In a tough ad climate, small publishers are finding success in small donations

Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-05-14 00:00:00 UTC ]
News tagged with: #small publishers #finding success

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In a tough ad climate, small publishers are finding success in small donations

Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers #finding success

Christian Publishers Find Added Value in Book Awards

Award-winning Christian titles can often break into the broader market, and publishers are taking notice. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book awards #taking notice

Agencies and Brands skip work, donate ad space for Global Climate Strike

Employees at ad agencies, tech companies and brands skipped work today to join the Global Climate Strike, a protest of government and corporate inaction on climate change. Today's strike, scheduled just ahead of the U.N. Climate Action Summit in New York, is the third event in a series of... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 22:10:02 UTC ]
More news stories like this | News stories tagged with: #climate activism #social impact #public policy #nielsen

Publishers are finding (modest) success with Facebook groups

Publishers are figuring out what Facebook groups are useful for: shaping editorial strategy, generating leads, audience research and more. The post Publishers are finding (modest) success with Facebook groups appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #facebook groups

Publishers find Google AMP loads too fast for ad views

Ads load slower than content on AMP, which is part of the reason why publishers make less money per pageview from AMP than they do from their own websites. The post Publishers find Google AMP loads too fast for ad views appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers make

Small Publishers Still See Benefits of Oft-Maligned Digital Ad Networks

So, digital advertising networks are back in the news, to borrow a common joke template used by late-night comedians.In March, Distractify, one of hundreds of publishers who belong to the Vice Digital Network, was singled out in a Variety story for contributing to a drop in traffic for Vice... Continue reading at Advertising Age

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice media #smaller publishers #selling ads #industry observers

How Apple's Ad-blocking Software Could Put Small Publishers Out Of Business

With an iOS update expanding ad-blocking's reach, experts say smaller publishers and bloggers have fewer means of survival.As the debate over online ad blocking heats up with the arrival of iOS 9, experts say the biggest casualties of the online ad war may be small publishers and bloggers with... Continue reading at Fast Company

[ Fast Company | 2015-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad-blocking software #smaller publishers #small publishers

Magazine Publisher Meredith Finds Success Focusing on Women

Magazine publisher Meredith succeeds focusing on family, home, health information for women Continue reading at ABC News

[ ABC News | 2015-03-20 00:00:00 UTC ]
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Shifting Strategies Lead to Success for US Small Publishers

At the Frankfurt Book Fair this year, representatives from a number of indie publishers demonstrated the impact they are having on the industry as a whole. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-10-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers

Podcast ads universally boost brand metrics—and longer ads work better, Nielsen finds

Consolidated report of over 600 individual Nielsen studies is "largest ever" study of podcast ads. Continue reading at Advertising Age

[ Advertising Age | 2022-10-26 15:52:35 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen

Digiday+ Research: Direct-sold ads lose favor with publishers, while programmatic ads make gains

In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday

[ Digiday | 2022-10-17 04:01:00 UTC ]
More news stories like this | News stories tagged with: #digiday+ research #programmatic ads #publishers make

Top UK publishers say they’ll move to reduce ads bought through open ad exchanges

Digital media-buying habits are continuously in flux. The post Top UK publishers say they’ll move to reduce ads bought through open ad exchanges appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ll move

As Traditional Publishing Fades Away, Publishers Need to Find New Means of Distribution and Monetization

Recently, I did some revenue forecasting for a client who is considering entering the digital news/content space. The product offering is pretty unique, but it will be entering a very saturated market with large, established competitors, traditional competitors like The New York Times and Wall... Continue reading at AdWeek

[ AdWeek | 2018-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers

Publishers stop Facebook ad spending over policy that treats publishers as political advertisers

The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. The post Publishers stop Facebook ad spending over policy that treats publishers as political advertisers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad policy #paid media #news publishers

Digital Publishers Find Shared Purpose at W3C Publishing Summit

Publishers, librarians, and digital leaders gathered in San Francisco last week for the W3C Publishing Summit. Participants stressed the pressing need for a common digital standard and looked to the future of digital publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-11-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing

'We need small presses': author launches new award to support fiction from small publishers

The Republic of Consciousness prize has been launched by novelist Neil Griffiths, who intends to ‘guilt trip’ bestselling authors into contributingThe award-winning novelist Neil Griffiths is launching a new literary prize celebrating the “small presses producing brilliant and brave literary... Continue reading at The Guardian

[ The Guardian | 2016-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consciousness prize #small presses #author launches #small publishers #bestselling authors

Are small independent publishers doing the work for big publishers?

While the giant firms sink huge sums into fleeting fads, the commitment and passion of the smaller imprints leave a larger impression in the long termIndependent publishers pick the books they loved and wished they published in 2015Here’s an observation: it sometimes feels as though smaller... Continue reading at The Guardian

[ The Guardian | 2015-12-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #half-formed thing #eimear mcbride #galley beggar #deborah levy #numerous occasions #bother chasing

Publishers Worry That Native Ads Are Vulnerable to Ad Blocking

As the digital publishing industry wrestles with the rise of ad blocking, one popular notion is that native ads will be the answer to the industry’s ills.   Even Yahoo Chief ExecutiveMarissa Mayer has championed native ads as havi ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers worry #native ads #ad blocking

Apple's New Ad Blockers Threaten to Remove Publishers' Mobile Ads

When Apple unveils its new iPhone and iOS 9 operating system this week, it could also drop a bomb on publishers, introducing ad-blocking technology that threatens to impact the revenue they make from smartphones. Ad blockers have been available on desktop browsers for years, but analysts say... Continue reading at AdWeek

[ AdWeek | 2015-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored articles #todd haskell #digital arm #high quality

Given a Choice: Small Press, Large Publisher, or Self Publish?

The gap between what a small press, a large publisher, and someone self-publishing is getting narrower. Do you have a preference for one over another? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small press #large publisher