ESPN President Jimmy Pitaro says the sports network is “all hands on deck” to attract more women and younger viewers, a crusade that includes a new streaming service launched last year. The Walt Disney Co.-owned cable giant introduced its ESPN+ online service a year ago, and it has drawn over 2 million subscribers who pay $5 a month. But its ambitions are much greater, part of a broader streaming push at Disney that includes a new family-oriented platform and the Hulu TV service. To bolster ESPN+, the company has signed new sports rights deals with college conferences, boxing promoters and the UFC mixed martial arts league, Pitaro said. The idea is to draw an audience that doesn’t watch much traditional TV. “When you’re on traditional television, everyone is seeing the same thing,” Pitaro said in an interview Thursday on Bloomberg Television. “The promise of the internet is the right content to the right user at the right time—you and I can get different things. My 15-year-old son and I can experience different things within the ESPN app or on ESPN+.” There was a time when Disney stock rose and fell on the results of its traditional ESPN network, long the company’s single most profitable channel. But with Disney’s new focus on streaming services, the pressure is off Pitaro somewhat. Network Challenges The ESPN network has continued to lose subscribers, though its operating income grew last quarter. “I wouldn’t characterize it as a turnaround,” Pitaro said. “I would... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-05-23 22:01:09 UTC ]
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Mark Thompson says site’s attempts to rank news outlets sounds like ‘controlled society’Facebook should consider completely removing news from users’ feeds unless it can find a way to avoid low-quality stories clogging up the site, the chief executive of the New York Times has said.Mark Thompson... Continue reading at The Guardian
[ The Guardian | 2018-08-03 00:00:00 UTC ]
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When you own an Amazon Kindle, the cost of supporting a voracious reading habit can get very steep, very quickly. A quick glance at Amazon’s list of the Best Books of the Month shows that a decent read can set you back between $13 and $15 for a Kindle edition book. Sure, Amazon offers deals on... Continue reading at PC World
[ PC World | 2018-07-25 00:00:00 UTC ]
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Oxford University Press Children’s has bought two middle-grade titles by author Cerrie Burnell. Continue reading at The Bookseller
[ The Bookseller | 2018-07-25 00:00:00 UTC ]
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Last month, Folio: celebrated the Top Women in Media awards and highlighted achievements made by over 100 women across the industry. From Up & Comers to Corporate Champions, these women have done everything from achieving new revenue streams for their companies to building new brands from... Continue reading at Folio Magazine
[ Folio Magazine | 2018-07-17 00:00:00 UTC ]
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Participants have been pleasantly surprised at the program, which helped spread best practices for publishers trying to grow their subscriptions. The post ‘To sit down with them is valuable’: With $3m in grants and advice, Facebook finds favor from local newspapers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-13 00:00:00 UTC ]
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The publisher has found success with its "HumanKind" and related video series that tell uplifting stories about people and animals. The post USA Today finds there’s still money to be made from feel-good videos on Facebook appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-12 00:00:00 UTC ]
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The six-year-old publisher Head of Zeus has switched its emphasis away from the difficult digital market, as Anthony Cheetham leads its push into non-fiction. Continue reading at The Bookseller
[ The Bookseller | 2018-07-04 00:00:00 UTC ]
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After publishing more than 20 volumes in France featuring the reproductions of original manuscripts by renowned authors, Paris-based SP Books has begun selling the limited edition books in the U.S. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-29 00:00:00 UTC ]
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Francesca Dow stressed the importance of finding stories from “voices that are overlooked” at last night’s Penguin Random House Children’s summer party. Continue reading at The Bookseller
[ The Bookseller | 2018-06-27 00:00:00 UTC ]
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Following Facebook’s algorithm change, media companies are turning to Instagram, which is also turning them back to Facebook, albeit in a different way. The post How publishers are bridging their Instagram and Facebook audiences appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-18 00:00:00 UTC ]
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I was astonished to find that I have read 46 of David Hill's books (plus 14 short stories and four poems); I have even heard his words read at a funeral. Yet none of these brought me more pleasure than his latest novel. Continue reading at Stuff
[ Stuff | 2018-06-16 00:00:00 UTC ]
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A group of investors led by Esteem Media founder Adam Japko has acquired the company six weeks after allegations surfaced against owner Kevin Thomas. The post Maine Magazine Finds New Owners After Harassment Allegations Force Sale appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-14 00:00:00 UTC ]
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The Madison, Wisc.-based bookstore is changing hands. The bookstore's longtime co-owners announced yesterday that two current employees will become owner-managers of the 43-year-old business on July 1. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-13 00:00:00 UTC ]
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Brands can now bid in auctions for in-application advertising on Facebook Audience Network. The social network opened up header bidding via Facebook Audience Network last March, and head of publisher solutions partnerships Vijay Balan said in a blog post that publishers have seen "significant... Continue reading at AdWeek
[ AdWeek | 2018-06-07 00:00:00 UTC ]
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In a signal of the continuing growth of the category in the book trade, graphic novel publishers announced new titles and had a lively presence at BookExpo, BookCon, and at the inaugural New York Rights Fair. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-05 00:00:00 UTC ]
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Seven Stories Press is releasing forty-year-old 'The Provincetown Cookbook' by Howard Mitcham, with a little help from Anthony Bourdain. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-06-05 00:00:00 UTC ]
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YA novelist Sarah J Maas is to write her first series for adults, set to be published by Bloomsbury in late 2019. Continue reading at The Bookseller
[ The Bookseller | 2018-05-19 00:00:00 UTC ]
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Trapeze Books is partnering with dating website eharmony to launch a creative writing competition seeking to "find the next great love story". Continue reading at The Bookseller
[ The Bookseller | 2018-05-16 00:00:00 UTC ]
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Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-14 00:00:00 UTC ]
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