The business news publisher Bloomberg Media has hired digital media executive Christine Cook as its first chief revenue officer, Adweek can exclusively report. The publisher had previously hired Keith A. Grossman, who left in 2019, as global chief revenue officer. Before him, Paul Caine held the same position. Cook begins the role March 20. "Having... Continue reading at 'AdWeek'
[ AdWeek | 2023-03-17 11:28:40 UTC ]
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Sharethrough founder and CEO Dan Greenberg is one of the more vocal evangelists of the native advertising talk that has recently bubbled up. While native advertising isn’t an easy sell to media buyers who typically prefer traditional buying methods, the online video advertising startup has grown... Continue reading at AdWeek
[ AdWeek | 2012-10-11 00:00:00 UTC ]
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Active Interest Media (AIM) and Restore Media have agreed to partner in production of their historic home and building brands, the companies announced today. AIM Continue reading at Folio Magazine
[ Folio Magazine | 2012-10-09 00:00:00 UTC ]
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#building brands
As one bounces from panel to panel during Advertising Week collecting lanyards, it’s hard not to notice that the digital advertising world is a bit defensive. While the medium’s share of the ad revenue pie continues to grow, the Web continues to pull in more than its fair share of direct... Continue reading at AdWeek
[ AdWeek | 2012-10-04 00:00:00 UTC ]
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#long line
Bestselling author Sir Terry Pratchett has set up his own multimedia production company,... Continue reading at The Bookseller
[ The Bookseller | 2012-10-01 00:00:00 UTC ]
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There’s no question about it—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at AdWeek
[ AdWeek | 2012-10-01 00:00:00 UTC ]
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Blackwell’s has reported a major boost this year from universities spending money on books... Continue reading at The Bookseller
[ The Bookseller | 2012-10-01 00:00:00 UTC ]
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Award-winning newspaper publisher Arthur Sulzberger Sr, who led the New York Times for three decades, dies at 86 after a long illness. Continue reading at BBC News
[ BBC News | 2012-09-29 00:00:00 UTC ]
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The social video firm Sharethrough wants to help brands run video ads that don't look like video ads. The company, which claims to be able to help advertisers get their ads viewed all over the Web through placements within editorial content rather than paid ad placements (like pre-rolls), has... Continue reading at AdWeek
[ AdWeek | 2012-09-26 00:00:00 UTC ]
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#including titles
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Egmont UK is embarking on a drive to secure creative partnerships with children's... Continue reading at The Bookseller
[ The Bookseller | 2012-09-25 00:00:00 UTC ]
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#egmont partners
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Faber has announced a raft of new appointments, and a change in structure, as it seeks to "... Continue reading at The Bookseller
[ The Bookseller | 2012-09-25 00:00:00 UTC ]
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YUDU Media is to make a push into the education market with the launch of YUDU Education, a new... Continue reading at The Bookseller
[ The Bookseller | 2012-09-24 00:00:00 UTC ]
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#education market
Waterstones is to delay its head office move from Brentford to its flagship London Piccadilly... Continue reading at The Bookseller
[ The Bookseller | 2012-09-13 00:00:00 UTC ]
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Bloomberg has rolled out a new magazine iPad application that offers readers exclusive content, including video and interactive graphics. The Bloomberg Markets+ iPad app brings the company’s publication to Apple’s tablet. The ap ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-13 00:00:00 UTC ]
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#drive readership
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Argos returns to sales growth, led by the popularity of tablet computers and ebook readers, says owner Home Retail Group. Continue reading at BBC News
[ BBC News | 2012-09-13 00:00:00 UTC ]
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Manhattan Media, publisher of local weeklies Our Town and The West Side Spirit whose CEO Tom Allon is running for mayor, is on the block, according to two people with knowledge of the situation. Since its founding 11 years ago by Mr. Allon and Richard Burns, managing partner of Isis Venture... Continue reading at Crains New York
[ Crains New York | 2012-09-12 00:00:00 UTC ]
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#city hall
Publishers want a slice of Google ad revenue. France's major online newspaper publishers have called for a new legislation which will ensure internet search engines including Google have to pay them for using their published content. Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-09-12 00:00:00 UTC ]
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After crossing the 20 million user threshold last week, On Friday, the social magazine Flipboard is looking to capture the imagination of brands by elevating tablet advertising. To that end, Flipboard has unveiled a new digital magazine-like ad treatment for Levi's, which blends elements of... Continue reading at AdWeek
[ AdWeek | 2012-09-07 00:00:00 UTC ]
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#shopping cart
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HarperCollins has created a new role for Eric Winbolt to emphasise its focus on digital... Continue reading at The Bookseller
[ The Bookseller | 2012-09-07 00:00:00 UTC ]
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Dr. Seuss, meet Harry Potter. Barbara Marcus, the former president of children's book publishing at Scholastic—the U.S. home of the Hogwarts wizard—has been named president and publisher of Random House Children's Books. The world's largest children's house publishes The Cat in the Hat and every... Continue reading at Crains New York
[ Crains New York | 2012-09-06 00:00:00 UTC ]
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#advisory board
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