Although marketers continue to shift print budgets to digital media, most magazine companies still generate the bulk of their revenue from selling print ads. About 20% of Time Inc.'s ad revenue, for instance, comes from selling digital ads. But industrywide the shift from paper is underway, with digital ad revenue expected to overtake print by 2019 -- the result of both swelling digital budgets and shrinking print outlays, according to a recent PricewaterhouseCoopers report.Bonnier, publisher of nearly three dozen special interest titles like Scuba Diving, Field & Stream, Savuer and Popular Science, is an active participant in the industry's transformation. The company, part of the Swedish media conglomerate Bonnier AB, generates about 25% of its revenue from digital, according to Eric Zinczenko, who was named Bonnier CEO this week.Mr. Zinczenko -- brother of former Men's Health Editor-in-Chief David Zinczenko, who now runs his own editorial consultancy Galvanized -- succeeds David Freygang, who spent more than 25 years at Bonnier. In his new role, Mr. Zinczenko plans to accelerate the company's digital drive. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-06-17 00:00:00 UTC ]
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Hay Festival Digital events were streamed over 210,000 times in the virtual festival's opening weekend (Saturday 23rd May to Bank Holiday Monday, 25th May), with people from more than 63 countries tuning in. Continue reading at The Bookseller
[ The Bookseller | 2020-05-26 11:37:30 UTC ]
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Employers will have to pay 25% of furloughed staff wages from August as the Treasury starts to reduce state provision, it has been reported. Continue reading at The Bookseller
[ The Bookseller | 2020-05-26 01:52:55 UTC ]
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‘The Henna Artist’ Alka Joshi’s debut novel the Reese’s Book Club pick for May, debuts at #16 in hardcover fiction. Plus pair of backlist titles offering advice on coping with adversity have seen renewed interest since Covid-19 took hold in the U.S., and Scott Turow returns for ‘The Last Trial.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-22 04:00:00 UTC ]
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The Covid-19 pandemic has brought huge swaths of the publishing industry to a halt, but one channel remains open and thriving: mobile webcomics. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-22 04:00:00 UTC ]
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Among the big deals this week are Robin Desser’s first acquisition in her new role as editor-in-chief at Random House and Delacorte’s purchase of Kelly Oxford’s YA debut. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-22 04:00:00 UTC ]
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The transfer of the 2020 Australian Book Industry Awards arrives as a slickly edited, expertly produced video evocation of the usual onstage event, full of personality and comedy. The post The Australian Book Industry Awards’ Digital Show: Undaunted by COVID-19 appeared first on Publishing... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-05-20 16:56:37 UTC ]
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Bloomsbury Publishing reported a 10% profit increase in the fiscal year ended February 29, 2020, over fiscal 2019. The publisher said its business in the current fiscal year has suffered "significant disruption" because of the coronavirus pandemic, but said it is "well placed to benefit from... Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-20 04:00:00 UTC ]
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Bonnier Books UK has acquired Kate MacDougall's story of the dog walking business she founded in her mid-twenties, London’s No1 Dog Walking Agency. Continue reading at The Bookseller
[ The Bookseller | 2020-05-19 04:39:15 UTC ]
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From Greenville, S.C., to Lakeland, Fla., media company 6AM City is engaging audiences in communities across the southeastern U.S. with email newsletters in the spirit of The Skimm – but on a hyper-local level. In this episode, Co-Founder & COO Ryan Heafy discusses 6AM's business model,... Continue reading at Publishing Executive
[ Publishing Executive | 2020-05-18 12:31:36 UTC ]
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This week, we highlight new books from James Lee Burke, Meryl Wilsner, and Loren D. Estleman. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-18 04:00:00 UTC ]
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For the week ending 9th May, Sally Rooney’s Normal People punted into the Bookstat e-book number one, climbing one place to leapfrog Andrew Mayne’s The Girl Beneath the Sea. Continue reading at The Bookseller
[ The Bookseller | 2020-05-16 12:06:19 UTC ]
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The Economist Group is laying off 90 employees, about 7% of its 1,300 total staffers, the company said Friday, citing the business impact of the COVID-19 pandemic. The cuts primarily affected employees in events and client solutions roles, as well as TVC, the London-based content marketing... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-15 15:03:09 UTC ]
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Last week, unit sales of print books had their second consecutive week of double-digit growth over the previous week at outlets that report to NPD BookScan. For the week ended May 9, 2020, print units were up 10.5% over the prior week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-14 04:00:00 UTC ]
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Penguin Random House's efforts to to pivot to a new, digital normal are some of the broadest in the publishing business thus far, and its #BooksConnectUs initiative, which will turn two months old on May 20, is its connective tissue. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-14 04:00:00 UTC ]
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Revenue in LSC Communications’ book group dropped 21.4% in the first quarter ended March 31, 2020, falling to $204 million. Lower demand for educational materials offset an increase in its trade business, the printer, which filed Chapter 11 in April, reported. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-12 04:00:00 UTC ]
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The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to... Continue reading at Digiday
[ Digiday | 2020-05-12 04:00:00 UTC ]
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The Literary Consultancy (TLC) has launched a digital platform to support writers and "safeguard their creativity". Continue reading at The Bookseller
[ The Bookseller | 2020-05-11 01:42:35 UTC ]
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Publishers are facing a new normal when it comes to their events businesses: digital or bust. At Penguin Random House, the efforts to pivot are manifold. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-08 04:00:00 UTC ]
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[caption id="attachment_180341" align="alignright" width="150"] Craig Perrault[/caption] Penske Media Corp. has promoted Craig Perrault to chief digital officer, a newly created role responsible for leading product strategy, business development, monetization and audience development across the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-07 15:03:14 UTC ]
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Every industry is experiencing a digital transformation. For some, the pandemic has accelerated this transformation. Others, like retail, travel and QSR, are trying to quickly adapt to the new criteria of our on-demand world. Consumers are permanently changing their online consumption habits,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-05-07 14:20:39 UTC ]
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