Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook users... Continue reading at 'Los Angeles Times'
[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
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With its eye firmly fixed on a return to profitability, Sony's been making extensive cuts to its business arms in recent days (bye bye, VAIO!). So it's no surprise the company would train that cost-cutting eye onto another underperforming unit -- its... Continue reading at Engadget
[ Engadget | 2014-02-06 00:00:00 UTC ]
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As they now become digital publishers, newspaper organizations have a glut of audience insight into what both readers want and advertisers want to know. “Newspapers … are among the most trusted brands for providing valuable a ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-02-06 00:00:00 UTC ]
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The Food and Drug Administration is rolling out an ambitious anti-smoking campaign designed to dissuade young people from picking up the habit by appealing to their vanity.DraftFCB is handling creative for the campaign, a two-year, $115 million campaign with the tagline "The Real Cost."... Continue reading at Advertising Age
[ Advertising Age | 2014-02-06 00:00:00 UTC ]
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Sony, one of the first companies to enter the ebook market, will close its ebookstore in March and allow its American and Canadian customers to migrate their accounts to Kobo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-06 00:00:00 UTC ]
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While Facebook is positioning Paper as a way for publishers to better reach -- and, hopefully, monetize -- mobile readers, Paper may make publishers too dependent on Facebook for traffic. The meteoric rise of sites like Elite Daily, Upworthy and Viral Nova shows how social-savvy publishers can... Continue reading at Digiday
[ Digiday | 2014-02-04 00:00:00 UTC ]
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Ten years today, the social networking giant has notched up some interesting numbers along the way• How Facebook became the world's biggest social network1.23bn monthly usersBy the end of 2013, Facebook boasted 1.23bn monthly active users worldwide, adding 170m in just one year. According to... Continue reading at The Guardian
[ The Guardian | 2014-02-04 00:00:00 UTC ]
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Last week, the US government finally relented on letting technology companies publish more detail about national security requests; today, some bigger firms are taking advantage of the looser rules. Facebook, Google, LinkedIn and Yahoo have updated ... Continue reading at Engadget
[ Engadget | 2014-02-04 00:00:00 UTC ]
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Wanted: someone unconnected with the newspaper and magazine publishing industry willing to take on the burden of chairing a new press regulator for £150,000 a year.Applicants are being invited for the inaugural chair of the Independent Press Standards Organisation (Ipso) in an advert placed in... Continue reading at The Guardian
[ The Guardian | 2014-02-03 00:00:00 UTC ]
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Internet ad revenues are growing fast. But, even now, they make up only 4.5% of the global wholeHere, as recession ends, is a reality check on the global media ad market (courtesy of Nielsen). Revenues via the internet are up 32.4%, up 4.3% via TV and 5.1% on posters. But they're down 2.2% for... Continue reading at The Guardian
[ The Guardian | 2014-02-02 00:00:00 UTC ]
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By understanding our tastes and habits, Facebook could steal billions of dollars in ads from traditional media and get Madison Avenue out of the stone age.Facebook has never been a company lacking in foolish ambition--witness Facebook Home, Beacon, Places, and other monumental undertakings. But... Continue reading at Fast Company
[ Fast Company | 2014-01-25 00:00:00 UTC ]
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Sierra magazine has hired Ben Warner as the magazine’s new national advertising director. Warner previously served as co-founder and publisher of Laguna Beach Magazine. Continue reading at Folio Magazine
[ Folio Magazine | 2014-01-24 00:00:00 UTC ]
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While two independent bookstores in Door County, Wisconsin, have closed or will close, two others report an uptick in sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-24 00:00:00 UTC ]
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Facebook has been in the news over the past few days after a report suggested that the social network is spreading in a similar way to a virus. Like all epidemics, the report suggests, the rate of infection will ultimately drop off, leading to the suggestion that by 2017 the social network will... Continue reading at Betanews
[ Betanews | 2014-01-24 00:00:00 UTC ]
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Rod McKenzie, who denies the claims, is understood to have been given a final written warningThe editor of Radio 1's award-winning Newsbeat programme has been moved from his post following multiple complaints from staff about alleged bullying.Rod McKenzie, who denied the allegations, is... Continue reading at The Guardian
[ The Guardian | 2014-01-23 00:00:00 UTC ]
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A Facebook spokesperson told Digiday that the program will not port Facebook-style ad units to other apps, however. Instead, it will simply use its data to target whatever formats those app publishers currently sell. The post Facebook Tries a Mobile Ad Network appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-01-23 00:00:00 UTC ]
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Brands have spent the past couple of years complaining the content they publish is rarely actually seen by users that like their pages. That's party because Facebook wants those brands to pay for ads, but also because it doesn't want them alienating users with annoying updates asking people to... Continue reading at Digiday
[ Digiday | 2014-01-22 00:00:00 UTC ]
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Less than a week after announcing disappointing holiday sales and expectations of a significant loss, U.K.-based Quercus has placed itself up for sale. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-22 00:00:00 UTC ]
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Facebook is testing mobile ads that appear on apps other than its own, the company said. In a post today, Facebook says the test is for a mobile ad network it is creating. It marks an important step for the social network, showing its sponsored content outside its own properties is key to... Continue reading at AdWeek
[ AdWeek | 2014-01-22 00:00:00 UTC ]
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Children’s charity Save the Children took its Change The Story literacy campaign to the... Continue reading at The Bookseller
[ The Bookseller | 2014-01-21 00:00:00 UTC ]
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A new Department of Culture, Media and Sport library report estimating that only 90 static... Continue reading at The Bookseller
[ The Bookseller | 2014-01-20 00:00:00 UTC ]
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