The Media Equation: Now to Sell Advertisers on Tablets

Magazine publishers are making plans to be part of, rather than run over by, the digital revolution. Continue reading at 'The New York Times'

[ The New York Times | 2011-05-09 00:00:00 UTC ]

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Fall Regionals 2024: Bookselling in an Election Year

Although the 2024 election season won’t shift into high gear until after Labor Day, booksellers across the country are making plans for what Lissa Muscatine, co-owner of Politics & Prose in Washington, D.C., describes as a “dramatic and historic” presidential campaign. Not only are... Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-08-16 04:00:00 UTC ]
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How brands are driving better outcomes with attention-focused strategies

Sarah Martinez, senior vice president, Americas Revenue, IAS The digital media landscape is a revolving door of content that vies for consumer attention. Between social feeds that scroll to infinity with the swipe of a finger and the state of television undergoing a digital revolution, content... Continue reading at Digiday

[ Digiday | 2022-12-08 16:10:20 UTC ]
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Sour Grapes by Dan Rhodes review – a vengeful satire on the publishing world

The comic novelist takes aim at the industry’s elitism, but his story of a farcical literary festival is dated – and overly focused on Will SelfFunny ha-ha is tricky. For every reader who cackles with laughter at an author writing “this person was making plans to micturate upon one’s pommes... Continue reading at The Guardian

[ The Guardian | 2021-11-12 09:00:32 UTC ]
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How Magazine Publishers Are Cutting Print Costs to Improve Profits

From frequency changes and staff reorgs to automation and list cleanup, publishers are getting creative when it comes to ensuring long-term viability. The post How Magazine Publishers Are Cutting Print Costs to Improve Profits appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine

[ Folio Magazine | 2021-08-02 17:04:10 UTC ]
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Patrick Turner, 'PW' Co-Owner, Dies at 71

Patrick Turner, a book designer and art director for a number of book and magazine publishers and who was most recently co-owner of 'PW,' died last week after a long battle with cancer. He was 71. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-17 04:00:00 UTC ]
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Rethinking Digital Editions During the Pandemic and Beyond

Magazine publishers are making tough decisions about print issue runs during COVID-19 — and taking a second look at their digital editions in the process. Paul DeHart, CEO of digital publishing platform BlueToad, shares some best practices and possibilities. Continue reading at Publishing Executive

[ Publishing Executive | 2020-04-23 20:45:07 UTC ]
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Report: EBay seeking bids for Classifieds Group at activist investors' urging

EBay Inc. is making plans to sell its international classifieds arm, eBay Classifieds Group, the Wall Street Journal reported Friday, citing unnamed sources. According to the Journal, Classifieds could be worth around $10 billion. The private equity firms TPG and Blackstone Group Inc., as well... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-02-21 21:52:59 UTC ]
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Between the covers: how the British fell out of love with magazines

Marie Claire’s closure highlights print titles’ struggle for survival in the age of online media Another gap is about to appear on your newsagent’s shelf. This week Marie Claire announced the closure of its UK print edition, adding to an expanding list of high-profile titles from NME to FHM that... Continue reading at The Guardian

[ The Guardian | 2019-09-14 06:00:58 UTC ]
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J.D. Salinger, E-Book Holdout, Joins the Digital Revolution

“The Catcher in the Rye” and other Salinger novels are coming out in digital formats, and the writer’s son plans to release more from his archives. Continue reading at The New York Times

[ The New York Times | 2019-08-11 09:00:01 UTC ]
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Horatio Clare calls for magazines to stop ‘toy-tat’ giveaways

Children’s author Horatio Clare is calling for magazine publishers such as Egmont to stop giving away plastic toys, saying the amount of non-disposable plastic used in their giveaways amounts to 3,000 tonnes every year. Continue reading at The Bookseller

[ The Bookseller | 2018-06-19 00:00:00 UTC ]
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Magazine publishers with video ambitions see YouTube as safer bet than Facebook

Fast Company and The Atlantic are among other smaller video publishers that are prioritizing YouTube. The post Magazine publishers with video ambitions see YouTube as safer bet than Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-17 00:00:00 UTC ]
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Apple Music for journalism? Apple plans paid subscription service for news

Apple plans to integrate recently acquired magazine app Texture into Apple News and debut its own premium subscription offering, according to people familiar with the matter. The move is part of a broader push by the iPhone maker to generate more revenue from online content and services.The... Continue reading at Advertising Age

[ Advertising Age | 2018-04-17 00:00:00 UTC ]
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Big Publishing Wants To Co-Opt The Open Textbook Revolution

As schools turn to open digital resources to cut student costs, reeling college book makers are looking for ways to monetize the free content. The digital revolution has been rocking the academic publishing applecart for years. Students bristling at the price of books—an intro biology text can... Continue reading at Fast Company

[ Fast Company | 2017-07-28 00:00:00 UTC ]
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Why Time, Conde Nast and other magazine publishers are charging into brand licensing

With ad revenue challenging, magazine publishers including Time Inc. and Conde Nast are doubling down on brand licensing. The post Why Time, Conde Nast and other magazine publishers are charging into brand licensing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-06-13 00:00:00 UTC ]
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Time Inc. CEO as Sale Talks End: 'This Company Has Largely Under-Exposed Its Brands'

It's official: Time Inc. has not found a buyer -- and is no longer considering offers. In an announcement that put a cap on months of speculation over who would buy the publishing giant and when, Time Inc. said Friday morning that the "Company will continue to pursue its strategic plan."The... Continue reading at Advertising Age

[ Advertising Age | 2017-04-28 00:00:00 UTC ]
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Kendrick Lamar targets Donald Trump on new song 'The Heart Part 4'

Today in Entertainment: New Kendrick Lamar song; Harry Potter ride gets an upgrade March 24, 2017, 12:05 p.m. With the arrival of spring, blockbuster movie season has gotten an early start with "Beauty and the Beast" and other films, music fans are making plans for recently announced summer... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-25 00:00:00 UTC ]
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Oops! Kristi Yamaguchi wishes Nancy Kerrigan luck in the worst way possible

Today in Entertainment: Todd Fisher recalls Debbie Reynolds' final days; Harry Potter ride gets an upgrade March 23, 2017, 12:18 p.m. With the arrival of spring, blockbuster movie season has gotten an early start with "Beauty and the Beast" and other films, music fans are making plans for... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-03-24 00:00:00 UTC ]
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Best of the week: Publishers weigh in on mid-roll Facebook ads and earlier start times

A roundup of some of our best stories this week: We spoke with publishers about reports that Facebook will start showing ads in the middle of videos. And we spoke with publishers who insist their reporters get an earlier start to their days. Publishers have also found a way to frack more traffic... Continue reading at Digiday

[ Digiday | 2017-01-14 00:00:00 UTC ]
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In Media and Tech, M&A Activity Held Steady in 2016

Tech, trade shows, and digital media drove the majority of deals, while magazine publishers had a relatively quiet year. The post In Media and Tech, M&A Activity Held Steady in 2016 appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-01-06 00:00:00 UTC ]
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The Death of Thailand's King Is Having a Massive Impact on Media There

Sunee Paripunna, Thailand CEO of Omnicom Media Group, said a national television pool would live-broadcast each day's funeral rites for the late king, with normal programs resuming afterward with restricted content. "Most (channels) are airing content tributes to the life and work of the late... Continue reading at Advertising Age

[ Advertising Age | 2016-10-14 00:00:00 UTC ]
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