BuzzFeed is being bumped up to the digital advertising adult dinner table. On Monday, the company announced in an internal memo that Eric Harris will become chief business operations officer and also join the Interactive Advertising Bureau (IAB) board later this year. BuzzFeed president Greg Coleman said in the memo that as an IAB board member, Harris will represent the millennial-targeted publisher and promote its social advertising offerings. This marks the first time the digital company will hold a seat within the advertising organization. BuzzFeed is only the third blog-born publication—after Slate and BlogHer—to join IAB's top ranks, begging the question: How far behind will other hot online publications such as Vice and Vox be? Altimeter Group analyst Rebecca Lieb said BuzzFeed's inclusion on the board shows what a force it's become. It's one of the leaders in native advertising, a type of content that 100 percent of Online Publishers Association members have delved into. As IAB pushes to add more publishers alongside its traditional stable of tech companies and ad platforms, BuzzFeed needs to be on the list, Lieb said. "It's part of a natural progression. BuzzFeed has grown to be a digital publishing presence. This is recognition of that, not a legitimization," she said. Harris, who was BuzzFeed's sixth employee, has worked in various roles in the company including handling human relations at one point and signing its first client, Tosh.O. He was most... Continue reading at 'AdWeek'
[ AdWeek | 2014-10-21 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Tue, 14/06/2011 - 08:34 Headline non-fiction publisher Carly Cook is to join Simon & Schuster as deputy editorial director of non-fiction, reporting to editorial director Mike Jones. read more Continue reading at The Bookseller
[ The Bookseller | 2011-06-14 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 10/06/2011 - 15:01 Tif Loehnis, the founder of Janklow and Nesbits UK office, is joining Canongate in September as a senior editor. Canongate publishing director Nick Davies said: "She has great taste in books, a genuine and straightforward... Continue reading at The Bookseller
[ The Bookseller | 2011-06-10 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Thu, 09/06/2011 - 09:55 Faber is the latest publisher to announce it has joined Apple's iBookstore in the UK, France and Germany. Both Faber and Faber Factory titles are included. C.e.o. and publisher Stephen Page said: "We're delighted to be... Continue reading at The Bookseller
[ The Bookseller | 2011-06-09 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Mon, 06/06/2011 - 14:49 Lee Child and Suzanne Collins are the latest authors to sell more than a million Kindle books. The pair join Stieg Larsson, James Patterson, Nora Roberts and Charlaine Harris. Child, who has written 16 Jack Reacher thrillers... Continue reading at The Bookseller
[ The Bookseller | 2011-06-06 00:00:00 UTC ]
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Internet advertising in the U.S. totaled $7.3 billion in the U.S. in the first quarter of 2011, up 23 percent over the same period in 2010 and set the highest first quarter level ever for the industry, according to the Interactive Advertising Bureau. Continue reading at Folio Magazine
[ Folio Magazine | 2011-05-26 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 20/05/2011 - 08:33 Century and Arrow publisher Kate Elton is joining HarperCollins to run its fiction team with publisher Lynne Drew choosing to relinquish management responsibilities and concentrating on her authors. Elton will join in August,... Continue reading at The Bookseller
[ The Bookseller | 2011-05-20 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Wed, 18/05/2011 - 09:33 Dominic Myers has called on the book industry to collaborate in creating more nation-wide events like World Book Night in order to enhance the dialogue around books. The Waterstone's m.d told the Book Industry Conference forum... Continue reading at The Bookseller
[ The Bookseller | 2011-05-18 00:00:00 UTC ]
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Publication Date: Tue, 10/05/2011 - 15:47 Becca Spry has joined Anova Books as Pavilion senior commissioning editor. Spry was previously publishing director at Octopus imprint Mitchell Beazley, where she commissioned titles including Caribbean Food Made Easy by Levi Roots, What to Eat Now by... Continue reading at The Bookseller
[ The Bookseller | 2011-05-10 00:00:00 UTC ]
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Magazine publishers are making plans to be part of, rather than run over by, the digital revolution. Continue reading at The New York Times
[ The New York Times | 2011-05-09 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Thu, 05/05/2011 - 15:55 Publisher Jeremy Robson has left Quarto and is to set up a new imprint at Biteback. Robson, who founded Robson Books in 1974, has been running his own imprint J R Books at the Quarto Group for the past five years. In his new... Continue reading at The Bookseller
[ The Bookseller | 2011-05-05 00:00:00 UTC ]
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Publication Date: Wed, 04/05/2011 - 08:50 Michael Morpurgo, Robyn Young and Simon Scarrow are to take part in the inaugural Festival of Historical Writing, launched by the Historical Writers' Association. As reported in March, Transworld novelist M C Scott formed the association as a forum for... Continue reading at The Bookseller
[ The Bookseller | 2011-05-04 00:00:00 UTC ]
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Publication Date: Wed, 04/05/2011 - 09:00 Alison Starling is to join Octopus Publishing Group as publisher. Starling was publishing director at Ryland, Peters & Small for 12 years, commissioning titles such as The Hummingbird Bakery Cookbook. She joins OPG on 9th May and will commission... Continue reading at The Bookseller
[ The Bookseller | 2011-05-04 00:00:00 UTC ]
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Barnes & Nobles advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at The New York Times
[ The New York Times | 2011-04-25 00:00:00 UTC ]
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The Interactive Advertising Bureau (IAB) shared in its 2010 full year report that annual Internet advertising revenues increased by 14.9 percent from 2009 to 2010, rising from $22.66 million in 2009 to $26.04 billion in 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-04-14 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 08/04/2011 - 08:30 HarperCollins has hired agent Nick Canham to head up its sports list, as it makes a number of promotions in its non-fiction team. Canham joins from Roar Global and will also commission general non-fiction as editorial director.... Continue reading at The Bookseller
[ The Bookseller | 2011-04-08 00:00:00 UTC ]
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Recognizing the fluid state of digital magazine publishing, the ABC board of directors has just modified a key requirement for qualifying a "replica" digital edition. Advertising in the print and digital editions no longer needs to be identical. The board's vote at their mid-March meeting was... Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-22 00:00:00 UTC ]
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Hearst was the 2010 group publisher's ad-page champ according to FOLIO: sister site minonline, while Condé Nast had the largest number of individual brand advertisers across five major consumer publishers, according to data from MagazineRadar. Continue reading at Folio Magazine
[ Folio Magazine | 2011-03-17 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 10/03/2011 - 09:04 Social media expert and author Jon Reed has urged independent publishers to join social networking sites, identifying them as a way of "levelling the playing field". read more Continue reading at The Bookseller
[ The Bookseller | 2011-03-10 00:00:00 UTC ]
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Publication Date: Mon, 14/02/2011 - 08:31 Apple's iBookstore is the latest retailer to sign up to Fiction Uncovered as the new promotion for midlist authors attracts 80 submissions. The online giant joins Waterstone's and Waterstones.co.uk, Foyles, The Book Depository, Amazon.co.uk, W H Smith... Continue reading at The Bookseller
[ The Bookseller | 2011-02-14 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Fri, 04/02/2011 - 09:05 The nation is gearing up for the first Save Our Libraries day on Saturday (5th February), with around 50 events planned around the UK and hundreds of thousands of supporters thought to be backing the cause. read more Continue reading at The Bookseller
[ The Bookseller | 2011-02-04 00:00:00 UTC ]
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