An Audience of Nones: Publishers Pursue an Audience Allergic to Religion

There are about as many Americans with no religious affiliation as there are evangelical Christians. Can religion publishers reach this market? Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2016-02-19 00:00:00 UTC ]
News tagged with: #religious affiliation #evangelical christians

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How core audiences became the Holy Grail of publishing

Top digital publishers are turning to paid traffic acquisition to monetize their content. Learn how outlets like Billboard and The Hollywood Reporter have used a paid traffic strategy to grow their audience, drive subscriptions, and distribute branded content. Sponsored content by Keywee. The... Continue reading at Digiday

[ Digiday | 2016-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #publishing appeared #holy grail #hollywood reporter #drive subscriptions


Religion Publishers Salute Spiritual Writer Henri Nouwen

Introducing Nouwen to a new generation of readers, books by and about the influential Catholic priest are releasing this fall, which marks the 20th anniversary of his death. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-24 00:00:00 UTC ]
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July Religion Bestsellers: Self-Published Authors Take Over, Wanda Brunstetter Stays #1

For the first time, a pair of self-published authors, Aaron and Jennifer Smith, took two spots on PW’s Religion Nonfiction Bestsellers list. Plus, Wanda Brunstetter topped the fiction list with the latest installment of her Amish Milionaire series. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors #fiction list #latest installment


HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences

The "Interest-Driven Network" rolls out TagTopic marketplace in a bid to upend mobile media. The post HI-FI Wants to Help Publishers Regain Control of their Mobile Audiences appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-21 00:00:00 UTC ]
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YouNow is the latest platform publishers are using to reach young audiences

Before Facebook Live, there was YouNow, a live streaming social platform that’s gained the attention of publishers including Refinery29, The Huffington Post and MTV. The 4-year-old platform's appeal is its live, interactive format that offers the chance for publishers to expose their brands to... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook live #huffington post #comfort zone


Publishers Talk Trends and Titles with PW Religion Editors

Find out what’s happening in the religion and spirituality publishing industry following PW’s spring summit in New York City from March 14-15. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-03-23 00:00:00 UTC ]
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Publishing's future lies in diverse audiences, Chi tells IPG

Publishers need to do a “much better job of catering to underrepresented groups” as they have a responsibility to “represent the experiences of their broad readership”, Elsevier chariman Youngsuk Chi has told the IPG Conference. Continue reading at The Bookseller

[ The Bookseller | 2016-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diverse audiences #ipg conference


Publishers Have to Pay Up to Track Their Audiences on Distributed Platforms

Publishers are increasingly coming around to the idea of a distributed future. They're re-allocating resources to build teams that produce content for specific social platforms, and they're giving away articles on platforms like Apple News, Facebook and Flipboard, hoping to make money by selling... Continue reading at Advertising Age

[ Advertising Age | 2016-03-02 00:00:00 UTC ]
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Snapchat’s new audience-based ad strategy could wrest control from Discover publishers

As Snapchat’s ad platform evolves, the top publishers that helped pioneer advertising there could lose some autonomy to strike their own deals. The messaging and media app wants to stop looking at Discover, where publishers like BuzzFeed, Vox, Cosmo, IGN, MTV and others post daily editions, as... Continue reading at Digiday

[ Digiday | 2016-02-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #discover publishers #post snapchat #top publishers #discover channels #media app #sources familiar


Religion Scholars, Academic Publishers Meet in Atlanta

Attended by over 10,000 people, the joint annual summit revealed an increase in title output at academic religion publishing houses as well as the launch of several new lines. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religion scholars #title output


Religion and Spirituality Publishing News From Around the Web: November 11, 2015

Hot religion reading from across the web: seven books selected in honor of Jewish Book Month; 'The Office' star Rainn Wilson's new memoir on faith; a Christian man who claims he was fired for publishing a book about his beliefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-11-11 00:00:00 UTC ]
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Religion Publishing News From Around the Web: October 28, 2015

Actress Leah Remini's take on why she left Scientology, and Sister Joan Chittister's discussion of her life's work of speaking up for women are among the religion news items being talked about today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-28 00:00:00 UTC ]
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Religion Publishing News From Around the Web: September 23, 2015

Jackie Collins' Buddhist beliefs and Pope Francis's White House address are among the most-talked topics online today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jackie collins #pope francis


Religion Publishing News From Around the Web: September 9, 2015

Are adult coloring books a new spiritual practice? What can Christians can learn from Confucius? These are a few of the questions answered in popular news items today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-09-09 00:00:00 UTC ]
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Religion Publishing News From Around the Web: August 26, 2015

This week's spirituality and religion news round-up includes another controversy for 'Fun Home,' a single mom's advice about loneliness, and 26 books for a "spiritual but not religious" reader today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-25 00:00:00 UTC ]
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Religion Publishing News From Around The Web: August 12, 2015

Three Somali sisters who founded a publishing house, a Mormon author who says “we just can’t shame women,” and a controversial romance book are creating a buzz on the web today. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-08-12 00:00:00 UTC ]
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Short Takes: Spirituality & Religion Publishing News Briefs, May 28, 2015

Ann Voskamp raises funds for Ramadi refugees; IVP author will head Duke's Center for Reconciliation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Phyllis Tickle, Founding Religion Editor of Publishers Weekly, Is Writing Her Final Chapter

The religion authority, author, and pioneer in the coverage of spirituality and religion publishing has been diagnosed with inoperable stage 4 lung cancer. Still, she has book projects in the works and no plans to abandon them. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #phyllis tickle #final chapter #religion publishing #book projects


Short Takes: Spirituality & Religion Publishing News Briefs, May 13, 2015

Another high-profile Christian-themed movie; a change in Bible rights management; an IVP author on tour; awards and honors. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #short takes #ivp author