Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook users... Continue reading at 'Los Angeles Times'
[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
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Are we so sure that all this sponsored content is worth the trouble? Native advertising distribution firm Sharethrough compiled a ranking of the biggest brand-produced sponsored stories from 2013. And what perhaps sticks out the most is that none of these stories seems to have really taken off... Continue reading at AdWeek
[ AdWeek | 2013-12-23 00:00:00 UTC ]
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Online hysteria about Facebook reading text that is deleted before it is posted might not be entirely unfoundedAs Mark Twain observed: "A lie can travel halfway around the world while the truth is putting on its shoes." And that was a long time before the web. Which brings us to a meme that was... Continue reading at The Guardian
[ The Guardian | 2013-12-22 00:00:00 UTC ]
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Plus TV arbitrage, Canada investigates Google over antitrust, ARM server maker shuts, and moreA burst of 8 links for you to chew over, as picked by the Technology teamFacebook self-censorship: what happens to the posts you don't publish? >> SlateWe spend a lot of time thinking about what... Continue reading at The Guardian
[ The Guardian | 2013-12-20 00:00:00 UTC ]
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Fifty members of staff at Macmillan's Basingstoke site are to take redundancy rather than... Continue reading at The Bookseller
[ The Bookseller | 2013-12-19 00:00:00 UTC ]
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Library campaigners in Herefordshire have urged the council to abandon plans to slash funding and... Continue reading at The Bookseller
[ The Bookseller | 2013-12-16 00:00:00 UTC ]
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After much talk about the London Book Fair's impending departure from its longstanding location at the Earls Court convention center, the event's operator, Reed Exhibitions, has announced that the fair will move to the ECO venue in the Olympia neighborhood in 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-12 00:00:00 UTC ]
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Bloomberg News has an unusual practice of paying some of its reporters explicitly for publishing "market-moving" stories. This is one of many metrics that is factored into reporters' annual bonuses. Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-12-12 00:00:00 UTC ]
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In light of Nelson Mandela's passing, Skyhose Publishing has moved up the publication schedule for Bob Crew's biography of the former South African president, Mandela: His Life and Legacy for South Africa and the World. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-09 00:00:00 UTC ]
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The suburban St. Louis bookstore ended its four-week Kickstarter campaign on Sunday, more than $2,000 above its goal. The funds raised are being used to build out a section of its new home so that the store can open for business on weekends before Christmas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-09 00:00:00 UTC ]
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The guy who runs Facebook's most valuable real estate explains why the company just changed its rules. Continue reading at AllThingsD
[ AllThingsD | 2013-12-06 00:00:00 UTC ]
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Newspaper publishers are curious about native advertising and hopeful that the industry — not the government — will develop best practices for its use in the years to come. The Newspaper Association of America is among the man ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-12-06 00:00:00 UTC ]
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Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that... Continue reading at Advertising Age
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
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David Higham Associates is moving offices across Soho to Noel Street, after 43 years in Lower... Continue reading at The Bookseller
[ The Bookseller | 2013-12-05 00:00:00 UTC ]
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In the transparent marketplace it's what you do, not what you say, that makes the difference, and that's good for sustainabilityIn New York's Central Park recently, an old man was selling "Banksy paintings" for $60 apiece. His booth was right next to others selling everything from second-hand... Continue reading at The Guardian
[ The Guardian | 2013-12-04 00:00:00 UTC ]
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Facebook says it wants to continue sending traffic to publishers, citing how news stories perform well in the News Feed. Facebook said it would start showing more links to news stories in particular to mobile users. And it would begin resurfacing articles in News Feeds that have attracted... Continue reading at Digiday
[ Digiday | 2013-12-03 00:00:00 UTC ]
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Facebook has altered its newsfeed algorithm, which is turning out to be great news for online publishers. Major sites say the social network has driven more referrals in the past month than ever before.The post A Facebook Tweak Gives Publishers a Traffic Boost appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2013-12-02 00:00:00 UTC ]
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The Grinch campaign, also known as the 'Grow Your Heart 3 Sizes,' encourages children to do good deeds in exchange for book donations. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-30 00:00:00 UTC ]
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Hearst Magazines Digital Media has appointed Tom Kirwan to the new role of vice president, national sales and key accounts. Kirwan was previously vice president of digital sales for Time Inc. Branded Solutions. Continue reading at Folio Magazine
[ Folio Magazine | 2013-11-27 00:00:00 UTC ]
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The European Commission's call today for stronger data privacy protections could help the web's biggest data collectors like Google and Facebook fight data requests from the U.S. government.As expected, the Commission published a collection of recommendations for stronger data protections,... Continue reading at Advertising Age
[ Advertising Age | 2013-11-27 00:00:00 UTC ]
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Online advertising is a tricky game, reliant on continued innovation from publishers and advertisers as they try to capture consumers' attention. The latest effort to move beyond traditional banners is so-called "native advertising" -- advertising that looks and feels like the content of a... Continue reading at Advertising Age
[ Advertising Age | 2013-11-27 00:00:00 UTC ]
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