Bonnier Generates About 25% of Its Revenue From Digital

Although marketers continue to shift print budgets to digital media, most magazine companies still generate the bulk of their revenue from selling print ads. About 20% of Time Inc.'s ad revenue, for instance, comes from selling digital ads. But industrywide the shift from paper is underway, with digital ad revenue expected to overtake print by 2019 -- the result of both swelling digital budgets and shrinking print outlays, according to a recent PricewaterhouseCoopers report.Bonnier, publisher of nearly three dozen special interest titles like Scuba Diving, Field & Stream, Savuer and Popular Science, is an active participant in the industry's transformation. The company, part of the Swedish media conglomerate Bonnier AB, generates about 25% of its revenue from digital, according to Eric Zinczenko, who was named Bonnier CEO this week.Mr. Zinczenko -- brother of former Men's Health Editor-in-Chief David Zinczenko, who now runs his own editorial consultancy Galvanized -- succeeds David Freygang, who spent more than 25 years at Bonnier. In his new role, Mr. Zinczenko plans to accelerate the company's digital drive. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2015-06-17 00:00:00 UTC ]
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The Cold War roots of Putin’s digital-age intelligence strategy

The Soviet Union’s fall shapes the Russian leader’s espionage aims, Gordon Corera writes. Continue reading at The Washington Post

[ The Washington Post | 2020-04-10 12:00:00 UTC ]
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Digital Bestseller Lists: Buchanan's Wall scales the heights

For the week ending 4th April, it was all change in the Bookstat e-book top 10, as nine new entries rushed in.  Continue reading at The Bookseller

[ The Bookseller | 2020-04-09 05:02:27 UTC ]
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PSA: Enjoy free digital movies, audiobooks, and more through your local library

Your local library might have closed its physical doors, but its digital holdings are still open to the public—and at all hours.Free loans on ebooks, movies, audiobooks, and magazines represent just one aspect of your library’s offerings for enrichment. Your library might also let you read... Continue reading at PC World

[ PC World | 2020-04-08 10:00:00 UTC ]
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Hachette UK and Bonnier Books UK furlough 10% of workers

Both Hachette UK and Bonnier Books UK have revealed they are furloughing roughly 10% of their overall workforces.  Continue reading at The Bookseller

[ The Bookseller | 2020-04-07 07:24:49 UTC ]
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Bridging the TV-digital divide from an engineer’s perspective

TV supports a complex ecosystem of planning, negotiation, reporting and measurement. As digital content merges with television, leading engineers and experts are tackling the significant challenge of bringing those same skill sets to the video landscape. The post Bridging the TV-digital divide... Continue reading at Digiday

[ Digiday | 2020-04-06 20:23:15 UTC ]
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Digital Edition Providers See Opportunity in Print Disruption Amid Covid-19

With magazine publishers bracing for a likely downturn in single-copy sales as the COVID-19 pandemic forces the closures of newsstands and retail outlets across the country, providers of digital-replica editions are sensing an opportunity to onboard new clients. "We’re actually seeing a huge... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-06 15:15:47 UTC ]
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Bustle Digital Group Lays Off Staff of The Outline as Part of Broader Cuts

Bustle Digital Group, owner of a portfolio of digital media properties including Bustle itself, says it laid off two dozen Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-03 21:34:37 UTC ]
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Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague

As print sales fall, Czech publisher Grada focuses on its digital subscription platform and much-needed tech upgrades to meet the growing demand for digital content. The post Coronavirus Worklife: Grada’s ‘Now or Never’ Digital Effort in Prague appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-04-03 13:05:43 UTC ]
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Digital Bestseller Lists: May makes hay with the bay

Dean Koontz's The Eyes of Darkness was leapfrogged by Nicola May’s The Corner Shop in Cockleberry Bay for the Bookstat e-book number one. Continue reading at The Bookseller

[ The Bookseller | 2020-04-03 08:29:54 UTC ]
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In Mexico, PRHGE Prioritizes Digital as Coronavirus Hits

Penguin Random House Grupo Editorial Mexico has shifted to teleworking and added new digital workflows, and is offering online classes prioritizing the sales of e-books, much for the first time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
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The comic industry would rather grind to a halt than go digital

Wednesday is usually New Comic Book Day but, with everyone on lockdown due to coronavirus, this week’s selection was a little light. The main distributor, Diamond, ceased shipments both to and from its warehouse — a seemingly logical move given that... Continue reading at Engadget

[ Engadget | 2020-04-02 17:30:13 UTC ]
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Digital offering being prepared for Summer Reading Challenge

The Reading Agency, Libraries Connected, Arts Council England and ASCEL have confirmed they will not be able to deliver the Summer Reading Challenge in its usual physical format this year. However, they have said a "high-quality digital offer" is in the pipeline.  Continue reading at The Bookseller

[ The Bookseller | 2020-04-02 12:08:57 UTC ]
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Hay Festival goes digital after cancellation due to coronavirus

Hay Festival will hold its first fully digital edition following the cancellation of this year's main event. Continue reading at The Bookseller

[ The Bookseller | 2020-04-02 08:47:04 UTC ]
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J.K. Rowling is waging war on kids’ boredom with a new digital hub for Harry Potter fans.

The real world isn’t looking so great right now, so here’s another option: escape into the Harry Potter universe for a bit with Harry Potter at Home, a digital hub for kids. Hosted at WizardingWorld.com, Harry Potter at Home has craft videos, articles, games, and more ways to engage Harry Potter... Continue reading at Literrary Hub

[ Literrary Hub | 2020-04-01 15:30:29 UTC ]
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Independent and Profitable, Digital Trends Aims to Redefine Tech Media

Asked whether, back in 2006, he could have possibly envisioned that the tech review blog he co-founded, using rented office space above an Oregon furniture store, would one day grow into a profitable digital media enterprise spanning three offices on two coasts and attracting talent from the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-31 17:01:10 UTC ]
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‘Everyone feels the pain’: Major digital publishers enact pay and benefits cuts to stanch the bleeding

Several publishers have begun announcing their pay cuts and furlough plans as ad revenue continues drying up. Seeing patterns from previous recessions, former media execs explain why these cost controls are only temporary fixes. The post ‘Everyone feels the pain’: Major digital publishers enact... Continue reading at Digiday

[ Digiday | 2020-03-31 04:01:00 UTC ]
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Racing Post Launches Digital Version After Coronavirus Puts Paper on Hold

The Racing Post, the sport’s daily trade newspaper, will relaunch a digital version of its print edition from Saturday, just Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-27 22:22:30 UTC ]
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Challenger Brands Have More Options as Demand for Digital Content in the Tech Age Grows

The U.S. Chamber of Commerce, the leading cheerleader for American business owners large and small, remains hopeful that U.S. businesses will emerge from the coronavirus crisis battered and bruised, but not broken. "It's too early to determine the long-term impact on supply chains,... Continue reading at AdWeek

[ AdWeek | 2020-03-27 14:55:42 UTC ]
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Denwood looks to the next generation in new post at S&S Children’s Books

Rachel Denwood, who spent a decade helping to build HarperCollins Children’s Books into a big-brand kids’ giant, is looking to build a broader base of hits in her new role at Simon & Schuster Continue reading at The Bookseller

[ The Bookseller | 2020-03-27 05:21:13 UTC ]
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International Booker Prize to reveal shortlist digitally

The International Booker Prize is the latest prize to announce it is going digital in 2020 in wake of the coronavirus crisis.  Continue reading at The Bookseller

[ The Bookseller | 2020-03-24 20:18:15 UTC ]
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