AOL has a live-streaming app, too. A couple months after it acquired mobile app maker Kanvas Labs in August, it released an updated version of Kanvas' photo-and-video-sharing app that added live-streaming to rival Twitter's Periscope, Meerkat and Facebook Live. And now it's signed its first moneymaking deal with a marketer.Clothing brand Guess will use AOL's Kanvas to promote its #GuessAllAccess campaign by live-streaming an event the brand is throwing in Miami on Tuesday with Flaunt Magazine. The campaign marks the brand's first foray into the mobile live-streaming space that emerged earlier this year with the launches of Periscope and Meerkat.A brand trying out a new piece of technology isn't necessarily newsworthy. It happens fairly often and usually for free. However in the case of Kanvas and Guess, there's money being spent. "If money changes hands, the bar is raised in terms of the experience that you have to deliver on both sides," said Kanvas Labs co-founder Vic Singh. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2015-12-01 00:00:00 UTC ]
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Condé Nast has announced a big deal with Amazon that will let people buy and renew print and digital subscriptions to its magazines on the e-commerce giant. The new service, which Amazon is billing as the first of its kind with a publisher, also enables customers to get immediate access to their... Continue reading at AdWeek
[ AdWeek | 2013-08-20 00:00:00 UTC ]
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Condé Nast has struck a deal with Amazon that will give the Vogue, Vanity Fair, and New Yorker publisher access to 200 million potential new subscribers who are already spending money shopping on Amazon, according to a Reuters exclusive. The deal, the first of its kind, will allow Condé Nast to... Continue reading at Fast Company
[ Fast Company | 2013-08-20 00:00:00 UTC ]
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AOL Inc. is eliminating about 500 positions at its struggling Patch local-news business, or close to half of the division’s more than 1,000 employees, according to a person with knowledge of the decision.About 350 people will lose their jobs today, and roughly 150 will be asked to stay for 60... Continue reading at Crains New York
[ Crains New York | 2013-08-16 00:00:00 UTC ]
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Head of Zeus has signed a new history title from Guardian journalist Stephen Bates. Heirs to... Continue reading at The Bookseller
[ The Bookseller | 2013-08-08 00:00:00 UTC ]
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Michael Joseph has signed three novels from crime writer James Oswald. Alex Clarke, publishing... Continue reading at The Bookseller
[ The Bookseller | 2013-08-07 00:00:00 UTC ]
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AOL Inc. agreed to buy Adap.tv for about $405 million, gaining online video advertising technology used by the world's largest brands and agencies.The price includes about $322 million in cash and $83 million in AOL common stock, subject to certain adjustments. Adap.tv will operate independently... Continue reading at Crains New York
[ Crains New York | 2013-08-07 00:00:00 UTC ]
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BBC Books has signed a book from reality TV personality Nev Wilshire, star of BBC3 documentary... Continue reading at The Bookseller
[ The Bookseller | 2013-08-07 00:00:00 UTC ]
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Illustrated publisher Rizzoli has bought world rights in a title by former Roxy Music frontman... Continue reading at The Bookseller
[ The Bookseller | 2013-08-01 00:00:00 UTC ]
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The youngest end of the children's publishing business has seen a surge in licensing deals, with publishers tying in with infant and toddler development brands from the worlds of toys and entertainment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-26 00:00:00 UTC ]
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Much like trends in magazine publishing, social media is becoming a niche-focused market. This means there are an increasing number of networks that serve very specific functions. For instance, the difference between Instagram and Twitter is similar to the difference between a photography... Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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FRANKFURT, July 25 (Reuters) - Publisher Axel Springer struck a 920 million euro ($1.22 billion) deal to sell some of Germany's best-known newspapers and magazines, severing its oldest roots in order to intensify its focus on digital media. Th ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-07-25 00:00:00 UTC ]
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With the simple concept of alerting readers to a curated list of discounted ebooks, Bookbub has attracted nearly 1.5 million users in just a year. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-25 00:00:00 UTC ]
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After the European Commission accepted offers from Apple and four publishers to free up ebook pricing restrictions in December 2012, it's now accepted Penguin's commitment to do the same. Much like Penguin's vow to the US DOJ, it will end its agency agreements with Apple and other retailers, and... Continue reading at Engadget
[ Engadget | 2013-07-25 00:00:00 UTC ]
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Oneworld has acquired humour book Bridget and Joan’s Diary. It will be released on the same... Continue reading at The Bookseller
[ The Bookseller | 2013-07-23 00:00:00 UTC ]
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Transworld is to publish a memoir from physicist Professor Stephen Hawking. The book, My Brief... Continue reading at The Bookseller
[ The Bookseller | 2013-07-22 00:00:00 UTC ]
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Virgin Books has signed a book from TV presenter Chris Tarrant, exploring his father's... Continue reading at The Bookseller
[ The Bookseller | 2013-07-22 00:00:00 UTC ]
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Watkins Publishing has signed an authorised biography of Uri Geller, exploring his claims to have... Continue reading at The Bookseller
[ The Bookseller | 2013-07-19 00:00:00 UTC ]
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Bob Lord may be leaving Publicis Groupe's Razorfish to run AOL Networks but, given a new partnership between Publicis Groupe and AOL, his ties to his former employer will remain strong. On Aug. 1, Lord, the outgoing CEO of Razorfish, starts as CEO of AOL Networks, the company's programmatic ad... Continue reading at AdWeek
[ AdWeek | 2013-07-19 00:00:00 UTC ]
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The Octopus Publishing Group has signed a new book from beer writers Stephen Beaumont and Tim... Continue reading at The Bookseller
[ The Bookseller | 2013-07-18 00:00:00 UTC ]
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Faber has signed a first book from "showbiz legend" Count Arthur Strong, the fictional... Continue reading at The Bookseller
[ The Bookseller | 2013-07-18 00:00:00 UTC ]
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