#year-ago period

Publishing news tagged with #year-ago period

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Ahead of Peacock streaming launch, NBCUniversal remains in stealth mode

When speaking to the investor community for the first time about Peacock, Steve Burke didn’t exactly fling open the metaphorical kimono. In response to analysts’ queries about the nascent streaming service, the NBCUniversal CEO said his team is keeping details about the pricing and promotion of... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-24 19:47:42 UTC ]
More news stories like this | News stories tagged with: #time warner #year-ago period #nick offerman #amy poehler #dreamworks animation #universal pictures


How linear TV benefits from an excess of streaming options

The giddy excess of the Peak TV era has culminated in a sort of option paralysis among consumers, many of whom, when presented with a near-infinite number of entertainment choices, make none whatsoever. According to Nielsen’s newly released Total Audience Report for the first quarter of 2019,... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-02 20:18:24 UTC ]
More news stories like this | News stories tagged with: #nielsen #awful lot #ad impressions #marketers continue #year-ago period #good deal


Data Points: Tablet Advertising

Publishers seem to have no end to their appetite for apps. This year through October, 9,125 publication-related apps were released for the iPad, twice the number released in the year-ago period, according to McPheters & Co.’s iMonitor app-tracking service. Hearst led publishers with the most... Continue reading at 'AdWeek'

[ AdWeek | 2012-12-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carlos monteiro #pulling back #bonnier corp #cond nast #time warner #year-ago period #data points


Hunger Games trilogy lifts book sales

Thanks to blockbuster sales of The Hunger Games trilogy—fed by the release of the Hunger Games movie—sales for the children's/young adult category surged in the first quarter and were the only print books to show growth at all in March, according to industry figures released Friday. For the... Continue reading at 'Crains New York'

[ Crains New York | 2012-06-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #religious books #adult category #hardest hit #growth spurt #american publishers #scholarly books #year-ago period