With University Press Week underway this month, PW examines how the Association of University Presses and its members are bringing the ideas—and ideals—of the academy to the masses. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2023-11-13 05:00:00 UTC ]
News tagged with:
#university presses
Brands had barely adjusted to the idea that they increasingly need to be publishers in this day and age. Now they're being expected to become broadcasters on platforms like Facebook Live, too. Live video is demanding and requires meticulous preparation and the ability to adapt if things go wrong... Continue reading at Digiday
[ Digiday | 2016-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook live
#live video
Could software someday design book covers that could be judged—correctly—by human readers? Research in Japan says...it depends. The post Machine Learning: Can a Computer Judge a Book By Its Cover? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-11-14 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#machine learning
In addition to launching the Christian Writers Institute (CWI), a website offering classes for writers in a range of formats, literary agent Steve Laube is now publishing books under a new CWI imprint. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishing books
Sales of the Walking Dead graphic novels keep climbing, driven by the hugely popular TV show adaptation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-11-04 00:00:00 UTC ]
More news stories like this |
Business Insider has become the latest large web publisher to challenge an influential arbiter of digital traffic. It is arguing that it has a monthly audience of 328 million people, more than triple the 100 million suggested by ComScore's domestic estimate of 51 million and Google Analytics'... Continue reading at Advertising Age
[ Advertising Age | 2016-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital traffic
#distributing content
#internet giants
#growing frustration
Header bidding is a hot topic in publishing currently having unlocked new ways to bump up programmatic ad yields. Being early into the tech, case studies are still few and far between though magazine publisher Future has made some good headway. The group, which trades 70 percent of its 400... Continue reading at Digiday
[ Digiday | 2016-10-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#future publishing
#header bidding
#hot topic
#case studies
#high hopes
Media brands never really die, even when they stop publishing.It's been about 10 years since FHM, a formerly high-flying "lad mag" originally known as For Him Magazine, stopped publishing a print edition in the U.S. But Bauer Xcel Media, which took over FHM's website when the U.K. edition of the... Continue reading at Advertising Age
[ Advertising Age | 2016-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media brands
#stop publishing
#stopped publishing
There are many ways to try to learn a new language, ranging from audio books and text books, to software and web-based options. One learning tool that's proving popular at the moment is Duolingo, and a new feature has been introduced that helps to provide an immersive linguistic experience. It... Continue reading at Betanews
[ Betanews | 2016-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#foreign language
#audio books
#learning tool
#proving popular
When Marriott made its first foray into Facebook Messenger in March 2016, it was a complete disaster. The hotel brand took its dynamic product ads to people’s Facebook inboxes, initiating automated conversations that asked them if they still wanted to book a room at the Courtyard Marriott... Continue reading at Digiday
[ Digiday | 2016-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook messenger
#messaging apps
Crystal Mahey-Morgan looks at whether publishing can learn anything from grime artists choosing to make their own way in the music industry. Continue reading at The Bookseller
[ The Bookseller | 2016-09-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#crystal mahey-morgan
#music industry
More than 50,000 ad-tech execs, companies and marketers are in the Rhine-Ruhr city of Cologne, Germany this week for the annual Dmexco conference to talk about global trends, new technology and industry issues like ad blocking. Compared to other tech conferences like CES and Mobile World... Continue reading at AdWeek
[ AdWeek | 2016-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#coming days
#fourth time
#interesting things
#human connection
Bookshops in the UK are being called on by one of China’s largest bookstore chains, Zhejiang Xinhua, and an online journal devoted to the book trade in China, Bookdao, to attend a global summit to tackle the “threat” of online retailing. The two-day forum, scheduled for 11th–12th April 2017,... Continue reading at The Bookseller
[ The Bookseller | 2016-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#uk indies
#book trade
#global summit
#online retailing
#challenges facing
#digital age
Cengage Learning is a leading educational content, technology, and services company for the higher education and K–12, professional and library markets worldwide. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#cengage learning
#services company
#higher education
From interviewing Charlie Sheen to jeopardizing five-figure deals, seven magazine pro's share their "best mistakes." The post Lessons Learned in Times of Crisis appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#crisis appeared
#lessons learned
In her latest book ‘Uninvited,’ TerKeurst explores why rejection hurts so badly and how to conquer insecurity and fear. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#lysa terkeurst
NPR is producing several live Facebook videos per day. It has a team of 12 overseeing the effort, with some working full-time on Facebook Live. Since going “all out” in May, the publisher has confirmed a few key things: have a real reason to go live; there is an appetite for news and explainer... Continue reading at Digiday
[ Digiday | 2016-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook live
#working full-time
#explainer videos
#view counts
Ever since Facebook introduced its Instant Articles feature last year, publishers have been wondering how the move would play out.The lure is clear: Facebook provides exposure and traffic despite the fact that Instant Articles do not link to the publishers' sites. For Facebook, A-list content... Continue reading at Advertising Age
[ Advertising Age | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#facebook introduced
#social gaming
#ad dollars
#long term
Facebook is to give posts by users' friends and family greater prominence - a move that may challenge professional publishers. Continue reading at BBC World
[ BBC World | 2016-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news feeds
It's a fact: Most publishers rely on Facebook for a significant portion of their referral traffic. As such, they watch carefully as Facebook makes decisions about what kind of content to prioritize in the all-important News Feed product that is at the center of the social network.On Wednesday,... Continue reading at Advertising Age
[ Advertising Age | 2016-06-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#significant portion
#referral traffic
#big change
#similar change
Executive editor Gillian Britt explains the brand’s unique format. The post What Publishers Can Learn from Eat Drink Lucky’s E-Mail Success appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-06-08 00:00:00 UTC ]
More news stories like this |