Ahead of Peacock streaming launch, NBCUniversal remains in stealth mode

When speaking to the investor community for the first time about Peacock, Steve Burke didn’t exactly fling open the metaphorical kimono. In response to analysts’ queries about the nascent streaming service, the NBCUniversal CEO said his team is keeping details about the pricing and promotion of Peacock on a need-to-know basis. Rather than engage in the sort of preliminary hooting and hollering that have colored the build-up of the Disney+ and WarnerMedia apps, NBCU will instead “remain pretty quiet until a month or two before launch, for competitive reasons,” Burke said during Comcast’s third-quarter earnings call. Although Burke would like to keep the promotional fires banked for the near-term, he said he’s not at all surprised by the intensity that has attended the linear TV industry’s shift to streaming.  “You’ve got the three biggest media companies—Disney, Time Warner [actually now known as WarnerMedia] and NBCUniversal—all launching streaming platforms and this is a moment in time and a lot of people are being very, very aggressive about it,” Burke said, before adding that he imagines that the signal-to-noise ratio will continue to degrade as the first wave of new services crashes down on the marketplace. “At some point there will be an inevitable slowing down and shakeout and the market will get a little more rational,” Burke said. “But I think it’s a moment in time and consumers are making their choices of apps and viewing habits and you want to be aggressive... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-24 19:47:42 UTC ]
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Glaister returns to trade with launch of book recommendation website Litalist

The founder of The Book People, Seni Glaister, is launching a new retail platform for bookshops, Litalist, next year—and there are incentives for early adopters. Continue reading at The Bookseller

[ The Bookseller | 2021-12-03 11:15:06 UTC ]
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Knopf Launches Knopf Cooks

As an expansion of Knopf's publishing program, the publisher has formed Knopf Cooks, which will be led by executive editor Lexy Bloom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-12-02 05:00:00 UTC ]
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Ventorros launches Kickstarter to create books for terminally ill children

A children's publisher has launched a Kickstarter fundraising campaign to create personalised books for terminally ill children. Continue reading at The Bookseller

[ The Bookseller | 2021-11-28 04:17:10 UTC ]
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Trade wary of audio monopoly after buyouts as Dohle warns on streaming

Penguin Random House chief Markus Dohle has said the publisher is sceptical of streaming platforms as a viable method to distribute audiobooks, following recent buyouts by audio firms. Continue reading at The Bookseller

[ The Bookseller | 2021-11-19 18:47:42 UTC ]
More news stories like this | News stories tagged with: #streaming platforms #penguin random house


Amazon's Kindle drops to an all-time low of $50 ahead of Black Friday

As ever, Amazon is discounting many of its products for the Black Friday shopping period. Like many other companies, Amazon is getting out of the gate a little early with deals on Kindles. The standard Kindle is down from $90 to $50, which is the lowest price we've seen for the e-reader. Back in... Continue reading at Engadget

[ Engadget | 2021-11-19 09:00:22 UTC ]
More news stories like this | News stories tagged with: #black friday #standard kindle #lowest price #front light #bluetooth headphones #costs $160 #kid-friendly cover #@engadgetdeals #editorial team #affiliate commission #kindle


Emma Cline is launching a new imprint of highbrow “Picture Books” for Gagosian.

This December, Gagosian is launching Picture Books, a new imprint imagined by Emma Cline. In this series, artists will be “given carte blanche” to respond visually to an author’s work, and both final pieces will be published together (with the art accompanying the book as a poster) in limited... Continue reading at Literrary Hub

[ Literrary Hub | 2021-11-18 17:47:29 UTC ]
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Wattpad Webtoon Launches Print Graphic Novel Imprint

Wattpad Webtoon Studios announced plans to launch Webtoon Unscrolled, a new graphic novel imprint that will publish print editions of hit Webtoon mobile webcomics beginning in fall 2022. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
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Pan Mac launches positive action proofreading traineeship

Pan Macmillan is launching a positive action proofreading traineeship for applicants from backgrounds that are traditionally underrepresented in publishing. Continue reading at The Bookseller

[ The Bookseller | 2021-11-15 19:23:23 UTC ]
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W F Howes launches WFH Original list of audio exclusives after strategic shift

After five years at the helm of W F Howes, Miles Stevens-Hoare has led the audio pioneer through a huge growth spurt, and is now moving into creating its own audio-first content, launching the WFH Original list.   Continue reading at The Bookseller

[ The Bookseller | 2021-11-11 21:35:34 UTC ]
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PRH launches global campaign marking 120 years of Peter Rabbit

Penguin Random House Children's is to launch a programme of commemorative publishing next year, in celebration of the 120th anniversary of Beatrix Potter's The Tale of Peter Rabbit.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-11 17:06:39 UTC ]
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Fane launches first app, Fane TV

Fane has launched its first app, Fane TV, in response to growing customer demand and to enhance its offering for hybrid events. Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 08:56:47 UTC ]
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UpLift literature leadership scheme for young people of colour launches

Words of Colour Productions and the Irish Writers Centre have unveiled UpLift, an international literature leadership initiative for young people of colour aged between 18 and 30. Continue reading at The Bookseller

[ The Bookseller | 2021-11-10 00:53:24 UTC ]
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Bookselling still not 'particularly diverse' say trade figures, as New Futures project launches

Bookselling is still “not particularly diverse” say trade figures, as a scheme launches to help entrepreneurs from underrepresented communities start bookshops. Continue reading at The Bookseller

[ The Bookseller | 2021-11-09 08:43:41 UTC ]
More news stories like this | News stories tagged with: #trade figures


PRH launches commissioning editor traineeship Next Editors

Penguin Random House (PRH) is launching a new positive action traineeship to offer talented people from Black, Asian and minority ethnic backgrounds the opportunity to develop the skills and expertise required for a role as a commissioning editor. Continue reading at The Bookseller

[ The Bookseller | 2021-11-06 01:30:04 UTC ]
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Guillory launches the Underline Literary Agency in Glasgow

Robbie Guillory is leaving the Kate Nash Literary Agency to start his own agency in Glasgow. Continue reading at The Bookseller

[ The Bookseller | 2021-11-02 13:20:05 UTC ]
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National Book Tokens launches monthly gift card

National Book Tokens is launching a new gift card scheme, which offers customers a regular monthly books budget to be spent through high street bookshops.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-02 09:08:23 UTC ]
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Image Comics Staff Launches Effort to Unionize

In an unprecedented effort at labor organizing in the comics industry, a group of 10 staffers at Image Comics, a major independent comics publisher, have announced plans to launch a union. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-02 04:00:00 UTC ]
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Saraband launches 'green book bundle' for environmental charities

Manchester-based indie publisher Saraband is launching a "green book bundle" option on its website, in support of two environmental charities.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-01 09:10:41 UTC ]
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Lockwood leads the Booker shortlist on sales ahead of announcement

With days to go before the winner is announced, Patricia Lockwood’s No One is Talking About This (Bloomsbury Circus) leads the Booker Prize shortlist in sales terms, though all six nominated titles have sold within 5,000 copies of each other outside of lockdown periods. Continue reading at The Bookseller

[ The Bookseller | 2021-10-31 21:25:54 UTC ]
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Is Big Tech 'greenwashing' its environmental responsibilities ahead of COP26?

COP26, the UN’s climate change conference billed as “the world’s last best chance” to prevent the most disastrous effects of global warming, kicks off in Glasgow on Sunday. Delegates from around the world will convene to hammer out another round of emission reduction targets with a goal of... Continue reading at Engadget

[ Engadget | 2021-10-29 17:00:38 UTC ]
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