Get the guide and bypass the RTB waterfall

Header bidding is the latest buzzword on everyone’s lips. Once a simple hack to help publishers monetize, it’s evolved into a full fledged industry practice that’s helping to level the playing field between publisher and advertiser and stop publishers from careening down the RTB waterfall. But life beyond the falls isn’t all smooth sailing. Pay attention, header bidding class is in session. Sponsor content by OpenX. The post Get the guide and bypass the RTB waterfall appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-12 00:00:00 UTC ]
News tagged with: #header bidding #publishers monetize #playing field #smooth sailing #pay attention #sponsor content

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'Guided journal' to accompany Me and White Supremacy

Quercus has acquired Me and White Supremacy: A Guided Journal by Layla F Saad, intended to be an "official companion" to the original helping readers to recognise their privilege and combat racism. Continue reading at The Bookseller

[ The Bookseller | 2020-08-24 03:33:55 UTC ]
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Welbeck Children's bags vegan guide for younger readers

Welbeck Children’s has scooped Be More Vegan by food blogger, chef and author Niki Webster – a "young person’s guide to being more plant-based". Continue reading at The Bookseller

[ The Bookseller | 2020-08-23 20:03:38 UTC ]
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Pavilion to publish nutritionist's vegan guide

Pavilion Books will publish Azmina Govindji’s latest book Vegan Savvy: The Expert's Guide to Nutrition on a Plant-Based Diet. Continue reading at The Bookseller

[ The Bookseller | 2020-08-18 12:57:19 UTC ]
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Audible signs Bell's guide to thriving

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[ The Bookseller | 2020-08-17 18:53:05 UTC ]
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Singapore Book Awards 2020: A Dessert Guide Wins Book of the Year

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[ Publishing Perspectives | 2020-08-13 16:08:03 UTC ]
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Penguin to release audio study guides series

Penguin is to release a series of audio study guides to accompany key English literature A-level texts.  Continue reading at The Bookseller

[ The Bookseller | 2020-08-11 19:08:23 UTC ]
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Tina Turner writes 'guide to life' for HarperCollins

Singer Tina Turner has written a guide to life using Buddhist principles, to be published by HarperCollins. Continue reading at The Bookseller

[ The Bookseller | 2020-08-06 23:03:55 UTC ]
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A Brief Guide to Comic Book Art Styles

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[ Book Riot | 2020-08-06 10:35:00 UTC ]
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Century to publish Mind Geek's 'practical guide to a fulfilled life'

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[ The Bookseller | 2020-07-31 06:12:14 UTC ]
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W&N to publish a guide to understanding news statistics

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[ The Bookseller | 2020-07-30 20:45:17 UTC ]
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Penguin Business acquires survival guide from 'serial entrepreneurs' Cole and Miller-Cole

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[ The Bookseller | 2020-07-26 12:02:42 UTC ]
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THE IMMORTALISTS Book Club Questions + Your Meeting Guide

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[ Book Riot | 2020-07-23 10:34:11 UTC ]
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[ Book Riot | 2020-07-20 10:34:18 UTC ]
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Fourth Estate buys Candy's guide to mothering teenage girls

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[ The Bookseller | 2020-07-16 16:51:35 UTC ]
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Wildfire triumphs in seven-way auction for psychotherapist's guide to desire

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[ The Bookseller | 2020-07-16 06:45:30 UTC ]
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Michael O’Mara and Mind to publish teen mental health guide

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[ The Bookseller | 2020-07-15 13:34:05 UTC ]
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Guide to the classics: The War of the Worlds

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[ The Conversation | 2020-07-06 19:54:21 UTC ]
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[ The Bookseller | 2020-06-24 14:37:32 UTC ]
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[ The Bookseller | 2020-06-19 11:00:02 UTC ]
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Lockdown learning helps education market rise as study guides’ sales surge

Though Nielsen has been unable to provide volume sales throughout the lockdown, the presence of multiple study guides in the bestseller lists points to a relative purple patch for the education sector. Continue reading at The Bookseller

[ The Bookseller | 2020-06-18 19:58:31 UTC ]
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