Bon Appétit Variety Show Raises $200K for Charity—and Thousands of New Subscribers

A variety show put on by Bon Appétit's test kitchen staff Friday evening, live-streamed on YouTube and benefiting the World Central Kitchen, was loud, silly, at-times chaotic, and in the end, remarkably effective. Nearly 500,000 viewers tuned into the show at some point during the two-hour broadcast, which raised $52,000 in its first 20 minutes and a total of $196,960 as of Wednesday afternoon (donations are still open). Conferencing in from their homes in New York City or locations as far-flung as Texas, Mexico and Long Island, the magazine's roster of test kitchen personalities routinely popped in and out over the course of the two-hour broadcast, which featured a cocktail tutorial, live competitions, a reader Q&A, check-ins with several staffers' pets and a supercut of editors chopping onions while being forced to read the lyrics of Britney Spears' "Lucky," among other segments. Supported by sponsors Bush's Beans and Dawn Powerwash, and with YouTube covering transaction fees, all of the money raised will go directly to the World Central Kitchen's COVID-19 relief efforts, which involves distributing individually packaged, fresh meals to children and families that need support as well as seniors who are unable to venture outside. "We not only wanted to raise funds for a deserving organization in need of them, but we wanted to provide our dedicated, supportive fans with something they could look forward to during these monotonous days and weeks of quarantine,” says... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-06 20:55:01 UTC ]
News tagged with: #britney spears #money raised #raise funds #encouraging viewers

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Our First Frankfurt Show Daily Issue is Out Early!

We couldn't wait until the Frankfurt Book Fair to release our first show daily issue this year! Read our event lists, interviews and need-to-know info. The post Our First Frankfurt Show Daily Issue is Out Early! appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-29 00:00:00 UTC ]
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Book world joins forces for charity

Some of Britain's bestselling authors and their publishers are donating their books to raise money for Syrian refugees. Continue reading at BBC News

[ BBC News | 2015-09-28 00:00:00 UTC ]
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Fusion's #DearNextPresident Effort Shows Candidates Need a Wide Social Strategy

Fusion is launching an initiative today with the hashtag #DearNextPresident, asking Americans—with a sharp focus on young, diverse groups—what issues they want President Barack Obama's successor to focus on. And contenders like Hillary Clinton, Donald Trump, Carly Fiorina and Bernie Sanders... Continue reading at AdWeek

[ AdWeek | 2015-09-23 00:00:00 UTC ]
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7 charts that show who’s dominating mobile

The mobile Web is exploding, growing doubly as fast as traffic to apps, according to comScore's latest mobile report. Monthly visitors to the top 1,000 mobile Web properties nearly tripled to 9 million people on average, the report shows. The rise in mobile traffic on smartphones opens a... Continue reading at Digiday

[ Digiday | 2015-09-22 00:00:00 UTC ]
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E-Book App Oyster Is Closing Shop As Google Hires Its Cofounders

Oyster, an ebook subscription service inspired by Netflix and Spotify, is shuttering—and Google has scooped up its top execs.Oyster, the ebook subscription service and would-be Amazon competitor, is calling it quits. In a blog post published Monday, the Oyster team announced that, in the coming... Continue reading at Fast Company

[ Fast Company | 2015-09-22 00:00:00 UTC ]
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France’s BookWeather App Offer’s Unique Take on Book Discovery

French app BookWeather is a social network that rates books as you might describe the weather, that also offers a bespoke physical book subscription service. The post France’s BookWeather App Offer’s Unique Take on Book Discovery appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-09-21 00:00:00 UTC ]
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Why the Fall TV Lineup is Loaded With Shows You Already Know

The Muppets is just one of several freshman shows with a pre-sold brand the networks hope give them an edge this fall. The prime-time schedule includes two movie adaptations (Fox's Minority Report, CBS' Limitless), a spinoff (NBC's Chicago Med), a revival (NBC's Heroes Reborn) and a comic book... Continue reading at AdWeek

[ AdWeek | 2015-09-21 00:00:00 UTC ]
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50 apps to improve your smartphone

From lifestyle aids to productivity tools, travel planners to social media, here are the apps that should have a place on your homescreenA recent study by market research firm Nielsen claimed that the average person uses 27 apps a month, which sounds like very few considering that Apple and... Continue reading at The Guardian

[ The Guardian | 2015-09-20 00:00:00 UTC ]
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These 3 New Developments Show Why It Continues to Be Snapchat’s Year

When it comes to social media, it's becoming safe to say that we'll remember 2015 as the year of Snapchat. The app was already wildly popular with high school and college students, accruing 100 million daily users, but in the last several months, it's become a media and marketing force to be... Continue reading at AdWeek

[ AdWeek | 2015-09-18 00:00:00 UTC ]
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Country Spotlight: Malaysia: Checking Out the Top Shows and Festivals

With publishers large and small putting on road shows, holding minifairs, and participating in major book events, and with chain bookstores and remainder sellers holding their own shows, there are plenty of opportunities for book lovers and content creators to congregate across Malaysia. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-18 00:00:00 UTC ]
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Mobile Ad Blockers Have Already Become the App Store's Top Downloads

COLOGNE, Germany—Apple's support of ad-blocking in its iOS9 software has caused plenty of hand-wringing for U.S. publishers and ad-tech companies, and it appears they had good reason to worry. As of today, three of the Apple App Store's top paid apps in the U.S. are ad blockers, including the... Continue reading at AdWeek

[ AdWeek | 2015-09-18 00:00:00 UTC ]
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Nielsen Summit Shows the Data Behind the Children's Book Boom

The book team at Nielsen held its second-annual Children's Book Summit, to discuss the current children's publishing market, presenting data that showed a wide range of sales and demographic trends. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-17 00:00:00 UTC ]
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Tokyopop Returns with New Manga, Self-Publishing App

Once the publishing leader of the U.S. “manga revolution,” Tokyopop has been making plans for a return to publishing since it shut down U.S. operations in 2011. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-15 00:00:00 UTC ]
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Harris: 'TV book shows could help BBC survive'

Novelist Robert Harris has said that developing dedicated TV books programming is one of the ways in which the BBC can fight back against funding cuts. Continue reading at The Bookseller

[ The Bookseller | 2015-09-11 00:00:00 UTC ]
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This Infographic Shows Facebook's Biggest Topics Last Month

On Aug. 24, when Facebook drew 1 billion users on a single day for the first time, the social network's impact on the world of conversation only became more obvious. But what exactly are people using the platform to talk about? To inform our readers, we've started working with Facebook to... Continue reading at AdWeek

[ AdWeek | 2015-09-11 00:00:00 UTC ]
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How 4 publishers are approaching the Apple News app

Some publishers took a cautious approach to posting straight to Facebook, but many are going all in with Apple News, with plans to post their full online content offering to the app when it launches Sept. 16. The approach reflects a growing acceptance by publishers that they need to go where the... Continue reading at Digiday

[ Digiday | 2015-09-10 00:00:00 UTC ]
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This Week in Children's Apps: September 7, 2015

This week in children's apps features an interactive storybook in which Little Critter helps a puppy find a home. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-10 00:00:00 UTC ]
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Terry Gilliam laughs off Variety's dead Python blunder

Film director takes to Facebook to apologise for his own ‘death’ after website publishes premature obituaryReports of Terry Gilliam’s death may have been greatly exaggerated, but that hasn’t stopped the film director and Monty Python troupe member from taking great pleasure in confirming them.... Continue reading at The Guardian

[ The Guardian | 2015-09-09 00:00:00 UTC ]
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Ness's Fundraiser Raises Half a Million Pounds for Save the Children

American-born English author Patrick Ness's fundraising appeal for Save the Children, instigated last week with his offer to match up to £10,000, has now raised more than half a million pounds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-08 00:00:00 UTC ]
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Patrick Ness's Fundraising Appeal Raises $1M for Save the Children

American-born English author Patrick Ness's fundraising appeal for Save the Children, instigated last week with his offer to match up to £10,000, has now raised more than half a million pounds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-08 00:00:00 UTC ]
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