Agency Brief: The A-List blues

If it hadn't come two days later, we would have definitely suspected an April Fool's joke when the news hit that Accenture Interactive swallowed up Droga5. In a business where people (thankfully) do a lot of tongue wagging, this tripped off an avalanche of calls and emails proffering pundits to discuss just what this means for advertising. It is a tipping point for the ad world as we know it? Will it cause a ripple effect of other acquisitions? Are creatives dusting off their resumes? Is it one for the advertising history books? All good questions. We report. You decide. Turning over a new leaf They say every copywriter has a book in them. We can assure you that there is at least a first chapter in Susan Credle, FCB Global Chief Creative Officer; Paul Nagy, chief creative officer VMLY&R, Sydney and Tom Christmann, partner and CEO at DiMassimo Goldstein. This trio is among more than a dozen ad world luminaries who are contributing first chapters of their unfinished novels to a project from Miami Ad School and Grey Canada. A printed copy of the book can be purchased for $20 and a digital copy is $10. Proceeds go the Miami Ad School. A pre-order link is here. Westward ho! Fun fact: The state motto of Oregon is "she flies with her own wings" and a new series of Travel Oregon spots seems to prove that true. The fantastical animated commercial, from hometown agency Wieden & Kennedy, Portland, continues the "Only slightly exaggerated" theme begun last spring. It features... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-04-06 00:00:00 UTC ]

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7 Books By Black Authors That Might Not Be On Your Reading List, But Should Be

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Anjali Singh on Launching Her Own Literary Agency

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10 books to add to your reading list in March

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Big Five Domination of Adult Bestseller Lists Slipped in 2023

In 2023, the major publishers maintained their grip on the bestseller lists, but indies scored some notable successes, with Entangled, Kensington, and Sourcebooks among those making inroads. Continue reading at Publishers Weekly

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The Ekus Group Joins Jean V. Naggar Literary Agency

Jean V. Naggar Literary Agency has acquired cookbook-focused literary agency the Ekus Group, which will operate as a boutique culinary division. Owner Sally Ekus will head up representation of cookbook and lifestyle titles as senior literary agent. Continue reading at Publishers Weekly

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Women Ruled the 2023 Bestseller List

Colleen Hoover, who reigned supreme in 2022, also had a stellar 2023, and was joined by Rebecca Yarros in dominating the charts. Continue reading at Publishers Weekly

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Jilly Cooper is made a dame in new year honours list

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Hoover, Yarros Top OverDrive’s List of Most Borrowed E-books for 2023

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The Joy of Perusing Pictures: A Reading List of Wordless Picture Books

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The 'Wall Street Journal' Drops Its Bestseller Lists

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