If it hadn't come two days later, we would have definitely suspected an April Fool's joke when the news hit that Accenture Interactive swallowed up Droga5. In a business where people (thankfully) do a lot of tongue wagging, this tripped off an avalanche of calls and emails proffering pundits to discuss just what this means for advertising. It is a tipping point for the ad world as we know it? Will it cause a ripple effect of other acquisitions? Are creatives dusting off their resumes? Is it one for the advertising history books? All good questions. We report. You decide. Turning over a new leaf They say every copywriter has a book in them. We can assure you that there is at least a first chapter in Susan Credle, FCB Global Chief Creative Officer; Paul Nagy, chief creative officer VMLY&R, Sydney and Tom Christmann, partner and CEO at DiMassimo Goldstein. This trio is among more than a dozen ad world luminaries who are contributing first chapters of their unfinished novels to a project from Miami Ad School and Grey Canada. A printed copy of the book can be purchased for $20 and a digital copy is $10. Proceeds go the Miami Ad School. A pre-order link is here. Westward ho! Fun fact: The state motto of Oregon is "she flies with her own wings" and a new series of Travel Oregon spots seems to prove that true. The fantastical animated commercial, from hometown agency Wieden & Kennedy, Portland, continues the "Only slightly exaggerated" theme begun last spring. It features... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-04-06 00:00:00 UTC ]
What was once billed as software that helped publishers make money selling ads, is also now software that can help marketers make money buying ads. Continue reading at Digiday
[ Digiday | 2023-02-16 05:01:00 UTC ]
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There are decades of great comics to read about Ant-Man and the Wasp. Here’s your reading list for Ant-Man and the Wasp: Quantumania. Continue reading at Book Riot
[ Book Riot | 2023-02-15 11:32:00 UTC ]
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Quantum Mechanics is the science behind nuclear energy, smart phones, and particle collisions. Yet, almost a century after its discovery, there is still controversy over what the theory actually means. The problem is that its key element, the quantum-mechanical wave function describing atoms and... Continue reading at Literrary Hub
[ Literrary Hub | 2023-02-10 09:52:54 UTC ]
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A welcome revival of a 1980s comedy prophesying the collapse of the Soviet UnionHere is a revival of a 1983 film from the Georgian director Eldar Shengelaia (still alive at 90) and it is revealed as an intriguing, and perhaps even remarkable creation: a dapper, droll satire on Soviet... Continue reading at The Guardian
[ The Guardian | 2023-02-06 13:00:00 UTC ]
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The New York Times Young Adult Bestseller list celebrated its 10th anniversary in December 2022. Here's a look at what it shows. Continue reading at Book Riot
[ Book Riot | 2023-02-06 11:36:00 UTC ]
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It's a rough time for fans of several live service games, which are titles designed to be constantly updated for a long time. A bunch are shutting down in the near future, and CrossfireX and Knockout City are among the latest to join the list.CrossfireX is an Xbox console version of the... Continue reading at Engadget
[ Engadget | 2023-02-03 20:24:59 UTC ]
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Bethanne Patrick's February picks include new work from Salman Rushdie and Zadie Smith, plus fresh insights into friendship, Silicon Valley and wolves. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-01-31 14:18:02 UTC ]
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For many tourists, the Caribbean is a paradise. A place outside time—with no history and no future. A place for cocktails on the beach and escaping the relentless rhythms of modern life. But to me, the Caribbean has always been beautiful because of its history, not in spite of it. A cross-roads... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-31 09:51:39 UTC ]
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Having written and taught short stories for many years, I’ve become increasingly interested in writers who are pushing the edge of how “story” is defined. While “flash fiction” and “micro fiction” are buzzy terms, writing extremely short pieces is nothing new—as I tell my students, Poe did it,... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-20 09:53:22 UTC ]
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Greenlight Bookstore welcomes Will Alexander, finalist for the 2022 Pulitzer Prize in Poetry, to introduce Divine Blue Light, his new collection of poems from the intersection between surrealism and afro-futurism, where Césaire meets Sun Ra. Will Alexander’s poems constitute an alternative... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-12 09:52:43 UTC ]
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Most senior media agency professionals want their clients to invest in emerging media and explore new digital channels this year. With global advertising spend forecast to slow this year from record levels of spend and the rising cost of digital media spend, marketers will be scrutinizing where... Continue reading at AdWeek
[ AdWeek | 2023-01-11 13:54:14 UTC ]
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It is something of an understatement to say that Hoover dominated the 2022 overall bestsellers list: she wrote the the three topselling books of the year, and her novels sold a combined 14.3 million print copies. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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With the acquisition of the literary agency Fletcher & Company, UTA added hundreds of authors to its client roster. The deal comes amid consolidation in the entertainment industry. Continue reading at The New York Times
[ The New York Times | 2023-01-04 17:18:03 UTC ]
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Bethanne Patrick's picks for January 2023 include an Indian gangster tale, a dystopian epic and musings from Amy Sherald and Mario Vargas Llosa. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-12-29 17:31:23 UTC ]
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Digiday compiles a list of who's been naughty and who's been nice in this year's digital media landscape, a list of pugnacious billionaires, privacy crusaders, sustainability advocates, and those that up-end orthodoxy. Continue reading at Digiday
[ Digiday | 2022-12-21 05:01:00 UTC ]
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A spokesperson told the Associated Press that the list will go on "hiatus for the remainder of the year.” Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-13 05:00:00 UTC ]
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DK has made a number of new additions to its portfolio of licenses, dipping into the varied worlds of movies, board games, TV, education, and video gaming—including Avatar, Magic the Gathering, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-13 05:00:00 UTC ]
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Photo by Rye White. As we enter what’s basically the last serious working week for corporate publishing (for some, anyway), it’s important to note that as of now, HarperCollins has yet to meet with any of its 250 or so striking contractors who are seeking better wages and benefits, along with... Continue reading at Literrary Hub
[ Literrary Hub | 2022-12-05 16:10:49 UTC ]
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Bethanne Patrick's December standout books include a Gen X caper, a wild adventure tale and surprising new novels from Jane Smiley and Cormac McCarthy. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-12-01 18:52:48 UTC ]
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Tess Gunty received the fiction prize for her debut, “The Rabbit Hutch.” Art Spiegelman, the author of “Maus,” received a lifetime achievement award. Continue reading at The New York Times
[ The New York Times | 2022-11-17 12:12:22 UTC ]
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