Glossy magazine publisher Conde Nast, which owns Vogue and Vanity Fair, is enlisting its editors to consult with advertisers and help them create articles and images.The move -- which comes with the rollout of 23 Stories by Conde Nast, a new department charged with creating content for brands -- is a sea change at Conde Nast. It has so far kept editors at arm's length from advertising content even as competitors like Hearst and Refinery29 have put editorial to work for brands.Last year, the company's former editorial director, Tom Wallace, drafted an internal document -- which one editor called a Magna Carta" -- about the company's approach to native ads. The document said neither editors nor magazine's logos can appear in native ads. It did not specifically prohibit editors from working in some capacity with advertisers. (Mr. Wallace left the company over the summer.) Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-01-27 00:00:00 UTC ]
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Mid-century encyclopaedias claimed the power to decide what counted as knowledge and what didn’t – much as online publishing platforms and social media companies do today. Continue reading at The Conversation
[ The Conversation | 2024-01-09 17:02:30 UTC ]
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In one of Electric Lit’s most-read essays of the year, “Black Women Are Being Erased From Book Publishing,” Jennifer Baker examines the publishing industry in the wake of the Black Lives Matter movement in 2020. She holds the publishing industry accountable for appointing high-profile Black... Continue reading at Electric Literature
[ Electric Literature | 2023-12-21 12:15:00 UTC ]
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Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday
[ Digiday | 2023-12-14 15:56:06 UTC ]
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OpenAI will pay German publisher Axel Springer to use its news articles to train its AI models and show real-time information from Axel Springer's brands, which include Business Insider and Politico in the US and Bild and Welt in Europe, in ChatGPT’s responses. None of the companies disclosed... Continue reading at Engadget
[ Engadget | 2023-12-13 20:03:27 UTC ]
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Paolini, a best-selling author of young adult fantasy novels, has a new book out, “Murtagh.” In it, he returns to the world of “Eragon” and the adventures he began creating as a teenager. Continue reading at The New York Times
[ The New York Times | 2023-12-02 10:02:30 UTC ]
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Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek
[ AdWeek | 2023-11-30 19:30:00 UTC ]
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When it comes to preserving any type of document in a format that anyone can later open and be sure it looks right, it’s hard to beat the PDF format. PDF, or portable document format, was developed by Adobe in the early 1990s to make it easy to share formatted documents regardless of the... Continue reading at PC World
[ PC World | 2023-11-29 11:30:00 UTC ]
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To what extent copyright law applies to generative AI tools is a legal gray area -- and cause for concern among companies using these tools for commercial purposes. Continue reading at Digiday
[ Digiday | 2023-11-20 05:01:00 UTC ]
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Amid ongoing challenges, Black authors and editors are creating the love stories they want to read. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-11-17 05:00:00 UTC ]
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12 Books for Tolerance and Understanding (2023), by The Editors of WLT Lit Lists [email protected] Tue, 11/14/2023 - 14:07 For years, a prognostication by Johann Wolfgang von Goethe appeared on the masthead page of World Literature Today: “These... Continue reading at World Literature Today
[ World Literature Today | 2023-11-14 20:07:42 UTC ]
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History books she shepherded over 44 years at Alfred A. Knopf won a raft of Pulitzers — seven in all — as well as Bancrofts, though one recipient set off a furious academic debate. Continue reading at The New York Times
[ The New York Times | 2023-11-03 21:36:32 UTC ]
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His tiny California newspaper won a Pulitzer Prize for its exposé of Synanon, a renowned drug rehabilitation program that had turned into a violent operation. Continue reading at The New York Times
[ The New York Times | 2023-11-01 21:32:07 UTC ]
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“Welcome to the ‘Bad Ass Women Memoir Club,’” Pinkett Smith wrote in a cheeky note to the fellow first-time author. Continue reading at HuffPost
[ HuffPost | 2023-10-25 17:27:27 UTC ]
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Shachar Orren, co-founder and Chief Marketing Officer, EX.CO In recent years, Meta, TikTok, Twitch and even Pinterest have encouraged digital publishers to create vertical content to adhere to their platforms’ standards for engagement driven by our vertical mobile device screens. In response,... Continue reading at Digiday
[ Digiday | 2023-10-24 13:02:04 UTC ]
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This letter was originally published by ArabLit. The shocking and tragic events that began on October 7th and are ongoing today have had repercussions all over the globe, including within the publishing world. Award-winning Palestinian author Adania Shibli, who was a finalist for the 2020... Continue reading at Literrary Hub
[ Literrary Hub | 2023-10-17 09:05:58 UTC ]
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Author Walter Isaacson joined the L.A. Times Book Club to discuss the stories and controversy behind his bestselling "Elon Musk" biography. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-10-02 18:53:46 UTC ]
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Former Washington Post editor Martin Baron joins the L.A. Times Book Club Oct. 11 to discuss "Collision of Power," his book about Trump, Bezos and the future of journalism. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-10-02 13:00:31 UTC ]
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Media execs took stage at the Digiday Publishing Summit to discuss the growing importance of ROI in ad campaigns this year. Continue reading at Digiday
[ Digiday | 2023-09-22 04:01:00 UTC ]
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Studios behind Harry Potter films to undergo 400,000 sq ft expansion by 2027, in boost to struggling industryThe Warner Bros studios behind the Harry Potter film series are to undergo a major expansion, creating 4,000 jobs and providing a boost to Britain’s beleaguered film and TV production... Continue reading at The Guardian
[ The Guardian | 2023-09-21 21:30:09 UTC ]
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