5 Ways To Lock In Your Customers Using Online Communities

How positioning your business model around your most engaged customers will reap beaucoup returns.As a long-time comic book artist, fan, and professional, I have experienced firsthand how comics collectors travelled long distances to meet up with others who shared these passions. In the 1990s, the Internet condensed time and space to bring people with common passions together virtually. These days, the virtual real estate where people come together online to discuss mutual interests is commonly referred to as an online community.Read Full Story     Continue reading at 'Fast Company'

[ Fast Company | 2014-03-11 00:00:00 UTC ]
News tagged with: #bring people #online communities #online community #business model

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Review: 'The Man Who Changed the Way We Eat' by Thomas McNamee

'The Man Who Changed the Way We Eat' is a not-very-filling biography of the late Craig Claiborne, a food editor, restaurant critic and cookbook author who helped shape the modern American food world.The Man Who Changed the Way We Eat Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-20 00:00:00 UTC ]
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Chronicling Discovery: The Online Journals of Rare-Book Collectors

Curators of rare books are finding that blogging gives their discoveries greater exposure, an example of how virtual work can support even the most tactile of pursuits. Continue reading at The Atlantic

[ The Atlantic | 2012-05-17 00:00:00 UTC ]
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Is Online Publishing a Failure From Consumer's Perspective?

Substance drives engagement. The banner ad is dead. Those have been hot topics of late in the digital media world and continued to be at Internet Week's Digiday Conference on Monday. In front of a near capacity crowd, Vox Media CEO Jim Bankoff and Hearst editorial director of the men's... Continue reading at AdWeek

[ AdWeek | 2012-05-14 00:00:00 UTC ]
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Verizon Defends Customer Privacy in Publisher's Suit

The carrier refuses to comply with an order to allow a peek at the personal information of alleged ebook pirates. Continue reading at PC World

[ PC World | 2012-05-13 00:00:00 UTC ]
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The Changing Online Mix

According to the newest figures from Bowker Market Research, online retailers accounted for 39% of all book sales in 2011, up from 30% in 2010. The increase gave the online channel, led by Amazon and BN.com, a commanding lead over bookstore chains as the largest outlet for sales. The chains,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-05-11 00:00:00 UTC ]
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HC UK revenues up 'over 5%' in first quarter

HarperCollins UK saw revenues up over 5% year-on-year for the first quarter of 2012, c.e.o.... Continue reading at The Bookseller

[ The Bookseller | 2012-05-10 00:00:00 UTC ]
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Collingridge joins Safari Books Online

Enhanced Editions co-founder Peter Collingridge is to join digital learning library Safari Books... Continue reading at The Bookseller

[ The Bookseller | 2012-05-09 00:00:00 UTC ]
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Book review: A father and son find common ground in 'Along the Way'

Martin Sheen and Emilio Estevez examine the nature of their relationship and the ways it's shaped their lives in their loving, candid new memoir.Martin Sheen was a struggling 21-year-old stage actor when his first son Emilio was born. Sheen, seventh of 10 children in a family that knew him as... Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-05-08 00:00:00 UTC ]
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World Book Night: coming your way, but no room for Amazon

On World Book Night thousands of volunteers in the US and Europe will hand out books, hoping to pass along their own love of reading. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-24 00:00:00 UTC ]
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Vatican, Bodleian Libraries will publish millions of ancient texts online

Works that will be available for perusal will include Gutenberg's Bible, believed to be the first text ever printed. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-13 00:00:00 UTC ]
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How WSJ.com’s Court Case Affects Online Publishers

A New York court recently sided with the Wall Street Journal’s decision to change its terms of service for subscribers, a surprising decision indicating that digital publishers may have more legal leeway than previously imagined. WSJ decide ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-05 00:00:00 UTC ]
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Sector analysis: Customer Publishing

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[ Media Week | 2012-04-04 00:00:00 UTC ]
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Google Offers Publishers a Way to Monetize Content With Surveys

Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World

[ PC World | 2012-03-30 00:00:00 UTC ]
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AOP: Two Thirds of Online Publishers Plan to Grow Digital Roles

Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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New Monthly Newspaper for UK Nigerian Community

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[ Editor & Publisher | 2012-03-19 00:00:00 UTC ]
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Search Engines And Online News Aggregators Could Have To Pay To Use Snippets From Newspapers In Germany

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[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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Faber to launch Academy online

Faber is to add to its series of Faber Academy creative writing courses with a new online course... Continue reading at The Bookseller

[ The Bookseller | 2012-03-06 00:00:00 UTC ]
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Retirement Community Residents Write Surprise WWII Hit

A last-minute addition to the University Press of New England list has become the fastest-selling book in the Hanover, N.H., university press consortium’s 42-year history and its first book to hit Amazon’s top 10. World War II Remembered isn’t even published by one of its regular distribution... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-03-05 00:00:00 UTC ]
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Tumblr: Online’s New Frontier for Publishers

No one is coming back to check a publisher’s Web site,” said Rachel Fershleiser, who works in literary strategic outreach at Tumblr, calling to mind a dull Web site that offers a catalogue and not much else. Incentive to come back, Fershleiser said, is the key to building a presence online,... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-03-05 00:00:00 UTC ]
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Seven Ways to Improve the iTunes Store

The iTunes Store is the most popular retail outlet in the United States for buying music, and has become a digital bazaar, selling everything from TV shows and movies to ebooks and audiobooks. Continue reading at PC World

[ PC World | 2012-03-02 00:00:00 UTC ]
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