ESPN boss says it’s ‘all hands on deck’ to find younger audience

ESPN President Jimmy Pitaro says the sports network is “all hands on deck” to attract more women and younger viewers, a crusade that includes a new streaming service launched last year. The Walt Disney Co.-owned cable giant introduced its ESPN+ online service a year ago, and it has drawn over 2 million subscribers who pay $5 a month. But its ambitions are much greater, part of a broader streaming push at Disney that includes a new family-oriented platform and the Hulu TV service. To bolster ESPN+, the company has signed new sports rights deals with college conferences, boxing promoters and the UFC mixed martial arts league, Pitaro said. The idea is to draw an audience that doesn’t watch much traditional TV. “When you’re on traditional television, everyone is seeing the same thing,” Pitaro said in an interview Thursday on Bloomberg Television. “The promise of the internet is the right content to the right user at the right time—you and I can get different things. My 15-year-old son and I can experience different things within the ESPN app or on ESPN+.” There was a time when Disney stock rose and fell on the results of its traditional ESPN network, long the company’s single most profitable channel. But with Disney’s new focus on streaming services, the pressure is off Pitaro somewhat. Network Challenges The ESPN network has continued to lose subscribers, though its operating income grew last quarter. “I wouldn’t characterize it as a turnaround,” Pitaro said. “I would... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-23 22:01:09 UTC ]
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Hannah Beckerman | 'Those repressed stories will always find their way out'

The new novel by Hannah Beckerman traces the impact of a family secret upon three generations of women. Continue reading at The Bookseller

[ The Bookseller | 2019-02-12 00:00:00 UTC ]
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Open Road Finds A New Path

Many startups launched during the beginning of publishing’s digital transformation pivoted to find a way to actually earn a profit. That's exactly what Open Road Integrated Media is up to by devoting more resources to promoting ebook editions of backlist titles from other publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-02-08 00:00:00 UTC ]
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Is That a Hand? Glitches Reveal Google Books' Human Scanners

Google Books exist in an intangible digital realm—one propped up by manual labor. Continue reading at Wired

[ Wired | 2019-02-07 00:00:00 UTC ]
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Two Brothers finds reason in Haig's memoir

The producers of “Fleabag” are reportedly developing a TV show based on Matt Haig’s memoir Reasons To Stay Alive (Canongate). Continue reading at The Bookseller

[ The Bookseller | 2019-02-07 00:00:00 UTC ]
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Z2 Comics Finds Niche in Graphic Novels and Music

In 2017, the small indie graphic novel house based in New York published a graphic novel about a down-and-out music producer that included a soundtrack. Since then, the publisher has released a series of graphic novels based on music and the bands that produce it. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-25 00:00:00 UTC ]
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Trump’s Social Media Photos Reportedly Altered to Make Him Look Thinner and His Hands Bigger

President Donald Trump purports to hate “fake news” but he seems to have no problem with fake photos. At least that’s what Gizmodo discovered when it started carefully looking at the images on Trump’s official Facebook and Instagram accounts and discovered photos of the president that make him... Continue reading at Slate

[ Slate | 2019-01-22 00:00:00 UTC ]
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Publishers failing to improve racial and regional diversity, survey finds

Despite concentration of publishers in London, only 11% of respondents identified as BAME – significantly lower than average of 40% in the cityA major survey of the UK’s publishing workforce has found that “significant progress” still needs to be made on both the numbers of black, Asian and... Continue reading at The Guardian

[ The Guardian | 2019-01-16 00:00:00 UTC ]
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Genre Fiction Is Finding a Place At Indie Bookstores

Indie bookstores aren't known for stocking a wide assortment of genre fiction titles, but booksellers are finding that it's time for that to change. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-01-15 00:00:00 UTC ]
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Older people more likely to share fake news on Facebook, study finds

Researchers suggest over-65s may lack skills to determine veracity of online newsOlder people are almost four times more likely to have shared fake news on Facebook than the younger generation, according to research published in the journal Science.On average, American Facebook users over 65... Continue reading at The Guardian

[ The Guardian | 2019-01-10 00:00:00 UTC ]
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Flat turnover for European publishers despite record output, finds FEP

Net turnover for the European publishing industry was roughly flat last year at €22.2bn (2016: £22.3bn) despite a "significant increase" in the number of new titles issued at 610,000, according to data from the Federation of European Publishers (FEP). Continue reading at The Bookseller

[ The Bookseller | 2018-12-22 00:00:00 UTC ]
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Finding Growth in Niches: 2018 Book Biz Mergers and Acquisitions

The past year saw only one megadeal in the publishing world—but plenty of strategic buys. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-12-21 00:00:00 UTC ]
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Facebook users cannot avoid location-based ads, investigation finds

No combination of settings can stop location data being used by advertisers, says reportFacebook targets users with location-based adverts even if they block the company from accessing GPS on their phones, turn off location history in the app, hide their work location on their profile and never... Continue reading at The Guardian

[ The Guardian | 2018-12-19 00:00:00 UTC ]
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A New Literary Agency’s Old Hands: ‘It’s Just Intoxicating’

With decades of experience in the offices and cubicles of the business, three publishing veterans are now repping authors as literary agents who hold meetings at 6 a.m. The post A New Literary Agency’s Old Hands: ‘It’s Just Intoxicating’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-12-19 00:00:00 UTC ]
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Former number in hand, Tanner Pearson gets to face his former Kings teammates for first time

The attachment that Tanner Pearson has with the No. 14 jersey runs deep. He wore it “my whole life,” from when he was a mite hockey player to the Manchester Monarchs. That ended when he got called up to the Kings in 2013 and wound up being a part of their 2013-14 championship season. “When I got... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-12-15 00:00:00 UTC ]
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Facebook Audience Network Joined Google’s Open Bidding Program

Publishers using mobile ad network Facebook Audience Network now have another bidding option: the Open Bidding program from Google. The social network wrote in a blog post announcing the move, "Publishers are increasingly using unified auctions to maximize their advertising revenue. Bidding, as... Continue reading at AdWeek

[ AdWeek | 2018-12-15 00:00:00 UTC ]
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Murder trial lawyer’s hit legal memoir seeks wider audience with Quercus

Quercus is publishing the hit legal memoir of barrister William Clegg QC, who has acted as counsel in high profile murder trials including the acquittal of Colin Stagg during the Wimbledon Common Murder case and the shooting of Jill Dando. Continue reading at The Bookseller

[ The Bookseller | 2018-12-01 00:00:00 UTC ]
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BBC Scotland boss reveals career highlights in new memoir

Scottish independent The Lunicorn Press has acquired an account of 30 years of working in radio by Jeff Zycinski, former head of BBC Radio in Scotland. Continue reading at The Bookseller

[ The Bookseller | 2018-11-27 00:00:00 UTC ]
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Canada’s Kids Can Press Finds Rights Interest in Timely Titles at Frankfurt

Toronto-based Kids Can Press reports strong international interest at Frankfurter Buchmesse for the publisher's issue-driven list of upcoming titles. The post Canada’s Kids Can Press Finds Rights Interest in Timely Titles at Frankfurt appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-11-06 00:00:00 UTC ]
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London Library finds Bram Stoker's source books

The London Library says it has located a number of the actual books used by Bram Stoker in researching his novel Dracula. Continue reading at The Bookseller

[ The Bookseller | 2018-10-30 00:00:00 UTC ]
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Strong economic case for taking VAT off digital publications, report finds

A report conducted by consultancy Frontier Economics has found a "strong" economic case for taking VAT off digital publications in the UK, as permitted under newly agreed European Union rules. Continue reading at The Bookseller

[ The Bookseller | 2018-10-21 00:00:00 UTC ]
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