Digital Trends found a highly profitable niche among tech review sites without relying on Facebook

Digital Trends, which was reportedly in talks to sell to Condé Nast for $120 million, has mostly flown under the radar. But the 10-year-old tech review site has become profitable by honing its Google skills while other publishers chase Facebook and video numbers. “We’ve identified the cycles a reader might go through when they’re out researching a product,” said Ian Bell, one of the founders. The post Digital Trends found a highly profitable niche among tech review sites without relying on Facebook appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-09-15 00:00:00 UTC ]
News tagged with: #facebook appeared #digital trends #$120 million #ve identified

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One year in, Facebook Journalism Project gets mixed reviews from publishers

Publishers give Facebook credit for listening to them, but those that are looking for tangible, meaningful benefits say the initiative hasn’t delivered. The post One year in, Facebook Journalism Project gets mixed reviews from publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mixed reviews #publishers appeared


High-end digital publishers discover a new platform: print

In an increasingly inhospitable digital ad market, some luxury publishers are either turning to -- or reinforcing their commitment to -- print publications. The post High-end digital publishers discover a new platform: print appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print appeared


French book site will review whole Rentrée Littéraire

The French books and reading website Babelio, which claims to be the leader in its field by a long shot, aims to post at least one review of all the hundreds of new novels being published during this year’s Rentrée Littéraire between August and mid-October. Continue reading at The Bookseller

[ The Bookseller | 2017-09-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #long shot #french books #rentre littraire


ANA Pushes $50 Million Digital Media Pilot to Combat 'Ad-Tech Tax'

After years of complaining about digital media fraud, brand safety and other problems, the Association of National Advertisers hopes to do something about it, starting a six-month pilot with what it hopes will be 35 marketers and more than $50 million in spending for 30 premium online... Continue reading at Advertising Age

[ Advertising Age | 2017-08-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad fraud #ad inventory #ad-tech companies #$50 million


Facebook Is Pursuing a Subscription Tool for News Outlets on Its Site

Facebook’s Instant Articles product allows publishers to post news articles that can be read within Facebook rather than on the publisher’s website. Continue reading at The New York Times

[ The New York Times | 2017-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news outlets


Sports publisher GiveMeSport built a tech platform to Facebook-proof its audience

The publisher claims its proprietary tech helps it react fast to algorithm changes in Facebook's News Feed. The post Sports publisher GiveMeSport built a tech platform to Facebook-proof its audience appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publisher claims #tech platform


Facebook: Before E3, 2K, Bethesda Are Among the Top Trending Publishers

The Electronic Entertainment Expo (E3) takes place in Los Angeles June 13 through 15, and as the excitement builds, Facebook revealed the top trending video games and publishers on its platform leading into the show. The top trending publishers and video games were those that experienced the... Continue reading at AdWeek

[ AdWeek | 2017-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #video games #facebook revealed


How digital upstart Charlotte Agenda makes local news profitable

The local news publisher has focused on lifestyle coverage, diversifying its revenue and making itself a destination for local brand dollars. The post How digital upstart Charlotte Agenda makes local news profitable appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-07 00:00:00 UTC ]
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Journal Profile: Meet Jamie Chandlee, CEO of Rank & Style digital media site

While living and working as an account executive for D Magazine in Dallas in 2009, she was diagnosed with stage 4 non-Hodgkin’s lymphoma and underwent chemo treatments for six months, and was then declared cancer free. “It taught me not to take anything for granted. And made me realize that... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2017-05-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #account executive


Facebook Trains AI to Identify False News Spam Sites

Facebook is taking another step to penalize the lowest quality websites by lowering their visibility on the social network.Facebook is using artificial intelligence to identify when a link leads to a website with the worst ad experiences, like sponsored content spam and other negative cues, and... Continue reading at Advertising Age

[ Advertising Age | 2017-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #false news #artificial intelligence


On Facebook, live tech shows are hot

Publishers have live tech video fever. On Wednesday, Bloomberg Technology reporter Mark Gurman will debut “Gadgets with Gurman,” a product-focused show that will feature Gurman showing viewers tips and hacks that get help them get the most out of a product. The first episode, which focuses on... Continue reading at Digiday

[ Digiday | 2017-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stream live


Digital TV Players Eye Blockchain to Block Facebook, Google

Advertisers and publishers could get help from Bitcoin technology.The idea of using blockchain to handle digital ad transactions is starting to seep into the conversation among advertisers, digital publishers and ad tech vendors. Blockchain is the technology behind Bitcoin; it supports the... Continue reading at Advertising Age

[ Advertising Age | 2017-02-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #established players #digital currency #digital publishers #blockchain technology


Amazon 'hunting for high street sites in London'

Amazon is said to have begun searching for high street locations in central London. Continue reading at The Bookseller

[ The Bookseller | 2017-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #central london


PubTech Connect: Digital Giants Sree Sreenivasan and Kinsey Wilson Talk Tech in Opening Keynote

Sree Sreenivasan and Kinsey Wilson, two titans of digital media, are revolutionizing New York City and the ‘New York Times’ for the digital age Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital age #opening keynote #pubtech connect


All cheese, all the time: Business Insider’s ‘slightly niche’ approach to Facebook

Insider, Business Insider’s lifestyle site, has spun off a dozen Facebook pages, including home, art, dessert, beauty -- and even cheese. "People will follow this page because they love cheese," Insider editor in chief Nicholas Carlson said. "And they know exactly what they’re going to get from... Continue reading at Digiday

[ Digiday | 2017-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad revenue #multiple accounts #lifestyle site #business insider #facebook appeared


Profits Rose by Double Digits at HBG

In a letter to employees, HBG CEO Michael Pietsch said that excluding Perseus, profits rose 25%. The increase was higher when Perseus is included. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-01-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #double digits #profits rose


Publisher trend inception: Facebook Live meets commerce strategies

Brit + Co and Mindbodygreen are seeing early success in using Facebook Live to drive people to pay for how-to courses. Brit + Co’s recent Facebook Live with a handlettering expert drove 180 pre-registrations for its class -- four times the usual average. Meanwhile, Mindbodygreen has been hosting... Continue reading at Digiday

[ Digiday | 2016-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #early success #brit +


Facebook and Google take action against fake news sites

Responding to growing concerns over the spread of misinformation online in the weeks and months before Election Day, Facebook and Google have announced plans to restrict sites that publish fake news from using online advertising. Continue reading at Stuff

[ Stuff | 2016-11-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online advertising #announced plans #election day #growing concerns


Google, Facebook will not place ads on sites distributing fake news

Google plans to update its AdSense program policies to prevent placement of its ads on sites distributing fake news.Facebook also said Monday it had updated the policy for its Audience Network, which places ads on websites and mobile apps, to explicitly clarify that it applies to fake news.“In... Continue reading at PC World

[ PC World | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news #audience network #display ads


Google, Facebook Say They Won't Serve Ads to Fake News Sites

Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age

[ Advertising Age | 2016-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #moving forward #display ads #technology platforms