How Condé Nast retooled for programmatic

Condé Nast may be a magazine publisher at its heart, but it's also embracing the promises of programmatic selling, at least in its own way. The post How Condé Nast retooled for programmatic appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2014-09-04 00:00:00 UTC ]
News tagged with: #programmatic appeared #magazine publisher

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‘GDPR is not done’: Confessions of a publisher programmatic director

For the latest installment of our Confessions series, a publishing director recounts the most challenging moments. The post ‘GDPR is not done’: Confessions of a publisher programmatic director appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-12-10 00:00:00 UTC ]
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CEO of Condé Nast stepping down

The upheaval at Conde Nast has taken a new turn. Robert Sauerberg, who has effectively led the storied magazine publisher since 2010, is stepping down, as parent company Advance Publications plans to... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2018-11-27 00:00:00 UTC ]
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Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers

GDPR hasn't derailed programmatic advertising, but 32 percent of publishing executives said it has negatively impacted their programmatic revenues. The post Digiday Research: GDPR has reduced programmatic revenues for a third of European publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-11-07 00:00:00 UTC ]
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Condé Nast Reorganizes Its Revenue Side—Again

Craig Kostelic and Monica Ray are tapped to oversee ad sales and consumer revenue, respectively, as the publisher organizes its brands under three chief business officers. The post Condé Nast Reorganizes Its Revenue Side—Again appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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Condé Nast Taps Katy Olson as Editor of AD Pro | People on the Move

Katy Olson is joining Condé Nast as the editor of AD Pro, Architectural Digest's digital destination geared toward design professionals. Olson is currently the executive editor at Business of Home, where she runs the brand's website and contributes to its quarterly print edition. Earlier in her... Continue reading at Folio Magazine

[ Folio Magazine | 2018-09-27 00:00:00 UTC ]
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Fatherly Taps Condé Nast Exec as VP of Marketing | People on the Move

[caption id="attachment_134125" align="alignright" width="150"] Kelley Gudahl[/caption] Kelley Gudahl was tapped as Fatherly’s first VP of marketing this week. In her new position, Gudahl will be tasked with leading the pre-sale RFP process, generating multi-purpose franchise ideas with the... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-23 00:00:00 UTC ]
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Condé Nast puts three books on the block

Condé Nast, owner of some of the most storied titles in magazine publishing, has been on the same downward slide as other print-centered media companies in the past decade. But apparently its... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2018-08-08 00:00:00 UTC ]
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Spotify Taps Condé Nast’s Dawn Ostroff as Chief Content Officer | People on the Move

[caption id="attachment_81446" align="alignright" width="150"] Dawn Ostroff[/caption] Condé Nast Entertainment’s Dawn Ostroff is leaving her post as president and is heading to Spotify to take on the role of chief content officer. In her new position, Ostroff will lead Spotify’s content... Continue reading at Folio Magazine

[ Folio Magazine | 2018-06-27 00:00:00 UTC ]
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Condé Nast exec Dawn Ostroff departs, joins Spotify

Spotify has named Dawn Ostroff as its new chief content officer, the company said Tuesday, replacing Stefan Blom who departed the music streaming platform shortly before it went public. Ostroff will lead all aspects of Spotify's content partnerships across music, audio and video, the company... Continue reading at Advertising Age

[ Advertising Age | 2018-06-26 00:00:00 UTC ]
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Quartz' about-face on programmatic ads has big implications for digital publishing

Atlantic Media-owned Quartz has long eschewed programmatic advertising, arguing display ads sold through automation negatively impact user experience. But the company said Tuesday that it is changing its mind, and among other steps has begun selling ads through Concert, a digital ad marketplace... Continue reading at Advertising Age

[ Advertising Age | 2018-05-09 00:00:00 UTC ]
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Digiday Research: More publishers see programmatic revenue growth in Europe than the US

A smaller percentage of U.S. publishers than European publishers are seeing growth in revenues from programmatic advertising. The post Digiday Research: More publishers see programmatic revenue growth in Europe than the US appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-20 00:00:00 UTC ]
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Digiday Research: 83 percent of European publishers increased programmatic ad revenue in 2017

Digiday surveyed 84 publisher executives to learn more about how reliant publishers are on programmatic advertising for their digital revenues. The post Digiday Research: 83 percent of European publishers increased programmatic ad revenue in 2017 appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-16 00:00:00 UTC ]
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Digiday Research: How Japanese publishers are approaching programmatic

At the Digiday Publishing Summit in Kyoto, Japan, Digiday surveyed publisher execs on the growth of programmatic advertising and ad blocking. The post Digiday Research: How Japanese publishers are approaching programmatic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-23 00:00:00 UTC ]
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Is Condé Nast Entertainment Finally Ready To Take Hollywood By Storm?

Publishing giant Condé Nast has been trying to find its place in film, TV, and digital video for years–and president Dawn Ostroff feels their time is now. Books have long been a go-to source for movie producers looking for their next film. While “based on the best-selling novel . .” continues... Continue reading at Fast Company

[ Fast Company | 2018-01-23 00:00:00 UTC ]
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Condé Nast Bans Terry Richardson From Working With Its Magazines

The famous photographer has been blacklisted following allegations of sexual harassment and assault. The post Condé Nast Bans Terry Richardson From Working With Its Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-24 00:00:00 UTC ]
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S.I. Newhouse Jr., Longtime Chairman of Condé Nast, Dead at 89

The magazine mogul passed away in his New York home on Sunday. The post S.I. Newhouse Jr., Longtime Chairman of Condé Nast, Dead at 89 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-10-03 00:00:00 UTC ]
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Printing in Hong Kong & China 2017: Retooling the Hong Kong and China Print Business

It has come to this: fast turnaround, great pricing, and best quality—the propositions defining the modern print manufacturing industry—are no longer enough to attract publishers. In fact, suppliers offering just those basics are considered average, run-of-the-mill players. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-08-25 00:00:00 UTC ]
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Survey: Navigating the programmatic buying environment

As programmatic continues to fuel digital publishing, new challenges and opportunities arise in a rapidly evolving monetization game. From user experience and audience targeting to improving ad quality, what tactics have worked for you? What hasn’t? Take a few minutes to complete the survey to... Continue reading at Digiday

[ Digiday | 2017-07-31 00:00:00 UTC ]
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Report: Howard Mittman Departs Condé Nast | Industry Notes

The Pioneer Woman doubles distribution after successful debut, W magazine adds a pair of big names, and more... The post Report: Howard Mittman Departs Condé Nast | Industry Notes appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-07-20 00:00:00 UTC ]
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Dennis is trying to use blockchain to improve programmatic transparency

Magazine publisher Dennis is leading a project to use blockchain technology to improve transparency within digital ad transactions. The post Dennis is trying to use blockchain to improve programmatic transparency appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-07-07 00:00:00 UTC ]
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