Condé Nast may be a magazine publisher at its heart, but it's also embracing the promises of programmatic selling, at least in its own way. The post How Condé Nast retooled for programmatic appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2014-09-04 00:00:00 UTC ]
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Condé Nast has announced a big deal with Amazon that will let people buy and renew print and digital subscriptions to its magazines on the e-commerce giant. The new service, which Amazon is billing as the first of its kind with a publisher, also enables customers to get immediate access to their... Continue reading at AdWeek
[ AdWeek | 2013-08-20 00:00:00 UTC ]
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For the past year, executives at The New York Times Company speaking on its quarterly earnings calls have singled out a particular challenge for the newspaper publisher's display ad business: programmatic media buying methods. With this month ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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Condé Nast's is closing its Easy Living print edition, despite being the only paid-for glossy magazine from a major publisher to increase its circulation in the last six months of 2012. Continue reading at Media Week
[ Media Week | 2013-05-09 00:00:00 UTC ]
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Condé Nast is taking its glossy, high-style images off the page and into the b-to-b marketplace. Continue reading at Folio Magazine
[ Folio Magazine | 2013-05-03 00:00:00 UTC ]
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Yet another sign that the media world marches toward digital is at Rodale. In a move to expand the healthy lifestyle publisher's mobile commerce, big data and social technologies, it has hired Condé Nast executive Bobby Chowdhury as its first ever chief technology officer.Mr. Chowdhury, 51, has... Continue reading at Crains New York
[ Crains New York | 2013-01-23 00:00:00 UTC ]
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Over the past few years, the media arm of Thomson Reuters has been trying to polish its 160-year-old brand to a more contemporary sheen by recruiting A-list journalists and pundits and expanding into areas like blogging, Internet TV and magazines. I ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-09 00:00:00 UTC ]
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Maurie Perl, the longtime chief spokeswoman at Condé Nast, is hanging it up after 21 years at the company. For 12 years, Perl built and oversaw the PR machine of the publishing company, reporting to parent Advance Publications Chairman Si Newhouse and then-Condé Nast CEO Steve Florio, who since... Continue reading at AdWeek
[ AdWeek | 2013-01-09 00:00:00 UTC ]
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Magazine publishers have been criticized for being slow to meet advertisers’ demands for performance metrics, but Condé Nast is taking a step in that direction with an investment in Flite, a cloud-based platform that lets brands measure and adjust their ads in real time. Condé Nast has been a... Continue reading at AdWeek
[ AdWeek | 2012-08-20 00:00:00 UTC ]
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Ars Technica has many things, from an audience of nearly 8 million monthly uniques to an affluent, educated readership of engaged hard-core techies. What it hasn’t had—until now—is a dedicated advertising staff. Founded by Ken Fisher in 1998 and bought by Condé Nast for a reported $25 million... Continue reading at AdWeek
[ AdWeek | 2012-03-05 00:00:00 UTC ]
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In a major magazine publisher first, Condé Nast launched a private advertising exchange for select digital clientele. Partnering with service provider AdMeld, inventory from Condés entire digital portfolio was available at the time of the exchanges launch. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Pilot program will allow direct-to-home printer access for some branded content. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-13 00:00:00 UTC ]
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Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at Media Week
[ Media Week | 2011-09-14 00:00:00 UTC ]
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New opportunities abound for publishers but with that comes new challenges, including determining whats worth the time and resource investmentand whats not. Here, three very different publishers outline how theyre reinventing existing products. Government Executive Plans to Double Revenue in... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-08 00:00:00 UTC ]
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CondeNet UK, the digital business of magazine publisher Condé Nast UK, edged closer to profitability in 2010, reducing its losses to £180,528, according to its latest financial results. Continue reading at Media Week
[ Media Week | 2011-06-14 00:00:00 UTC ]
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Hearst was the 2010 group publisher's ad-page champ according to FOLIO: sister site minonline, while Condé Nast had the largest number of individual brand advertisers across five major consumer publishers, according to data from MagazineRadar. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-17 00:00:00 UTC ]
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Luxury magazine publisher Condé Nast is launching a London newsagent, which will sell more than 110 of its magazines from around the world. Continue reading at Media Week
[ Media Week | 2011-02-14 00:00:00 UTC ]
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