From Viral Videos to Your Dinner Table: QCP’s Culinary Journey Comes Alive in New Cookbook

Food is often described as a universal language that brings people together. In recent years, various content creators such as QCP have taken over social media with their food creations. Known for preparing different Italian dishes, Gianluca Conte--also known as QCP--has compiled some of his favorites in his new cookbook called Italian/American. If you spend... Continue reading at 'AdWeek'

[ AdWeek | 2024-05-03 18:16:20 UTC ]
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‘A big resurgence’: Publishers get a boost from Twitter video

“Whether content does well on Facebook is in the lap of the gods. The algorithm is much more complex. Twitter has a consistency that Facebook doesn't.” The post ‘A big resurgence’: Publishers get a boost from Twitter video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-28 00:00:00 UTC ]
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Cookbooks Preview: March 2018

A culinary exploration of Vietnam, a "must-read" chef memoir, and the secret to the perfect cake are hitting shelves next month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-21 00:00:00 UTC ]
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Cookstr and Picador Look to Revive Classic Cookbooks

Online recipe library Cookstr, founded in 2008 and acquired by Macmillan in 2014, is reviving three out-of-print cookbooks as part of a collaboration with Picador. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-07 00:00:00 UTC ]
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Snakes Alive! New Books Highlight Serpent-Handling Preachers

Two university press titles from Duke and Tennessee offer a close-up look at faith, danger, and death among serpent-handling preachers in separate updates on a longtime subject of academic religious publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-24 00:00:00 UTC ]
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How video header bidding is opening doors for Ranker

Video has emerged as the undeniable future of programmatic advertising. Find out online publisher and Quantcast Top 30 site Ranker is utilizing video header bidding to get ahead — and stay ahead — of their competitors. Sponsored by AppNexus. The post How video header bidding is opening doors for... Continue reading at Digiday

[ Digiday | 2018-01-23 00:00:00 UTC ]
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Digiday Research: Are publishers making money from Facebook video?

Digiday Research talked with publishers to understand their strategies for monetizing content of Facebook. The post Digiday Research: Are publishers making money from Facebook video? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-18 00:00:00 UTC ]
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The Bestselling Cookbooks of 2017

With nearly 480,000 copies sold, Ree Drummond’s 'Come and Get It' was last year’s top selling print cookbook. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-17 00:00:00 UTC ]
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Indie Booksellers Go Viral with Promotions Featuring Trump's Provocative Language

After President Trump reportedly referred to certain countries as "shitholes" in a meeting with lawmakers late last week, a handful of indie bookstores seized on the commander-in-chief's purple language as a way to make a defiant political statement while promoting books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-01-16 00:00:00 UTC ]
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How Investopedia shifted to subscription revenue with video courses

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[ Digiday | 2018-01-12 00:00:00 UTC ]
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For Digital Publishers, The “Pivot To Video” Bloodbath Is Here

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[ Fast Company | 2018-01-12 00:00:00 UTC ]
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Snapchat Plans to Implant Its Video Stories Everywhere Online

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[ Advertising Age | 2017-12-28 00:00:00 UTC ]
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Pivoting to video is the biggest trend in media — but it may not prove as lucrative as publishers hope

In 2015, BuzzFeed tasked five employees with a single objective: Craft the perfect viral Facebook video. To ensure maximum share-ability, such a video had to be short — no more than 40 seconds long — and enjoyable either with or without sound as users scrolled their feeds. The team found its... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-26 00:00:00 UTC ]
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Why the Pivot to Video Will Prevail

There's been some negative buzz in recent months around publishers' shift to distributed content--and particularly, video ad spending on Facebook. Numerous articles, citing anonymous sources and utilizing mysterious methodology, point to monetization woes, shrinking returns and writer layoffs.... Continue reading at AdWeek

[ AdWeek | 2017-12-25 00:00:00 UTC ]
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Q&AA: Dawn Ostroff Has Some Thoughts for Video Pivoters

In a year when publishers have been talking about the "pivot to video," Cond Nast has some hard-won lessons to impartfor example, success in video can have less to do with quick-hit food clips than TV and even movie-length fare. Today, Cond Nast Entertainment is garnering a billion monthly views... Continue reading at Advertising Age

[ Advertising Age | 2017-12-21 00:00:00 UTC ]
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In 2018, the video bubble will burst

Most publishers aren’t making money from their video content on Facebook, for starters. The post In 2018, the video bubble will burst appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-20 00:00:00 UTC ]
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Go viral, score book deal. 'Cat Person' author sells her debut book in the U.K., with U.S. deal in the works

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[ Los Angeles Times | 2017-12-19 00:00:00 UTC ]
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PW's Starred Cookbooks of 2017

This year’s starred cookbooks take you on a trip to the heart of Thailand and into the kitchen of a Top Chef. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-19 00:00:00 UTC ]
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Facebook’s Latest Video Changes Favor Longer Shows and Larger Pages

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[ AdWeek | 2017-12-15 00:00:00 UTC ]
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2018 Is The Year Autoplay Video With Sound Dies

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[ Advertising Age | 2017-12-14 00:00:00 UTC ]
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Facebook plans to stop paying publishers to make news feed videos

According to publishing sources, the original Facebook Live deals, which evolved into live and VOD licensing arrangements with 300 video partners, are going away by the end of the year. The post Facebook plans to stop paying publishers to make news feed videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-12-13 00:00:00 UTC ]
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