As Traditional TV Evolves, Television Rating Systems Remain the Same

The history of television ratings is of great interest to me because--to quote Maya Angelou--"if you don't know where you've come from, you don't know where you're going." Market research firm The Nielsen Company, founded in 1923, is perhaps best known for its ubiquitous television ratings, but Nielsen actually started out measuring radio ratings before... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-18 16:04:09 UTC ]
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Vaizey remains as culture minister

The Department for Culture, Media and Sport has confirmed that Ed Vaizey will remain in place as culture minister. Vaizey, who has filled the role since the coalition government formed in 2010, will now serve under his fourth culture secretary, John Whittingdale. Continue reading at The Bookseller

[ The Bookseller | 2015-05-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #john whittingdale #ed vaizey #culture minister


At Times, L'Oréal Is Getting 90% Video Ad View Rates

L'Oréal has evidently found a video advertising vendor in Mediabong it's very high on. Mediabong—which is announcing a $5 million Series B round of funding today—said it achieved a 90 percent "video-through rate" for L'Oréal in a recent five-week ad campaign across various publishers.... Continue reading at AdWeek

[ AdWeek | 2015-05-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #video ads #digital advertising #hot topic #land rover


Media Ratings Council Issues Interim Guidance for Mobile Viewability, Adds a Not-Quite-Viewable Category

The Media Rating Council has issued interim guidance on what it takes for ads on mobile devices to be considered "viewable" and introduced a new category of mobile ad between "viewable" and "not."Advertisers and web publishers use viewability standards to determine whether ads that were served... Continue reading at Advertising Age

[ Advertising Age | 2015-05-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad spending #major publishers #web publishers


Netflix and Ellen are making a 'Green Eggs and Ham' TV show

Hulu picked up Seinfeld, and now Netflix is working on a new show with Ellen DeGeneres -- but it's not a mid-90s sitcom at all. The two will create a 13-episode series based on the Dr. Seuss book Green Eggs and Ham that's due to arrive in 2018, aimed... Continue reading at Engadget

[ Engadget | 2015-04-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #green eggs #tv show


Pitch Session: The Story Meeting Has Evolved

Publishers have figured out that audiences want different things from print and digital products, but the newsroom has lagged behind. The post Pitch Session: The Story Meeting Has Evolved appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital products


Nigella and Hairy Bikers back on BBC TV

Nigella Lawson will return to television this autumn with a BBC TV series to accompany her latest cookery book, Simply Nigella: Food to Nourish Body & Soul (Chatto & Windus), BBC2 controller Kim Shillinglaw announced yesterday (21st April), as part of a raft of new programming for the... Continue reading at The Bookseller

[ The Bookseller | 2015-04-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #mary beard #hairy bikers #nigella lawson #bbc tv


BBC TV adaptations for Billingham

The BBC has commissioned two TV series based on books by crime writer Mark Billingham, the author revealed on “BBC Breakfast” this morning (21st April). Continue reading at The Bookseller

[ The Bookseller | 2015-04-22 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #author revealed


Rickman's Merrily Watkins novels set for TV

ITV has commissioned a drama series based on the Merrily Watkins novels by Phil Rickman. Following a country vicar with a sideline in exorcism, the latest in the series of cult novels, The Magus of Hay, was published by Corvus in 2013. The next in the series, Friends of the Dusk, will be... Continue reading at The Bookseller

[ The Bookseller | 2015-04-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #three-part series


TV Land Renews Younger and Comedy Central Brings Back Inside Amy Schumer

TV Land has given the green light for a second season of Younger, starring Sutton Foster, Hilary Duff, Debi Mazar, Miriam Shor and Nico Tortorella. The Darren Star-produced series follows Liza, played by Foster, a 40-year-old woman who pretends to be 26 in order to get a job in the publishing... Continue reading at AdWeek

[ AdWeek | 2015-04-21 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #comedy central #publishing world


Smith's Mainlander optioned for TV

Mainlander by Will Smith has been optioned for television by See-Saw Films. The book, published by Fourth Estate in February, follows a British man who moves to Jersey, where he becomes involved in the case of a missing child. Smith is a writer, actor and comedian who has appeared in TV... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #previously produced #fourth estate #tv programmes


‘Queen of Instagram’ Gayle King Spills Her TV Guilty Pleasures

Specs Who Gayle King Age 60 Claim to fame Co-host of CBS This Morning (weekdays at 7 a.m.) and editor at large of O, The Oprah Magazine (currently celebrating its 15th anniversary) Base New York Twitter @GayleKing What's the first information you consume in the morning? I get up at 3:30, so I... Continue reading at AdWeek

[ AdWeek | 2015-04-14 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #kendrick lamar #vanity fair #real housewives


Traditional books on paper open a new chapter of success

As the expansion of ebook sales slow down, enthusiasm for both paperbacks and hardcovers remains strongA former tannery has been magicked into an arts venue, the lights have been dimmed, and a roomful of publishing executives are sitting on creaky wooden floors, cross-legged or knees scrunched... Continue reading at The Guardian

[ The Guardian | 2015-04-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing executives


TV review: Netflix's dark 'Daredevil' takes the superhero origin story to new heights

Daredevil can't see you, but he knows you're coming. His new show is so good, it might catch comic book fans by surprise. Continue reading at Baltimore Sun

[ Baltimore Sun | 2015-04-07 00:00:00 UTC ]
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Self-published star Jasinda Wilder lands seven-figure deal with traditional imprint

After selling more than 2m ebooks under her own steam, the DIY star has now sold ‘dark, sexy’ Madame X trilogy to Berkley BooksRomance novelist Jasinda Wilder has become the latest self-published writer to land a major deal with a mainstream publisher, after her “dark, sexy” Madame X trilogy was... Continue reading at The Guardian

[ The Guardian | 2015-04-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #major deal #2m ebooks


Final Shutdown: Club Bertelsmann Closes Remaining Stores

Club Bertelsmann, Germanys first — and for a long time very successful — book club finally closed its last two retail stores on March 31st 2015. The post Final Shutdown: Club Bertelsmann Closes Remaining Stores appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-04-06 00:00:00 UTC ]
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'The Emperor of All Maladies' comes to TV

The book 'The Emperor of All Maladies' won the Pulitzer Prize for literature in the nonfiction category. The TV adaptation of the award-winning book debuts on PBS on March 31. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-03-31 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nonfiction category #pulitzer prize #tv adaptation


Loose Women to launch TV Book Club

ITV daytime chat show Loose Women is today (March 24th) launching a new book club, with Paula Hawkins’ The Girl on the Train (Doubleday) picked as the first title. The book club, called Loose Books, will see a different Loose Women panellist pick a book to read each month, which will be... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #viewers invited #paula hawkins #loose women #book club


TV Guide Magazine Goes Live With TVInsider.com

Full business model in place after 3 months in public beta. The post TV Guide Magazine Goes Live With TVInsider.com appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-24 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #public beta


BA welcomes 'radical' business rates review

The Booksellers Association has welcomed the launch of a “radical” review of the business rates system in the UK. The government revealed today (16th March) that the review had begun and would report back in time for the 2016 budget.  "The time has come for a radical review of this important... Continue reading at The Bookseller

[ The Bookseller | 2015-03-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #report back #booksellers association


Confession of a traditional publisher: Inhabiting ‘that moral middle ground’

Robots haven't completely replaced media salespeople, but they've forced the role to evolve. In the latest in our Confessions series, an anonymous publishing exec says that while it's hard to get print reps with digital skills, too many digital salespeople don't even bother to read the company's... Continue reading at Digiday

[ Digiday | 2015-03-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #digital skills #confessions series #traditional publisher