Hearst turns to first-party data to look for new brand licensing categories

Hearst Magazines said its affiliate e-commerce business is up over 150% compared to January of last year. It's applying these insights to licensing. The post Hearst turns to first-party data to look for new brand licensing categories appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-02-10 05:01:00 UTC ]
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How to turn down a prestigious literary prize – a winner’s guide to etiquette

Following Joseph Andras’s surprise decision to turn down the Goncourt first novel prize, it’s time to weigh up the pros and cons of rejecting a literary awardTwo days after Joseph Andras’s De Nos Frères Blessés (which had not been on the shortlist of four) was astonishingly announced as the... Continue reading at The Guardian

[ The Guardian | 2016-05-21 00:00:00 UTC ]
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Apple iBooks Category Bestsellers, May 15, 2016

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended May 15, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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Can Libro.fm Turn Digital Audiobooks into a Revenue Stream for Indies?

The Seattle start-up, which just launched its platform, wants to be the go-to digital audiobook site for indies. Even with the support of the Big Five, it's still not clear how much of a difference it will make for its 85 partner bookstores. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-20 00:00:00 UTC ]
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Publishers and brands, get ready for the Snapchat algorithm

Snapchat is developing an algorithm to control how publishers’ content is doled out to followers, according to sources familiar with the plans. Publishers are becoming increasingly beholden to Snapchat for audiences, especially young ones, and an algorithm would affect the reach of their... Continue reading at Digiday

[ Digiday | 2016-05-18 00:00:00 UTC ]
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BEA 2016: Fauzia Burke: Marketer Turns Author

It’s been more than 21 years since Fauzia Burke opened her own online book marketing consulting business, FSB Associates, after working at both Henry Holt and Wiley in-house. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #henry holt #fauzia burke


Apple iBooks Category Bestsellers, May 8, 2016

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended May 8, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-13 00:00:00 UTC ]
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Trinity Mirror turns to Dennis’ niche publishers to beef up tech coverage

In the face of common pressures, traditionally competitive publishers have realized they can command more weight against the dominance of Facebook and Google by collaborating. The latest example is national newspaper Trinity Mirror and specialist magazine group Dennis. Trinity Mirror will cherry... Continue reading at Digiday

[ Digiday | 2016-05-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #commercial teams #change hands #trinity mirror #niche publishers


BEA 2016: Publishers’ Graphics Turns 20

Back in 1996, the idea of print-on-demand book publishing was new, a process made possible by improved digital printing technologies. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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The latest bid to keep print relevant: Hearst offers print-to-digital targeting

Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday

[ Digiday | 2016-05-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publisher hopes #print magazines #latest bid #legacy publishers


BEA 2016: Kobo's User Data Reveals Its 'Sexiest' E-book Consumers

Rakuten Kobo CEO Michael Tamblyn notes that readers over the age of 50 drive ebook sales, though they still love their print titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-11 00:00:00 UTC ]
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Time Inc. Reveals Branded OTT Video Channels, VR Programming at NewFronts

Overall, a good day for the legacy publisher. The post Time Inc. Reveals Branded OTT Video Channels, VR Programming at NewFronts appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-06 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #legacy publisher #good day #newfronts appeared #post time


Video Programming, Channing Tatum Star at Hearst’s First-Ever NewFronts

The legacy publisher is all-in on reaching millennials through video and social media. The post Video Programming, Channing Tatum Star at Hearst’s First-Ever NewFronts appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-05-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #legacy publisher #newfronts appeared


Facebook transparency report shows increase in government data requests, most with gagging orders

Facebook has published its latest Global Government Requests Report covering the second half of 2015. The transparency report reveals that there has been as 13 percent increase in the number of government requests for data, but it also shows that Facebook is still not able to be as transparent... Continue reading at Betanews

[ Betanews | 2016-04-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #government requests #data requests


Digital Solutions in India 2016: Big Data and AI with Meta

With nearly 4,000 biomedical research papers published every day, there is an information overload in the scientific research and knowledge world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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FBF takes majority stake in IPR License

The Frankfurt Book Fair (FBF) has taken a majority shareholding in global rights and licensing trading platform, IPR License Ltd. Continue reading at The Bookseller

[ The Bookseller | 2016-04-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #global rights #majority shareholding #ipr license


Apple iBooks Category Bestsellers, April 24, 2016

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended April 24, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-29 00:00:00 UTC ]
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Apple iBooks Category Bestsellers, April 17, 2016

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended April 17, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-22 00:00:00 UTC ]
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Factual Fiction: New Opportunities in Licensed Nonfiction Books

Lately a number of licensing deals and renewals pair licensed characters with true nonfiction, helping children and families learn facts about science and history through the eyes of their favorite characters. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #favorite characters #helping children #licensing deals


Licensing Hotline: April 2016

Farrar, Straus and Giroux Books for Young Readers has licensed the rights to create novelty titles for the preschool-targeted DC Super Friends brand, under license from Warner Bros. Consumer Products. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #consumer products #warner bros #young readers #giroux books #licensing hotline


Apple iBooks Category Bestsellers, April 10, 2016

The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended April 10, 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bestselling ibooks