Fame! If you couldn't get tickets to our Ad Age A-List & Creativity Awards gala on Monday April 15, there's always the American Marketing Association’s Hall of Fame induction at R/GA the following evening. A trio of the ad world’s power brokers are getting their due there: Keith Weed, chief marketing and communications officer for Unilever; Ann Lewnes, exec VP and chief marketing officer, Adobe; and Wendy Clark, global CEO at DDB Worldwide. The invite promises you can “rub shoulders with some of New York's most important marketers.” Beware chafing. Stagwell strikes again It’s not quite as headline-grabbing as taking an $100 million stake in MDC, but Mark Penn’s Stagwell Group is building its empire with the purchase of MultiView, a programmatic buying, targeting and publishing platform for b-to-b marketers and associations. According to Stagwell’s press release, programmatic b-to-b is growing at a 16 percent annual clip. Since Penn’s a former Microsoft exec, we’ll take his word for it. Rats! “Glee” star Jane Lynch plays a do-it-yourself pest control wannabe in a new push for Clark Pest Control from Nimmea Advertising and Hazy Mill Productions. The spot also features Matty Cardarople, from “Stranger Things,” in a role in which he looks a bit like the Incredible Hulk. Or maybe Shrek. The spot below breaks April 14 during the Masters Tournament, which will be handy in case those “Caddyshack” gophers turn up. More fore St. Louis’ Brighton Agency tees off its annual... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-04-12 00:00:00 UTC ]
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PW's London Briefcase highlights top titles that publishers will be touting at this year's London Book Fair, set for March 12-14 at Olympia London. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-03-01 00:00:00 UTC ]
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The Lindsay Literary Agency is sponsoring a place at the Winchester Writers’ Festival for a children’s author from an “under-represented” background for the second year running. Continue reading at The Bookseller
[ The Bookseller | 2019-02-28 00:00:00 UTC ]
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If the Dodgers were thinking they could pursue Nolan Arenado next winter if they fail to sign Bryce Harper this spring, they have to make new contingency plans. If they were counting on Arenado’s impending free agency to provide them with an excuse for not spending on Harper, they will have to... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-02-27 00:00:00 UTC ]
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Literary agents Lucas Alexander Whitley and Factual Management have merged their staff together to form the Soho Agency. Continue reading at The Bookseller
[ The Bookseller | 2019-02-26 00:00:00 UTC ]
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Oxford University Press’ Fraser Hutchinson will join literacy charity the Reading Agency in April as head of publisher partnerships. Continue reading at The Bookseller
[ The Bookseller | 2019-02-22 00:00:00 UTC ]
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The program, which features international work experience and travel, supports literary agents and rights directors in their formative professional years and is an initiative of the Deborah Rogers Foundation. The post Heath Agency’s Prema Raj Wins Second DRF David Miller Bursary appeared first... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-02-21 00:00:00 UTC ]
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YouTube CEO Susan Wojcicki at the YouTube Brandcast 2018 presentation at Radio City Music Hall on May 3, 2018 in New York City. Credit: Taylor Hill/FilmMagicMark your calendars: TV networks and digital publishers are gearing up to make their annual pitches to media buyers and marketers in their... Continue reading at Advertising Age
[ Advertising Age | 2019-02-20 00:00:00 UTC ]
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On February 7, Audible raised the curtain on the second group of theater playwrights selected to receive support from its $5 million Emerging Playwrights Fund to create original works. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-02-11 00:00:00 UTC ]
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Allen Lane will publish Malcolm Gladwell’s first book for six years, Talking to Strangers: What We Should Know About the People We Don’t Know in September. Continue reading at The Bookseller
[ The Bookseller | 2019-02-07 00:00:00 UTC ]
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Cuts follow recently announced redundancies at HuffPost and BuzzFeedVice has announced plans to sack 250 staff, as a wave of job cuts affecting the digital media industry continues to hit companies around the world amid questions over the sustainability of ad-supported online publishing.Almost... Continue reading at The Guardian
[ The Guardian | 2019-02-01 00:00:00 UTC ]
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Online publisher announces job losses to shore up finances as Verizon unveils plan to sack 800 workersBuzzFeed has announced plans to lay off hundreds of staff, as digital media firms struggle to turn a profit while dealing with the same financial issues that have plagued traditional publishers... Continue reading at The Guardian
[ The Guardian | 2019-01-24 00:00:00 UTC ]
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Bent Agency is expanding by hiring Zoë Plant, formerly a senior scout at Daniela Schlingmann Literary Scouting, as a literary agent. Continue reading at The Bookseller
[ The Bookseller | 2019-01-16 00:00:00 UTC ]
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Charlotte Robertson's new literary agency with Arlington Management has launched as the Robertson Murray Literary Agency. Continue reading at The Bookseller
[ The Bookseller | 2019-01-15 00:00:00 UTC ]
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After 35 years at West 80th Street and Broadway, Westsider Rare & Used Books is closing next month because of slowing sales. [] "> To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-01-15 00:00:00 UTC ]
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Having attracted Nobel Prize-winner Wole Soyinka to the Pula Book Fair, Zagreb's Ivan Sršen says he sees promise in Croatia's young editors. The post Zagreb’s Sandorf Agency: Sršen on Soyinka, Sloterdijk, and Success appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-01-15 00:00:00 UTC ]
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The Reading Agency is planning an evaluation of the Summer Reading Challenge after receiving an award of £120,000 from Arts Council England. Continue reading at The Bookseller
[ The Bookseller | 2019-01-08 00:00:00 UTC ]
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A new literary agency specialising in books “to make people happier” is launching today, founded by Rachel Mills , who has left Furniss Lawton for her own venture. Continue reading at The Bookseller
[ The Bookseller | 2019-01-08 00:00:00 UTC ]
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"The Notebook," Nicholas Sparks' novel that sparked the hit 2004 film starring Ryan Gosling and Rachel McAdams, will be adapted into a musical. Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-01-03 00:00:00 UTC ]
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Based in Clayton, Invisibly is seeking to help publishers monetize digital content they put on the internet. Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2018-12-21 00:00:00 UTC ]
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With decades of experience in the offices and cubicles of the business, three publishing veterans are now repping authors as literary agents who hold meetings at 6 a.m. The post A New Literary Agency’s Old Hands: ‘It’s Just Intoxicating’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-12-19 00:00:00 UTC ]
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