Agency Brief: The A-List blues

If it hadn't come two days later, we would have definitely suspected an April Fool's joke when the news hit that Accenture Interactive swallowed up Droga5. In a business where people (thankfully) do a lot of tongue wagging, this tripped off an avalanche of calls and emails proffering pundits to discuss just what this means for advertising. It is a tipping point for the ad world as we know it? Will it cause a ripple effect of other acquisitions? Are creatives dusting off their resumes? Is it one for the advertising history books? All good questions. We report. You decide. Turning over a new leaf They say every copywriter has a book in them. We can assure you that there is at least a first chapter in Susan Credle, FCB Global Chief Creative Officer; Paul Nagy, chief creative officer VMLY&R, Sydney and Tom Christmann, partner and CEO at DiMassimo Goldstein. This trio is among more than a dozen ad world luminaries who are contributing first chapters of their unfinished novels to a project from Miami Ad School and Grey Canada. A printed copy of the book can be purchased for $20 and a digital copy is $10. Proceeds go the Miami Ad School. A pre-order link is here. Westward ho! Fun fact: The state motto of Oregon is "she flies with her own wings" and a new series of Travel Oregon spots seems to prove that true. The fantastical animated commercial, from hometown agency Wieden & Kennedy, Portland, continues the "Only slightly exaggerated" theme begun last spring. It features... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-04-06 00:00:00 UTC ]

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Why so much hype? Being on Granta’s best young novelists list has its drawbacks | Sarah Hall

In 2013, I was one of the chosen 20. Today, I still question the accolades and gimmickry around making the gradeIn 2013, the fourth Granta Best of Young British Novelists (BYBN) list was published, and I was among the 20 writers selected. I was 39 and had published four novels and received... Continue reading at The Guardian

[ The Guardian | 2023-04-16 10:00:08 UTC ]
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Here is the Granta 2023 Best of British Novelists list.

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[ Literrary Hub | 2023-04-13 13:57:54 UTC ]
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A Feminist Before Feminism: A Reading List in Honor of Isabella Stewart Gardner’s Boston

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[ Literrary Hub | 2023-04-13 08:52:53 UTC ]
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March Religion Bestsellers: Shannon Bream, Novelist Wanda E. Brunstetter Lead the Lists

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[ Publishers Weekly | 2023-04-10 04:00:00 UTC ]
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7 Manga Titles Perfect for Any Young Adult Reading List

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The Morning After: Twitter keeps legacy verified blue ticks around, for now

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[ Engadget | 2023-04-04 11:15:47 UTC ]
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James Patterson has questions about the provenance of the NYT bestseller list.

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[ Literrary Hub | 2023-04-03 13:46:35 UTC ]
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[ Los Angeles Times | 2023-03-31 13:00:41 UTC ]
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[ Literrary Hub | 2023-03-27 08:52:31 UTC ]
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The Books We Need Now: A Reading List of Heroines Who Are Hot Messes

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School Reports 2023: Creative agencies rise – and fall

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10 books to add to your reading list in March

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[ Los Angeles Times | 2023-02-28 17:06:03 UTC ]
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Why SSP consolidation driven by agencies is benefiting the larger SSPs

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Quantum Mechanics is the science behind nuclear energy, smart phones, and particle collisions. Yet, almost a century after its discovery, there is still controversy over what the theory actually means. The problem is that its key element, the quantum-mechanical wave function describing atoms and... Continue reading at Literrary Hub

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[ Engadget | 2023-02-03 20:24:59 UTC ]
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