A Duckling Who Idolizes Donald Duck Will Melt Your Heart in This Disneyland Paris Ad

Prepare for some cuteness overload. BETC Paris has created an ad star who takes the adorable meter to 11 in a lovely new spot for Disneyland Paris. The setup is both simple and charming: a duckling stumbles across a Donald Duck comic book and becomes infatuated with the Disney icon, even re-creating his poses. But... Continue reading at 'AdWeek'

[ AdWeek | 2019-01-08 00:00:00 UTC ]
News tagged with: #betc paris

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John Bolton Almost Gave His Donald Trump Memoir A NSFW Title, But Was Talked Out Of It

When Trump’s former national security adviser was told his proposed title had a sexual connotation, he reportedly told publishers their minds were "in the gutter." Continue reading at The Huffington Post

[ The Huffington Post | 2021-06-30 08:23:11 UTC ]
More news stories like this | News stories tagged with: #john bolton #memoir

Avon to publish Goodwin's 'heart-stopping' debut in two-book deal

Avon Books has acquired Sarah Goodwin's debut Stranded, plus one more untitled novel. Continue reading at The Bookseller

[ The Bookseller | 2021-06-25 00:42:01 UTC ]
More news stories like this | News stories tagged with: #avon books #publish goodwin

Bloomsbury lands 'heart-racing' account of Trump's last year in office

Bloomsbury is to publish I Alone Can Fix It, a behind-the-scenes account of former US President Donald Trump’s final year in office, by Carol Leonnig and Philip Rucker. Continue reading at The Bookseller

[ The Bookseller | 2021-06-24 12:07:21 UTC ]
More news stories like this | News stories tagged with: #bloomsbury lands #behind-the-scenes account #final year #carol leonnig #philip rucker #bloomsbury

How Booksellers Were Complicit in the Resurgence of White Supremacy and the Rise of Donald Trump

When Sean Spicer was given prime billing at BookExpo America and Milo Yiannopoulos tried to publish a book with Simon & Schuster, I churned out 40 pages of text about free speech, white supremacy, and independent bookstores over the next several months, returning to it now and then as a... Continue reading at Literrary Hub

[ Literrary Hub | 2021-05-27 08:54:54 UTC ]
More news stories like this | News stories tagged with: #white supremacy #sean spicer #milo yiannopoulos #simon schuster #free speech #independent bookstores #bookexpo america

Cold Case, Warm Heart: Close-up on Robert Dugoni

In book eight of the Tracy Crosswhite series, the eponymous detective turns to the cold case files. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-05-04 04:00:00 UTC ]
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Ad Age Agency Report 2021: Rankings and analysis

Ad Age Agency Report is an annual ranking and analysis of advertising and marketing-services agencies. The report includes rankings based on U.S. and worldwide revenue. We have published Ad Age Agency Report every year since 1945. We published Ad Age Agency Report 2021 on May 3, 2021. A... Continue reading at Advertising Age

[ Advertising Age | 2021-05-02 18:39:14 UTC ]
More news stories like this | News stories tagged with: #agency business #agency companies #public relations #top executives #agency websites #agency report #agency missed #ll add #biggest advertisers #agencyreport@adage #email customerservice@adage #print version

Paris Lees | 'I grew up feeling like I wasn’t good enough, so to feel respected for my writing is really moving'

A contributing editor for British Vogue, Paris Lees made her name as the UKs first high-profile transgender woman to break into the mainstream when she was named top of the Pink List of the most influential LGBT people in Britain, and became the first “out” transgender woman to appear on BBC... Continue reading at The Bookseller

[ The Bookseller | 2021-05-01 02:56:30 UTC ]
More news stories like this | News stories tagged with: #contributing editor #british vogue #transgender woman #memoir

France’s Publishers and Reed Announce Cancellation of Livre Paris 2021

The latest in international book fairs, festivals, and trade shows, France's Salon du Livre Paris cnacels its 2021 iteration. The post France’s Publishers and Reed Announce Cancellation of Livre Paris 2021 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-18 18:39:13 UTC ]
More news stories like this | News stories tagged with: #post france #trade shows

Springer Nature Acquires Paris’ Open Access Atlantis Press

Atlantis Press, a French publisher of conference proceedings, is bought by Germany's Springer Nature, which adds to its portfolio a platform that sees 1.5 million downloads monthly. The post Springer Nature Acquires Paris’ Open Access Atlantis Press appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-11 19:04:34 UTC ]
More news stories like this | News stories tagged with: #conference proceedings #springer nature #french publisher

‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
More news stories like this | News stories tagged with: #ad tech #digital publishers

Barefoot Bookseller | 'It’s not for the faint-hearted, but it’s an amazing opportunity and a brilliant job'

Back in 2018, an advert for what seemed like the perfect job for book lovers went viral after Sonu Shivdasani, founder of Soneva luxury holiday resorts, and Philip Blackwell, c.e.o. of Ultimate Library—a company that creates bespoke book collections for hotels and private clients—came up with... Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 23:24:10 UTC ]
More news stories like this | News stories tagged with: #barefoot bookseller #brilliant job #book lovers #bookshop #bookseller

Hodder to publish Lumley's 'heart-warming' celebration of Queen’s Platinum Jubilee

Hodder & Stoughton will publish actress Joanna Lumley's A Queen for All Seasons, a "warm and fascinating" celebration of Queen Elizabeth II and her Platinum Jubilee. Continue reading at The Bookseller

[ The Bookseller | 2021-02-24 14:57:50 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #hodder

This Ad Centered on Breastfeeding Is Both ‘Unapologetically Raw’ and Joyously Supportive

Tommee Tippee, the feeding and accessories brand for babies and new parents, has launched a new global campaign that aims to "demystify the complex realities of feeding." Created by agency Manifest, the campaign comprises a hero film and a digital content series. Titled "Spill the Milk," the... Continue reading at AdWeek

[ AdWeek | 2021-02-23 00:46:05 UTC ]
More news stories like this | News stories tagged with: #digital content

Getting Lost in the Libraries of Paris Researching WWII

The American Library in Paris sits in the shadow of the Eiffel Tower. Its collection of 100,000 books is spread over three stories. Members from 60 countries can work at long tables or whisper at the coffee machine. As the programs manager, I oversaw the ALP’s weekly Evening with an Author... Continue reading at Literrary Hub

[ Literrary Hub | 2021-02-19 09:48:59 UTC ]
More news stories like this | News stories tagged with: #american library #coffee machine #programs manager #libraries

Context and environment are driving success for video pre-roll ads

Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday

[ Digiday | 2021-02-17 02:00:00 UTC ]
More news stories like this | News stories tagged with: #context matters #user experience #premium publisher

Hodder & Stoughton to publish Paris Fury memoir

Hodder & Stoughton has acquired Paris Fury's autobiography, Love and Fury, which will tell the story of her life as a Traveller and wife of boxer Tyson Fury. Continue reading at The Bookseller

[ The Bookseller | 2021-02-16 13:56:39 UTC ]
More news stories like this | News stories tagged with: #hodder stoughton #hodder

Armitage and Fiennes among all-star cast for PRH Audio's 2000 AD adaptations

Richard Armitage, Sheila Atim and Joseph Fiennes are starring in five new audiobook adaptations of stories from 2000 AD, including Judge Dredd and Halo Jones. Continue reading at The Bookseller

[ The Bookseller | 2021-02-14 17:22:53 UTC ]
More news stories like this | News stories tagged with: #all-star cast #prh audio #audiobook adaptations #audiobook

Second book from Donald Trump's niece to Allen & Unwin

Donald Trump's niece, Mary L Trump, is publishing her second book with Allen & Unwin in July 2021, a year on from the publication of her exposé, Too Much and Never Enough: How My Family Created the World's most Dangerous Man (S&S). Continue reading at The Bookseller

[ The Bookseller | 2021-02-11 11:32:30 UTC ]
More news stories like this | News stories tagged with: #allen unwin #family created

What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | News stories tagged with: #digital media