Here we are in the third year of our September weigh in, and to probably nobody’s surprise, the news is not good. For those of you who are unfamiliar with this feature, we began weighing and measuring some of the top fashion magazines to see how they stack up (literally and figuratively) against each other, since ad page sales are no longer considered (by some) the gold standard in determining a successful fall fashion issue. This year’s September release was ushered in with some pretty negative press, including questions about its vitality and future. And we have to admit, after seeing our own three-year trend line, such questions are not without warrant. Of the eight titles we measured, all but six of them were down significantly, and the other two were only flat. The graphs paint a pretty gloomy picture of the continued decline of what was once the most important month for many magazines—and not just fashion books. If you could call anybody a “winner,” we suppose Porter, who remained perfectly flat, would be it. Followed by Harper’s Bazaar, who remained nearly flat, aside from a slight shrinkage in spine thickness, which could be attributed to a number of variable factors. So essentially, for the purpose of this report, it too was flat year-over-year. Vogue, the category leader, retains its spot as the heaviest book in the stack, but its weight dipped 10 ounces since last year, and 15 since 2016. That’s a reduction of nearly 25 percent in just two... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2018-08-28 00:00:00 UTC ]
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These days, it's rare for any publication to double down on print. But that's just what Bloomberg Pursuits magazine is doing, increasing in frequency to six times a year, starting with its March issue.The magazine, which focuses on "intelligent luxury" and goes out to subscribers of the... Continue reading at Advertising Age
[ Advertising Age | 2016-03-01 00:00:00 UTC ]
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Simon & Schuster Children’s Publishing has announced the launch of Salaam Reads, focusing on Muslim characters and stories. The post Simon & Schuster’s Salaam Reads Focuses on Muslim Characters and Stories appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-29 00:00:00 UTC ]
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More magazine, which began publishing in 1997 and billed itself as "the magazine for women of style and substance," is shutting down, publisher Meredith Corp. announced Thursday. In a statement, the... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2016-02-26 00:00:00 UTC ]
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Native advertising is paying off for writers of the coveted, mobile demographic at Wattpad. Ashleigh Gardner speaks at London Book Fair's (#LBF16) Quantum Conference (#Quantum16) in April. The post Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’ appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-26 00:00:00 UTC ]
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Nineteen-year-old women's lifestyle magazine to shutter after April issue as Meredith elects to "align resources against more profitable activities." The post Meredith Shuts Down More Magazine appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-25 00:00:00 UTC ]
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Revenue in Houghton Mifflin Harcourt Trade division rose 1%, to $164.9 million, in 2015, but its net loss increased to $7.1 million from $2.9 million in 2014. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-02-25 00:00:00 UTC ]
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Feeling the Facebook rush, New York Media is investing more toward video production in 2016, starting with hiring Business Insider and TV vet Matt Johnston as its first executive producer of video. The publisher will focus on creating news-driven video -- instead of recurring series -- for... Continue reading at Digiday
[ Digiday | 2016-02-25 00:00:00 UTC ]
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[Sponsored Content] Publishers can benefit from the shift in advertising from TV to online video. The post Can TV Bring Salvation to Magazine Media? appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-24 00:00:00 UTC ]
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Two poems by Lord of the Rings author J R R Tolkien have been unearthed in an old school magazine. Continue reading at The Bookseller
[ The Bookseller | 2016-02-18 00:00:00 UTC ]
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Satirical comic insists ‘we’re not going to tone anything down’ after social network removes its page ‘in error’Facebook has apologised for blocking Viz magazine’s brand page in “error”.The frequently foul-mouthed comic, a parody of titles such as The Beano and Dandy, took to Twitter on Monday... Continue reading at The Guardian
[ The Guardian | 2016-02-17 00:00:00 UTC ]
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Overholt chats with Folio: about her plans for the brand, the status of women's sports in America, and the new and changing ways in which sports and culture continue to intersect in the media. The post Meet Alison Overholt, ESPN The Magazine’s First Female Editor-in-Chief appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-16 00:00:00 UTC ]
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Independent publisher Alma Books has signed a middle-grade story about what happened to all the pets in World War Two by Miriam Halahmy. Continue reading at The Bookseller
[ The Bookseller | 2016-02-16 00:00:00 UTC ]
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Profane parody of tabloids and comics tweeted that Facebook had hidden its Facebook page and threatened it with deletion The frequently foul-mouthed comic Viz has had its brand page blocked by Facebook.The almost 40-year-old Viz, a parody of titles like Beano but with frequently risque language... Continue reading at The Guardian
[ The Guardian | 2016-02-16 00:00:00 UTC ]
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Dissident tales from pseudonymous author Bandi, still living in the country, are very rare fiction to emerge from the secretive dictatorshipA collection of short stories written under a pseudonym and smuggled out of North Korea is on its way to becoming an international literary sensation, with... Continue reading at The Guardian
[ The Guardian | 2016-02-12 00:00:00 UTC ]
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Have we returned to the days when mass-circ men's magazines were an oxymoron? The post Tough Times For Men’s Magazines appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-12 00:00:00 UTC ]
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Hearst owned publication, which cut cover price and relaunched, has increased circulation to more than 400,000Cosmopolitan magazine has increased its circulation to more than 400,000 to overtake rival Glamour after slashing its cover price to £1 and upping the number of copies it gives away to... Continue reading at The Guardian
[ The Guardian | 2016-02-11 00:00:00 UTC ]
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Dominique Raccah's popular Put Me In the Story line of personalized kids' books from Sourcebooks is picked up by Barnes & Noble. The post Sourcebooks’ ‘Put Me In the Story’: B&N Puts It In the Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-02-05 00:00:00 UTC ]
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Profiling an Internet phenomenon and its quirky creator, a few months into its existence.Facebook turned 12 today. It's been part of everyday life for long enough that an infinite number of articles have been published about its phenomenal success and the vision of its inventor and CEO, Mark... Continue reading at Fast Company
[ Fast Company | 2016-02-05 00:00:00 UTC ]
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There was a kind of cockiness in the air at the AMMC this week, based on a growing realization that magazine brands are really, really good at creating world-class content. The post At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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