Today more than ever publishers are looking for ways to save time and money in production. There are several obvious measures that can reduce cost and increase margins, however some solutions can be so sweeping that they jeopardize the integrity of the title, which in turn could tarnish your brand’s identity. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
Science fiction writing often serves as a thought experiment that explores shared and hidden beliefs whose material and political reverberations lie further in the future. Continue reading at The Conversation
[ The Conversation | 2019-09-16 11:39:25 UTC ]
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#science fiction
In “Because Internet,” a linguist looks at the way online conversation is shaping all conversation. Continue reading at The Washington Post
[ The Washington Post | 2019-09-13 02:02:24 UTC ]
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After years as an Amazon affiliate, the African American Literature Book Club, an online portal dedicated to black books, literacy and a wide variety of book-related services, is severing most of its commercial ties to the online retailer. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-12 04:00:00 UTC ]
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#black books
#wide variety
#online retailer
#american literature
The author of ‘They Don’t Teach Corporate in College’ reflects on what she’s learned from almost getting fired twice to building a successful consultancy. Fifteen years ago, I was a twenty-something living in New York, who had narrowly survived my first two jobs in the professional world. I’d... Continue reading at Fast Company
[ Fast Company | 2019-09-11 12:00:43 UTC ]
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#leadership training
Ann Patchett’s new novel is a moving story of siblings who lose everything—except each other. Continue reading at The Bookseller
[ The Bookseller | 2019-09-09 09:22:01 UTC ]
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#ann patchett
#moving story
As esports experience massive growth and are thrust into the mainstream, statements like "League of Legends had more viewers than [major sporting event]" become more common. Various esports events have been credited with dwarfing The NBA Finals, the Champions League and even the Super Bowl.... Continue reading at AdWeek
[ AdWeek | 2019-09-05 20:28:29 UTC ]
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#champions league
#activision blizzard
#super bowl
#nielsen
For 30 glorious days each year, brands in every category reach out to LGBTQ+ consumers and say, "We see you (and your wallets)." By July, the media and marketing industries have usually abandoned their rainbow-tinted Pride goggles. This year though, the LGBTQ+ community was gifted a brief,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-03 22:13:52 UTC ]
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#artificial intelligence
#president trump
#hate speech
#pride month
#marketing campaigns
#brand safety
#digital publishers
Faber has snapped up the rights to a debut Dutch novel by 28-year-old poet and dairy farmer Marieke Lucas Rijneveld following a three-way auction. Continue reading at The Bookseller
[ The Bookseller | 2019-09-01 15:44:03 UTC ]
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We’re back with our rejected book cover series, where designers walk us through the process and show us the book covers that could have been. (For previous entries in this series, see here and here.) What kind of planning and thought goes into the cover design process, and what beautiful art... Continue reading at Electric Literature
[ Electric Literature | 2019-08-30 11:00:07 UTC ]
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#book covers
#electric literature
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Christian Product Expo, presented by the Munce Marketing Group and the Christian Retailer Association (CRA), brought nearly 800 bookstore owners and publishing representatives together in Murfreesboro, Tenn., from Aug. 25-27. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
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#publishing representatives
#bookstore
When a large U.S. newspaper cuts print publication days or curtails home delivery, headlines may scream media apocalypse. But for Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-27 15:09:04 UTC ]
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#print publication
Reuters today unveiled plans to enhance its digital content platform Reuters Connect with ‘end-to-end’ production apps offering creation, production and Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-20 15:02:57 UTC ]
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#digital content
As part of Ad Age’s continuing media coverage, here’s our ever-expanding annual survey of fall magazine covers, which have been hitting newsstands and subscribers’ mailboxes. We’ll be adding to this post throughout August, so keep coming back. Serena Williams, photographed by Kwaku Alston, is... Continue reading at Advertising Age
[ Advertising Age | 2019-08-20 14:54:00 UTC ]
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#entire profile
#25th anniversary
#fashion/style monthly
#retro move
#phil poynter
#ruffled collars
#classic ties
#fall women
#enchantingly captured
#marcus piggott
#olivier rizzo
#transparent blouses
#velvet trims
#stay tuned
#details—jeweled buttons
#hearst
The publishers' association in Riga is mounting a new bid to ease the country's VAT rates on books, after enduring sharp hikes and only modest decreases. The post Latvian Publishers Association Demands a Cut in the VAT Rate on Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-08-15 05:30:56 UTC ]
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#books appeared
#vat rate
#vat rates
#publishers association
WPP reports its second-quarter earnings on Friday,with some better-than-expected surprises. The company sees its revenue return to growth, up 1.6 percent in the first half of the year and 2.3 percent in the second quarter. In North America, revenue rises 0.4 percent in the second quarter but... Continue reading at Advertising Age
[ Advertising Age | 2019-08-09 19:31:00 UTC ]
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#wieden kennedy
#executive producer
#cannes lions
#digital media
#digital content
“We don’t do anything without an audience opportunity and a revenue opportunity,” Robertson Barrett, President of Digital Media at Hearst Newspapers, Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-08-08 15:06:02 UTC ]
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#hearst newspapers
#hearst
#digital media
HQ has triumphed in a four-way auction for an "inspiring and deeply moving" novel by Josie Lloyd, inspired by her own experience, about a woman reclaiming her life after a breast cancer diagnosis. Continue reading at The Bookseller
[ The Bookseller | 2019-08-07 16:11:51 UTC ]
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#hq buys
#breast cancer
#deeply moving
We asked three book influencers about these online communities that are so warm, they feel like social media’s best. Continue reading at The Washington Post
[ The Washington Post | 2019-08-06 16:14:17 UTC ]
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#online communities
Sceptre has triumphed in an eight-way bidding war to win the highly anticipated Fleabag: Scriptures, the book of the BBC comedy series by its creator and star Phoebe Waller-Bridge, The Bookseller can reveal. Continue reading at The Bookseller
[ The Bookseller | 2019-08-06 15:22:55 UTC ]
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#bidding war
#booksellercan reveal
Notice more TV ads lately? You’re not imagining it. The amount of commercial time on cable TV keeps increasing as networks try to make up for shrinking audiences by stuffing more ads into every hour of television. That’s despite years of promises to cut back on ads. Last quarter, commercial... Continue reading at Advertising Age
[ Advertising Age | 2019-08-02 17:18:39 UTC ]
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#earnings call
#—bloomberg news
#time warner