Page 1 of 1 pages
On April 30, Popsugar will announce a daily show called Popsugar Rush at its Digital Content NewFronts presentation. But rather than have viewers catch the program on its women's lifestyle channel on YouTube, they'll be directed to Facebook where it will run exclusively for 24 hours. "In every... Continue reading at 'AdWeek'
[ AdWeek | 2015-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#autoplay feature
#starcom mediavest
#media director
#universal mccann
Nick Brien, the advertising executive who formerly led McCann Worldgroup, is joining digital-marketing agency iCrossing as its CEO.Hearst Corporation, parent company of iCrossing, told staff of Mr. Brien's hiring this morning. His appointment, effective immediately, includes a new role at the... Continue reading at 'Advertising Age'
[ Advertising Age | 2015-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#starcom mediavest
#universal mccann
#interpublic group
#effective immediately
#told staff
#hearst corporation
#advertising executive
There’s no question about it—mobile traffic is booming as people spend more time hunched over their little screens. For magazines, it represents an opportunity to capture more readers and try to convert them to paying ones. But advertising on small screens hasn’t kept up. Research by Flurry... Continue reading at 'AdWeek'
[ AdWeek | 2012-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#universal mccann
#david cohen
#rising stars
#betting big