Ad Age Agency Report 2021: Rankings and analysis

Ad Age Agency Report is an annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. We have published Ad Age Agency Report every year since 1945. We published Ad Age Agency Report 2021 on May 3, 2021. A portion of the report appeared in Ad Age's May 3, 2021, print edition. Ad Age Datacenter subscribers have exclusive access to the complete report online. Exclusive online content includes:   Agency Family Trees 2021, a database of the world's 25 largest agency companies with profiles, agency holdings, financial facts and links to related content.   Expanded rankings of agencies by discipline, downloadable in Excel.   Fast facts and figures on more than 400 agencies and networks.   How to subscribe to Ad Age Datacenter: Go to AdAge.com/getdatacenter Call 877-320-1721 Email [email protected] Explore Ad Age's Agency Family Trees 2021 database   Quick access to agency profiles, data, articles and links. See what the agencies have to say about themselves. Annual industry overview Analysis: For agencies, it's morning again in America ... maybe U.S. agency revenue tumbled 6.8% in 2020, the second-sharpest drop in the history of Agency Report. But business is coming back in 2021 amid a resurgent economy. By Bradley Johnson What's coming next for agencies Agency leaders assess the state of the agency business and emerging opportunities as the advertising market... Continue reading at 'Advertising Age'

[ Advertising Age | 2021-05-02 18:39:14 UTC ]
News tagged with: #agency business #agency companies #public relations #top executives #agency websites #agency report #agency missed #ll add #biggest advertisers #agencyreport@adage #email customerservice@adage #print version

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Megibow Launches Agency

Literary agent Sara Megibow is parting ways with Nelson Literary Agency to launch Megibow Literary Agency in Denver, Colo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-12-09 00:00:00 UTC ]
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7 Things You Need to Know About the Bots That Are Threatening the Ad Industry

Bot fraud, digital advertising's albatross, will suck $6.3 billion from the industry next year, according to a much anticipated report highlighting the threat from the Association of National Advertisers and WhiteOps. Here is the scope of the problem, per analysts at SunTrust Robinson Humphreys:... Continue reading at AdWeek

[ AdWeek | 2014-12-09 00:00:00 UTC ]
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Robb Report Sold to PE Group

Robb Report, a magazine and lifestyle brand dedicated to the ultra wealthy, has been sold to Rockbridge Growth Equity, a Detroit-based private equity firm. Terms weren't disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2014-12-04 00:00:00 UTC ]
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Booksellers report online boost for Cyber Monday/Black Friday

Booksellers are reporting a boost in online retail sales for the period covering both Cyber Monday (1st December) and Black Friday (28th November). The Book People ran themed Black Friday offers including on Cyber Monday yesterday (1st December) offering customers up to 80% off the r.r.p in... Continue reading at The Bookseller

[ The Bookseller | 2014-12-03 00:00:00 UTC ]
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Jeremy Paxman in £1m book trilogy about his BBC career – report

The former Newsnight presenter’s first subject will be Britain over the last 50 years while the second will be about his TV careerJeremy Paxman will reportedly tell of his decades-long career at the BBC as part of a three-book deal for almost £1m. The former Newsnight presenter will not pull any... Continue reading at The Guardian

[ The Guardian | 2014-11-30 00:00:00 UTC ]
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National Book Awards go to Phil Klay's 'Redeployment,' Evan Osnos's 'Age of Ambition'

Jacqueline Woodson won the young people's literature prize for her book 'Brown Girl Dreaming,' while Louise Glück was the recipient of the poetry award for her work 'Faithful and Virtuous Night.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-11-21 00:00:00 UTC ]
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Google Program Lets Readers Pay a Buck a Month to Block Ads

Web publishers for 15 years have struggled with getting readers to pay for content they are accustomed to acquiring for free. Pay walls have been built and dismantled, print-and-digital packages have launched and often failed, but Google's going to see if viewers are happy to throw coins into... Continue reading at AdWeek

[ AdWeek | 2014-11-21 00:00:00 UTC ]
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New Content-Driven Ad Network Partners With Time Inc. and Meredith

With the content marketing and native advertising scene getting increasingly crowded with tech players such as Outbrain, Sharethrough and Nativo, just to name a few, OneSpot thinks it's found an edge on those competitors. The Austin, Texas-based marketing vendor, which has big clients such... Continue reading at AdWeek

[ AdWeek | 2014-11-21 00:00:00 UTC ]
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Google to Help Publishers Make Money by Blocking Ads

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[ Advertising Age | 2014-11-21 00:00:00 UTC ]
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The 10 Premium Publishers Hit Hardest by Fraudulent Ad Sellers

Buyer beware: Ad analytics platform Pixalate says fraudulent ad networks are increasingly joining open, real-time-bidding (RTB) marketplaces and then selling brands fake space on premium sites like YouTube, The Weather Channel and Yahoo. While the victims think their messages will appear on the... Continue reading at AdWeek

[ AdWeek | 2014-11-19 00:00:00 UTC ]
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Brands Are Wasting Time And Money On Facebook And Twitter, Report Says

"Stop making Facebook the center of your relationship marketing efforts," says Nate Elliott, VP and principal analyst at Forrester.Today market research firm Forrester published a report for brands titled "Social Relationship Strategies That Work."Read Full Story Continue reading at Fast Company

[ Fast Company | 2014-11-19 00:00:00 UTC ]
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How Pelican Books Is Reimagining The Cover In The Age Of E-Books

Penguin's storied non-fiction brand is trying to redefine the book cover, as well as bridge the gap between physical books and ebooks.The covers of our favorite books are doors that lead into their internal literary worlds, and that's enough to make their designs important: a book's cover is the... Continue reading at Fast Company

[ Fast Company | 2014-11-18 00:00:00 UTC ]
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'A Book Is a Gift Like No Other,' Says Barnes & Noble (Watch the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
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'A Book Is a Gift Like No Other,' Says Barnes & Noble (See the Newest Ads on TV)

Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained... Continue reading at Advertising Age

[ Advertising Age | 2014-11-14 00:00:00 UTC ]
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Jaguar's Google Glass App Brings Print Ads to Life

Jaguar has a clever way to take you inside the plot of its latest villain-themed campaign. Today, the brand is linking print ads in Condé Nast's Vanity Fair, Condé Nast Traveler, GQ and Wired magazines to digital content through the Blippar app for Google Glass and mobile devices. The app is... Continue reading at AdWeek

[ AdWeek | 2014-11-11 00:00:00 UTC ]
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Reedsy: A Publishing Services Startup for the Digital Age

Ricardo Fayet, co-founder of Reedsy, an online publishing services marketplace, discusses the startup's business model and philosophy. The post Reedsy: A Publishing Services Startup for the Digital Age appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-10 00:00:00 UTC ]
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Library Campaign attacks CMS Arts Council report

The Library Campaign has termed the new report from the Commons Culture, Media and Sport Committee into the activities of Arts Council England a "damp squib". In the report, released yesterday (5th November), the CMS Committee criticised ACE for its bias in funding projects in the capital, but... Continue reading at The Bookseller

[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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Print Media Buying Has Stabilized, Agency Execs Say, But Change is Still the Watchword

The most dominant story in magazine media over the last decade-the decline in print as digital media surges-may be changing, according to an all-star panel of ad agency executives at a min breakfast Thursday. There was general consensus on the panel of four that the decline has stopped and... Continue reading at Folio Magazine

[ Folio Magazine | 2014-11-07 00:00:00 UTC ]
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Nosy Crow publishes third John Lewis ad book

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[ The Bookseller | 2014-11-07 00:00:00 UTC ]
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Fall of the Banner Ad: The Monster That Swallowed the Web

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[ Editor & Publisher | 2014-11-06 00:00:00 UTC ]
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