in a six-figure two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2019-07-11 03:23:16 UTC ]
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Los Angeles-based Hey Baby has added Polish-born filmmaker Stash Capar to its roster, his first representation in the United States. Capar worked between the U.K., Scandinavia and Dubai on assignments as an editor and promo producer for a decade before filming his own indie project, which was... Continue reading at Advertising Age
[ Advertising Age | 2019-07-10 14:04:36 UTC ]
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Jon Meacham and Tim McGraw’s “Songs of America” looks at music’s role in our nation’s history. Continue reading at The Washington Post
[ The Washington Post | 2019-07-10 13:53:10 UTC ]
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B&N issued a final tender offer to its shareholders for an acquisition bid from Elliott Capital Advisors in documents filed with the SEC that also offered a detailed look at the acquisition process. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-10 04:00:00 UTC ]
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Already among the world's richest awards for self-published content, Amazon's global literary prizes now include a chance at Amazon Studios development. The post Amazon Literary Prize Finalists To Be Considered for Prime Video appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-07-03 02:12:27 UTC ]
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[caption id="attachment_161551" align="alignright" width="150"] Jimi Li[/caption] ALM Media, the New York-based B2B media and intelligence firm serving the legal and financial services industries, announced the addition of Jimi Li to its executive ranks as chief technology officer. Li arrives... Continue reading at Folio Magazine
[ Folio Magazine | 2019-07-02 16:04:59 UTC ]
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Macmillan Children’s Books (MCB) has acquired two novels by Padraig Kenny at auction. Continue reading at The Bookseller
[ The Bookseller | 2019-07-01 11:47:38 UTC ]
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A project started by two former University of Nebraska football teammates to help a fellow Cornhusker who made it to the National Football League has evolved into a robust athlete social-marketing platform that has raised $9.5 million since being established in 2012. Opendorse recently closed a... Continue reading at AdWeek
[ AdWeek | 2019-06-27 14:00:59 UTC ]
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[caption id="attachment_160867" align="alignright" width="150"] Josh London[/caption] Reuters named Josh London as its new chief marketing officer, effective immediately. Most recently the CMO at IDG Communications, London will now be responsible for all aspects of marketing at the company,... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-26 15:38:09 UTC ]
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Holly Seddon has moved to Trapeze after signing a two-book deal with the Orion imprint. Continue reading at The Bookseller
[ The Bookseller | 2019-06-25 02:03:06 UTC ]
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At the Cannes Lions International Festival of Creativity, Ad Age sat down with some of the brightest minds in advertising and marketing to discuss some of the bravest and most talked about ideas of this year, some of which also scored big Lions last week. One of the most celebrated campaigns... Continue reading at Advertising Age
[ Advertising Age | 2019-06-24 17:00:00 UTC ]
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As she celebrates a series of career milestones—which coincide with the 20th anniversary of her publisher, Dafina Books—the author starts a new chapter by revisiting classic characters in the long-awaited sequel to her first novel, My Brother’s Keeper. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-24 04:00:00 UTC ]
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Egmont rights director Tracy Phillips is moving to Hachette Children's Group (HCG) to replace Andrew Sharp, who is leaving publishing to train as a teacher. Continue reading at The Bookseller
[ The Bookseller | 2019-06-23 16:42:05 UTC ]
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The new update to the format fixes the problems with ePub 3.1. Publishers should get on board ASAP. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-06-21 04:00:00 UTC ]
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People editor-in-chief Dan Wakeford announced his first hire and several promotions since taking on his new role in March. [caption id="attachment_160467" align="alignright" width="150"] Wendy Naugle[/caption] Wendy Naugle was brought on as the new deputy editor for the magazine. She joins... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-20 16:36:32 UTC ]
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By this point, the phrase “fake news” has become as ubiquitous in newsrooms as “election night pizza.” It’s a term Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-06-19 07:00:42 UTC ]
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Snapchat has been on a Madison Avenue charm offensive that is culminating in Cannes this week, where the company will be rolling out a video advertising program called Snap Select. A recent pitch deck for Snap Select shows that the ads cost less than half of what Facebook is charging for its... Continue reading at Advertising Age
[ Advertising Age | 2019-06-17 20:39:22 UTC ]
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[caption id="attachment_160093" align="alignright" width="150"] Jon Werther[/caption] National Media Group president Jon Werther is out at Meredith Corp. after seven years with the company, effective immediately. In a statement from president and CEO Tom Harty, he said that there aren’t any... Continue reading at Folio Magazine
[ Folio Magazine | 2019-06-12 20:33:28 UTC ]
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A new study suggests that Fortnite has more in common with Facebook than Call of Duty, with the massively popular game emerging as a new kind of social network for a key demographic of younger consumers that brands covet. “Unlike other platforms and services, Fortnite uniquely combines benefits... Continue reading at Advertising Age
[ Advertising Age | 2019-06-10 14:30:00 UTC ]
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