Print is losing out to television, adblocking is on the rise and newspapers are struggling to prove their worth to ad businessIn August last year a consortium of Britain’s leading national newspaper publishers launched an advertising campaign to draw attention to the merits of their titles as platforms for advertising. It was an unprecedented initiative. The very fact that six highly competitive rivals were willing to bury their hatchets showed the depth of the problem. They needed advertisers, and most especially their media agencies who book ads for them, to think again about having turned their backs on newspapers.But the campaign failed. Newspaper groups are reporting further reductions in ad revenue, with falls in money made from print ads in early 2016 even worse than already gloomy predictions and digital far from taking up the slack. The outlook for summer looks anything but sunny. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2016-04-03 00:00:00 UTC ]
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Bucking the newspaper industry trend, Hearst Corporation has told its newsrooms there will be no layoffs, no furloughs and no Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-09 14:52:48 UTC ]
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The Times Literary Supplement is offering free advertising to independent bookshops in the light of the Covid-19 pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-08 04:53:42 UTC ]
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The News Media Alliance and Digital Content Next call on digital advertisers and digital advertising companies to stop using keyword Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-03 21:38:18 UTC ]
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Fears for jobs as print sales drop by as much as 30% after thousands of newsagents closeCoronavirus – latest updates See all our coronavirus coverageNational print newspaper sales have fallen by as much as 30% since the start of the government-ordered coronavirus lockdown, according to industry... Continue reading at The Guardian
[ The Guardian | 2020-03-27 14:04:29 UTC ]
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With baseball on hiatus, Jesse Dougherty lets fans relive the team’s improbable run. Continue reading at The Washington Post
[ The Washington Post | 2020-03-27 12:00:00 UTC ]
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Edinburgh-based wholsesaler Bookspeed has closed its business during the coronavirus pandemic, saying it is unable to protect its warehouse workers with social distancing measures. Continue reading at The Bookseller
[ The Bookseller | 2020-03-24 05:06:40 UTC ]
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The controversial film director’s autobiography Apropos of Nothing had been dropped by its original publisher Woody Allen’s memoir, dropped by its original publisher after widespread criticism, has found a new home.The 400-page book, still called Apropos of Nothing, was released on Monday by... Continue reading at The Guardian
[ The Guardian | 2020-03-23 15:19:32 UTC ]
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AT&T’s Brian Lesser, who heads up the company’s key advertising unit, Xandr, is leaving the company, according to a new report from Reuters. Lesser felt comfortable stepping down because Xandr is in a good position and its first quarter results are expected to show significant growth, the... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-03-11 18:26:08 UTC ]
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An inside look at what advertisers look for when selecting print and digital publisher partners. By Kevin Rehberg, Vice President, Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-02-27 18:23:48 UTC ]
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Ever-changing external landscapes present both threats and opportunities for media firms. Shifting marketing budgets and the proliferation of free content challenge publishers that rely on advertising and paid subscriptions. Yet the industry is not cowering: the results of Folio:’s 2020... Continue reading at Folio Magazine
[ Folio Magazine | 2020-02-18 15:48:16 UTC ]
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Barstool Sports launched as a print publication in 2003. Since then, they’ve become a multi-million dollar diversified sports and pop culture media company. Barstool recently sold to one of their advertisers, Penn National Gaming (owner of the Tropicana), for $450 million. A few years ago... Continue reading at Publishing Executive
[ Publishing Executive | 2020-02-14 19:59:30 UTC ]
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Struggling company insists there will be no changes in its 30 newsrooms, but experts worry powerful journalism could be lost To executives of McClatchy, Thursday’s bankruptcy of the second largest newspaper chain in the US is the fault of its pensioners, who outnumber current employees by a... Continue reading at The Guardian
[ The Guardian | 2020-02-14 09:00:26 UTC ]
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Miami Herald and Kansas City Star publisher has suffered as readers give up traditional subscriptions and get news onlineThe publisher of the Miami Herald, the Kansas City Star and dozens of other newspapers across the country is filing for bankruptcy protection. Related: Controversy rages over... Continue reading at The Guardian
[ The Guardian | 2020-02-13 14:36:40 UTC ]
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Author Andrew Hunter Murray has thoroughly thought through the ramifications of his conceit. Continue reading at The Washington Post
[ The Washington Post | 2020-02-10 20:30:06 UTC ]
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Two top executives at newspaper publisher Tribune are stepping down as the company deals with its largest shareholder, a hedge fund known for cutting newsroom jobs, and navigates the ongoing shift to online media Continue reading at ABC News
[ ABC News | 2020-02-03 23:48:57 UTC ]
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Essayists recount the abuse, rejection, extremism or disillusionment that led them to leave the church. Continue reading at The Washington Post
[ The Washington Post | 2020-01-17 01:13:49 UTC ]
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One of the longest-running newspapers in California printed its final edition on Sunday, ending 161 years of publishing news about Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-30 15:48:55 UTC ]
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The Martinez News-Gazette, which began in 1853 and once counted Mark Twain as one of its writers, bade farewell to readers on Sunday: "GOODBYE." Continue reading at The Huffington Post
[ The Huffington Post | 2019-12-30 07:57:06 UTC ]
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Hearst today announced that Neeraj Khemlani has been named executive vice president and deputy group head of Hearst Newspapers. The Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-17 23:12:56 UTC ]
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Larry Persily hopes to pass the Skagway News on to a committed journalist willing to live in a town of 1,000An Alaska newspaper publisher is ready to hand his operation to a new owner at an unbeatable price: $0.Larry Persily, a longtime journalist who runs the Skagway News in the state’s... Continue reading at The Guardian
[ The Guardian | 2019-12-15 11:00:50 UTC ]
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