Cutting Out Middleman to Sell Small Ads Online

Online publishers like CBS and Forbes are selling the tiny ads on their Web sites, rather than letting a third-party network promote teeth whitening and herbal remedies. Continue reading at 'The New York Times'

[ The New York Times | 2011-02-28 00:00:00 UTC ]
News tagged with: #online publishers #web sites

Other Publishing stories related to: 'Cutting Out Middleman to Sell Small Ads Online'


Exclusive: Mailchimp Owner Intuit Launches Media Network for Small Businesses

Financial services giant Intuit is launching a small business-focused media network, letting advertisers target customers across the web and tapping into a new revenue line, executives exclusively told Adweek. The venture, called SMB MediaLabs, will let advertisers target the customers of... Continue reading at AdWeek

[ AdWeek | 2023-07-24 10:13:48 UTC ]
More news stories like this | News stories tagged with: #small businesses #advertisers target #including audio #online publishers #digital media


After Cutting Open-Market Programmatic, Bloomberg Media Sees Efficiency Gains, Revenue Losses

On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek

[ AdWeek | 2023-07-18 11:31:59 UTC ]
More news stories like this | News stories tagged with: #user experience #privately owned


How The Guardian US Fetched Ad Revenue Hike of 42% Despite Broader Downturn

The U.S. outpost of the general news publisher The Guardian finished the first quarter of its fiscal year, which ended June 30, with advertising revenues up 42% year over year, according to senior vice president of advertising Luis Romero. The hikes buck common trends most publishers are seeing.... Continue reading at AdWeek

[ AdWeek | 2023-07-12 08:56:56 UTC ]
More news stories like this | News stories tagged with: #fiscal year #advertising revenues #news publisher


TikTok Sells A Lot of Books. Now, Its Owner Wants to Publish Them, Too.

As ByteDance launches a publishing company, many in the book world wonder if it will create an uneven playing field by boosting its own authors at the expense of others. Continue reading at The New York Times

[ The New York Times | 2023-07-01 09:00:50 UTC ]
More news stories like this | News stories tagged with: #book world


15 Small Press Books You Should Be Reading This Summer

Small presses have been publishing excellent work by writers who you may not know (yet). From compelling short stories to heart-wrenching novels, these books will take you on a journey across states and countries, into the past or to the future, as well as deep into the minds of richly-drawn... Continue reading at Electric Literature

[ Electric Literature | 2023-06-30 11:00:00 UTC ]
More news stories like this | News stories tagged with: #summer appeared #small presses #electric literature #short stories #small press


The AP Debuts New Website Designed to Attract More Ad Spend

Global news publisher the Associated Press (AP) launched a newly redesigned version of its website Tuesday, part of a broader effort from the news outlet to diversify its revenue by attracting more direct advertising. The publisher currently generates roughly 80% of its revenue from content... Continue reading at AdWeek

[ AdWeek | 2023-06-28 09:22:55 UTC ]
More news stories like this | News stories tagged with: #ad spend #broader effort #news outlet #content licensing #news publisher


Indigo Had C$49 Million Loss in Fiscal 2023 on Small Sales Decline

Indigo Books & Music, Canada's leading book retailer, reported that retail sales improved, as the company recovered from pandemic-era lockdowns, but online sales suffered, due in part to a cyberattack earlier this year. Markus Dohle has also joined the company board. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #markus dohle #company board


Introducing Ad Age Leading National Advertisers 2023

Ad spending for the top 200 U.S. advertisers showed robust growth, powered my internet companies. Digital media grabbed the lion's share of budgets. Spending is growing this year, but a recession looms. Continue reading at Advertising Age

[ Advertising Age | 2023-06-26 09:45:00 UTC ]
More news stories like this | News stories tagged with: #ad spending #internet companies #recession looms #digital media


Amazon is selling two Echo Show 5 Kids smart displays for the price of one

If you think your kids should have a smart display of their very own, this might be a good time to grab two of them from Amazon. In advance of Prime Day, you can get two Echo Show 5 Kids for the price of one. The displays came out in 2023 and typically go for $100 each. By using the code... Continue reading at Engadget

[ Engadget | 2023-06-22 16:30:34 UTC ]
More news stories like this | News stories tagged with: #play music #apple music #star wars #echo devices #prime member #buying advice #follow @engadgetdeals #ebooks


News publishing giant Gannett sues Google for monopolizing ad tech

Gannett, a news publisher accused of monopolistic behavior, is suing Google for monopolistic behavior. It’s the latest in a string of lawsuits against the search giant, and it repeats many of the arguments made by the Department of Justice in its second lawsuit against Google, filed earlier this... Continue reading at Engadget

[ Engadget | 2023-06-20 16:46:02 UTC ]
More news stories like this | News stories tagged with: #advertising business #anticompetitive behavior #news publisher #publishing giant


How ad platforms are inflating streaming TV performance

The rise of streaming television has threatened to dethrone Nielsen as the standard-bearer for how every single agency and advertiser measured a TV campaign — creating an even playing field for all parties involved. Now, there are too many new players — such as Samba TV, VideoAmp, Comcore and... Continue reading at Digiday

[ Digiday | 2023-06-20 13:41:01 UTC ]
More news stories like this | News stories tagged with: #ad platforms #playing field #samba tv #nielsen


Turning Small Rebellions Into a Large Literary Revolution

Kenan Orhan’s debut, I Am My Country, feels like much more than just a book of imaginative short stories set in and around the author’s ancestral homeland of Turkey. The powerful collection could be said to comprise a series of real “small rebellions” — enacted by its characters, prose, and the... Continue reading at Electric Literature

[ Electric Literature | 2023-06-13 11:01:00 UTC ]
More news stories like this | News stories tagged with: #electric literature #short stories


Los Angeles Times announces 74 job cuts due to economic challenges

The Los Angeles Times says it is cutting 74 jobs due to economic challenges as the newspaper strives to transform itself into a digital media organization Continue reading at ABC News

[ ABC News | 2023-06-07 20:06:25 UTC ]
More news stories like this | News stories tagged with: #economic challenges #digital media


Twitter's ad sales have reportedly dropped by 59 percent since last year

Twitter's advertising revenue is down 59 percent during a five week stretch between April 1st and early May compared to the same period last year, The New York Times has reported. It regularly falls short of sales projections, and things aren't likely to change soon (apparently despite the... Continue reading at Engadget

[ Engadget | 2023-06-06 09:25:43 UTC ]
More news stories like this | News stories tagged with: #bad news #business operations #product design #resolve issues #tall order #comic book


Swiss gov't favors compensation for journalistic 'snippets' posted by online services

Switzerland’s executive branch says it favors changes to copyright law to require large online service providers — including social media platforms and search engines — to pay media companies for use of journalistic content, even small excerpts Continue reading at ABC News

[ ABC News | 2023-05-24 12:46:59 UTC ]
More news stories like this | News stories tagged with: #online services #executive branch #copyright law


Vice files for bankruptcy protection amid cut-price sale to consortium

Digital publisher and owner of Vice News and Vice TV was once valued at $6bn but has agreed sale for $225mVice, the once high-flying media startup that reached a peak valuation of nearly $6bn (£5bn), has filed for bankruptcy protection in the US as the digital publisher engineers a cut-price... Continue reading at The Guardian

[ The Guardian | 2023-05-15 09:23:50 UTC ]
More news stories like this | News stories tagged with: #vice news #vice tv #bankruptcy protection #$6bn 5bn #digital publisher


'New York Times' reports slower digital subscription growth and weakening ad revenue

The paper has been a bright spot for digital media despite falling ad revenue and a slowing growth rate for new subscribers Continue reading at Crains New York

[ Crains New York | 2023-05-10 18:44:39 UTC ]
More news stories like this | News stories tagged with: #bright spot #digital media


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content


Online Sales Flat at Amazon In Q1

Amazon's cost-cutting efforts led to higher earnings in the first quarter, but its online revenue was flat compared to the first quarter of 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #flat compared


James Patterson Sells His 100 Millionth Book

In April, Patterson became the first author to sell more than 100 million copies across all print formats since BookScan first started recording unit sales of print books in 2004. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-04-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #print formats #print books #bookscan