Ahead of Peacock streaming launch, NBCUniversal remains in stealth mode

When speaking to the investor community for the first time about Peacock, Steve Burke didn’t exactly fling open the metaphorical kimono. In response to analysts’ queries about the nascent streaming service, the NBCUniversal CEO said his team is keeping details about the pricing and promotion of Peacock on a need-to-know basis. Rather than engage in the sort of preliminary hooting and hollering that have colored the build-up of the Disney+ and WarnerMedia apps, NBCU will instead “remain pretty quiet until a month or two before launch, for competitive reasons,” Burke said during Comcast’s third-quarter earnings call. Although Burke would like to keep the promotional fires banked for the near-term, he said he’s not at all surprised by the intensity that has attended the linear TV industry’s shift to streaming.  “You’ve got the three biggest media companies—Disney, Time Warner [actually now known as WarnerMedia] and NBCUniversal—all launching streaming platforms and this is a moment in time and a lot of people are being very, very aggressive about it,” Burke said, before adding that he imagines that the signal-to-noise ratio will continue to degrade as the first wave of new services crashes down on the marketplace. “At some point there will be an inevitable slowing down and shakeout and the market will get a little more rational,” Burke said. “But I think it’s a moment in time and consumers are making their choices of apps and viewing habits and you want to be aggressive... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-24 19:47:42 UTC ]
News tagged with: #universal pictures #dreamworks animation #amy poehler #nick offerman #year-ago period #time warner

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Little Free Library Launches Indigenous Library Program

The latest initiative from Little Free Library will provide book-sharing boxes for installation on tribal lands and in other Indigenous communities throughout the U.S. and in Canada. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-20 05:00:00 UTC ]
More news stories like this | News stories tagged with: #latest initiative #free library #indigenous communities


Open Road Launches Activation 2.0

After launching a frontlist marketing service in July that built on Open Road's Ignition program the promotes backlist e-book titles, the company has unveiled its second iteration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-11 05:00:00 UTC ]
More news stories like this | News stories tagged with: #open road #ignition program #e-book


Nielsen Announces Launch of Nielsen One Ads for Campaign Measurement

Nielsen is hitting the (ad) campaign trail. On Wednesday, the measurement and data giant announced the upcoming launch of Nielsen One Ads, a platform all about campaign measurement. According to Nielsen, the offering, available in the U.S. on Jan. 11, will provide a consistent, comparable and... Continue reading at AdWeek

[ AdWeek | 2023-01-04 12:00:00 UTC ]
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Netflix and HBO Max led streaming services in the 2023 Golden Globes nominees

The Hollywood Foreign Press Association announced the 2023 Golden Globes nominations today. Streaming services dominated television categories, while direct-to-streaming films were recognized as well. Netflix and HBO Max had the best showings among streamers, tallying 14 television... Continue reading at Engadget

[ Engadget | 2022-12-12 19:51:09 UTC ]
More news stories like this | News stories tagged with: #taron egerton #title role #limited series #anthology series #single nomination #anthology


Bookends & Beginnings Launches Fundraising Campaign

Bookends & Beginnings in Evanston, Ill., which announced several weeks ago that it was forced to move to another space after its landlord raised the rent 125%, launched a GoFundMe campaign to finance the move. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-05 05:00:00 UTC ]
More news stories like this | News stories tagged with: #bookends beginnings #gofundme campaign


Entangled Publishing Launches Red Tower Books, a New Adult Imprint

According to the publisher, the imprint will “champion feminist and empowered perspectives” in romantic fantasy and science fiction books. It plans to publish seven new books next year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-11-10 05:00:00 UTC ]
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Tyndale Launches Apologetics Imprint, Elevate

Tyndale Elevate is a new imprint focusing on Christian worldview topics and apologetics—arguments and justifications for Christian beliefs—that expects to publish six titles a year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-27 04:00:00 UTC ]
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Amazon Prime Video will stream NFL Black Friday games starting in 2023

Amazon doesn't want to limit itself to streaming football games on Thursday nights. The internet giant has struck a deal with the NFL for Prime Video to livestream a yearly match on Black Friday, the day after American Thanksgiving. The first game airs November 24th, 2023 at about 3PM Eastern,... Continue reading at Engadget

[ Engadget | 2022-10-19 21:10:50 UTC ]
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Independent Bookstore in New York Launches Publishing Division

The Hudson Valley-based Golden Notebook Bookstore will launch its publishing press next year with author Abigail Thomas's memoir 'Still Life at 80: The Next Interesting Thing.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-10-18 04:00:00 UTC ]
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The News Movement and Its Unorthodox Vision Launch in the US

Social news publisher The News Movement launched in the U.S. Wednesday, following a 10-month period where the startup honed its editorial strategy and accrued more than 80,000 followers across the major social media platforms. The publisher has attracted early attention thanks to both the... Continue reading at AdWeek

[ AdWeek | 2022-10-12 11:30:00 UTC ]
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The best video streaming services in 2022

The number of video streaming services available has increased dramatically over the past few years as everyone decides they want a piece of the pie. The days when Netflix was your only option are long gone now, and while that’s great for all of us itching to discover our next favorite TV show,... Continue reading at Engadget

[ Engadget | 2022-10-06 13:15:17 UTC ]
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New audiobook platforms are launched to rival Amazon’s Audible

Spiracle will feature titles from independent presses, while last month, Spotify also began offering audiobooks to US customersA new audiobook platform which aims to create a “lovely, welcoming, independent bookstore kind of vibe” has launched, as audio giant Spotify also enters the fast-growing... Continue reading at The Guardian

[ The Guardian | 2022-10-03 18:09:30 UTC ]
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Publishing Veteran Gretchen Young Launching Regalo Press at Post Hill Press

Young, a former v-p and executive editor at Grand Central, says the new standalone imprint will integrate philanthropy into the book publishing business. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-28 04:00:00 UTC ]
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Karen Kingsbury Launches a Production Studio

Karen Kingsbury, author of the bestselling Baxter Family series as well as standalone Christian fiction titles such as ‘A Distant Shore,’ will produce page-to-screen adaptations of her books through a new company, Karen Kingsbury Productions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-21 04:00:00 UTC ]
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Penguin Publishing Group Launches New Imprint, Thesis

The Penguin Publishing Group will launch a new imprint, Thesis, a sister imprint to the Portfolio and Sentinel imprints publishing “urgent idea-driven nonfiction.” Bria Sandford and Niki Papadopoulos will oversee the imprint's editorial operations. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-09-21 04:00:00 UTC ]
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Wattpad gave authors a boost. TikTok launches them to new heights.

On Wattpad, authors retain a lot of the control, but on TikTok, it’s hard to know when and how a story will go viral. Continue reading at The Washington Post

[ The Washington Post | 2022-09-03 13:00:59 UTC ]
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Music industry avoids legal battle with new streaming royalty deal

Music publishers, songwriters and musicians have struck a deal with streaming services for US mechanical streaming rates for 2023-2027, the National Music Publishers’ Association (NMPA) has announced. The NMPA, Nashville Songwriters Association International (NSAI) and Digital Media Association... Continue reading at Engadget

[ Engadget | 2022-09-01 12:34:02 UTC ]
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Netflix secures global streaming rights to 'Beserk,' 'Parasyte,' 'Monster' and other classic anime

Netflix has secured non-exclusive streaming rights to a handful of classic anime titles. Variety reports the company recently signed an agreement with Nippon TV to bring Berserk, Claymore, Death Note, Parayste: The Maxim and nine other shows and movies to viewers worldwide.Of that group, Netflix... Continue reading at Engadget

[ Engadget | 2022-08-29 16:08:13 UTC ]
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At 273, De Gruyter Looks Ahead

The 273-year-old German scholarly publisher continues to search out new opportunities to expand its global reach. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-26 04:00:00 UTC ]
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How the Karma’s World Doll Launch Became a Meeting Ground for Brands and Culture

Karma's World is officially making its mark, and Chris "Ludacris" Bridges couldn't be happier. That's because it took the award-winning rapper, actor, producer and now children's book author over a decade to bring the animated children's program to audiences. Now, the show and its titular... Continue reading at AdWeek

[ AdWeek | 2022-08-25 15:59:04 UTC ]
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