The Media Equation: Now to Sell Advertisers on Tablets

Magazine publishers are making plans to be part of, rather than run over by, the digital revolution. Continue reading at 'The New York Times'

[ The New York Times | 2011-05-09 00:00:00 UTC ]
News tagged with: #media equation #sell advertisers #magazine publishers #making plans #digital revolution

Other Publishing stories related to: 'The Media Equation: Now to Sell Advertisers on Tablets'


Active Interest Media Sells Several Magazines to Pocket Outdoor Media

Active Interest Media has sold off its healthy living, fitness and outdoor divisions, collectively representing several of its largest publications, to Pocket Outdoor Media, a Colorado-based publisher of a handful of enthusiast magazines, the two companies announced Tuesday. Included in the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-30 21:15:44 UTC ]
More news stories like this | News stories tagged with: #prepared statement #daily basis #natural fit #bankruptcy auction


Guardian Media Group to sell 50.1% stake in Trader Media Group

Guardian, Observer and theguardian.com publisher to invest sale proceeds, thought to be £600m to £700m, in core businessGuardian Media Group is selling its 50.1% stake in Auto Trader owner Trader Media Group to private equity firm Apax Partners in a deal thought to be worth £600m to £700m to the... Continue reading at The Guardian

[ The Guardian | 2014-01-21 00:00:00 UTC ]
More news stories like this |


The Media Equation: Huffington Magazine Continues Digital Media’s Incursion

Arianna Huffington speaking at the party last week for Huffington, the new iPad weekly magazine. Continue reading at The New York Times

[ The New York Times | 2012-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media equation


Bobit Business Media Sells Automotive Aftermarket Division

Torrance, Calif.-based Bobit Business Media has sold its automotive aftermarket division, consisting of two controlled-circulation magazines as well as a paid membership program, to 10 Missions Media, a St. Paul, Minn.-based publisher of five B2B publications serving various segments of the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-22 15:09:13 UTC ]
More news stories like this | News stories tagged with: #glossy magazine #press release #existing teams #current location #financial terms


Circle Media Group sells CPI to private investor

Circle Media Group has sold its interest in one of Europe’s largest book printers, CPI, to a private investor, after less than nine months of ownership.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-10 00:00:00 UTC ]
More news stories like this |


Rogers Media Sells All of Its Remaining Magazines

Completing a two-year-long divestment process, Rogers Media, once far and away Canada's largest magazine publisher, will soon pull out of the print media business entirely. The company has reached an agreement to sell all five of its remaining magazines—including 114-year-old news... Continue reading at Folio Magazine

[ Folio Magazine | 2019-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media business #strategic vision #difficult decision #vitally important #provide specifics #current staffers


F+W Media Files Chapter 11, Will Sell Assets

A failed attempt to shift the magazine and book publisher's business to an e-commerce model has led F+W to sell both its books division, which has revenues of $22 million, and It's communities group, which had sales of almost $68 million. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$68 million #$22 million #books division #book publisher #failed attempt


‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann

Pamela Drucker Mann discusses how Condé Nast plans to give advertisers what they want, not what publishers think they should have. The post ‘You have to sell advertisers what they need, not what you want’: Q&A with Conde Nast chief revenue officer, Pamela Drucker Mann appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #give advertisers #sell advertisers


Atlantic Media is selling Quartz to Japan’s Uzabase for up to $110M

The digital media company founded in 2012 will now be part of a publicly traded Japanese firm. Atlantic Media has agreed to sell its business-and-tech news outlet Quartz to publicly traded Japanese firm Uzabase, in a deal worth between $75 million and $110 million. The deal is set to close... Continue reading at Fast Company

[ Fast Company | 2018-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #open letter #$110 million #$75 million #atlantic media #deal worth


Newsweek Media Group’s Publisher and Finance Director Resign Amid Reports of Advertising Fraud

Newsweek Media Group's chairman and finance director have resigned from their roles at the company. Newsweek Media Group (formerly IBT Media)--which owns Newsweek, International Business Times and other digital media properties--confirmed in a memo to staff on Thursday that Etienne Uzac and... Continue reading at AdWeek

[ AdWeek | 2018-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #finance director #previous day


It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge

In an ever-competitive landscape, user IDs and cross-platform tracking are the true measures of your brand’s worth. The post It’s All About Data: How Magazine Media Wins the Digital Advertising Challenge appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #user ids


Fairfax Media posts $27.4m profit despite lower print advertising revenue

Property website Domain increases digital revenue by 37% and continues to prop up Fairfax’s overall profit as editorial restructure is announcedFairfax Media, publishers of the Age and the Sydney Morning Herald, have returned a net profit of $27.4m for the first half of the financial year... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print advertising #financial year #editorial restructure #net profit


BizWest Media Sells Wyoming Business Report to Adams Publishing Group

BizWest Media LLC has sold The Wyoming Business Report to APG Media of the Rockies LLC. In the wake of the deal, the Wyoming Business Report became the sister publication to several community newspapers in Wyoming, including the Wyoming Tribune Eagle ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-12-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sister publication


Axel Springer sells off Russian media assets to comply with new law

German publisher joins other media companies faced by 20% ownership limitThe German media group Axel Springer has sold off its media assets in Russia to Artcom Media, a division of the Russian-based publishing group ACMG run by Alexander Fedotov. The assets include the Russian editions of Forbes... Continue reading at The Guardian

[ The Guardian | 2015-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media assets


Forbes Media Expands Native Advertising Service

Forbes Media announced today the expansion of its native advertising efforts with BrandVoice "Special Features," which allows companies to publish branded digital content with the same tools as the editorial staff.This is the fourth BrandVoice feature created since the platform's debut in 2010.... Continue reading at Advertising Age

[ Advertising Age | 2015-07-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #photo galleries


New Media's Marketing Departments Cozy Up to Advertisers

To gin up audiences, an untraditional news publisher is leaning on a very traditional strategy: advertising. Ozy.com -- a slick-looking website that's flush with investor cash but had just 1.2 million unique visitors in April, according to ComScore -- is spending more than a million bucks across... Continue reading at Advertising Age

[ Advertising Age | 2015-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #significant part #consumer marketing


1105 Media Sells Its Education Tech Events to LRP Publications

B2B publisher 1105 Media has just sold its education technology events to LRP Publications, a media company targeting education administrators. Four events were included in the deal. The post 1105 Media Sells Its Education Tech Events to LRP Publications appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-03 00:00:00 UTC ]
More news stories like this |


Livingly Media Sells to European Publishing Group for $25 Million

Price could escalate to $50 million over the next four years. The post Livingly Media Sells to European Publishing Group for $25 Million appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$50 million #$25 million


Say Media Slows Payments to Publishers in Its Ad Network, Blames Advertisers

Say Media told publishers in its ad network that it will begin paying them on a 120-day payment schedule effective Apr. 1, slowing payment from an average of 85 to 90 days.The move is a response to similar slowdowns from marketers and agencies, the company told its publishing partners. Procter... Continue reading at Advertising Age

[ Advertising Age | 2014-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #production companies #ripple effects #procter gamble #publishing partners